In order to live in seclusion, I tricked my roommate into falling in love.

Chapter 467 What a hodgepodge situation

The agreement was reached and the live broadcast room will be launched in the middle of this month.

40.98, Li Xiang insisted on insisting on more than .

This is different from many businesses that like to set the price at the lower end of 29.99, giving consumers the psychological illusion that they are only paying yuan, but in fact they are paying yuan.

Li Xiang must have a luxurious status.

He hopes that consumers will actually pay less than 400,000 yuan, but feel the same sense of honor as if they spent 400,000 or 500,000 yuan.

I care about this in particular.

Zi Xiaowei did not take back his joking offer of 10% commission, but he secretly thought about it and buffered it.

If they make 40,000 yuan per car, that would be 2 billion if they sell 50,000 cars!
Previously, only family members knew about Changjiang Automobile’s sales contract, and Jiang’an Automobile’s profits were at least internal information of state-owned enterprises and were not easy to spread to the market.

Everyone in this kind of new force company is a big mouth, and sooner or later the news will be leaked.

Because they make a living from information.

For example, Li Xiang wanted to take things one step at a time: "Now that the sales agreement is in place, let's talk about the car review business. Regarding your idea of ​​turning Jingxi Live into a professional car review platform, can Auto.com participate?"

This is the platform positioning that Zi Xiaowei discussed after his last live broadcast, facing a bunch of senior executives from western Beijing, Lao Jin and other veterans of the East China automobile industry, and a handful of people who were far ahead.

Li Xiang has apparently left the car website, but he must still have close ties with the car media company he founded, otherwise how could he have the confidence to do cars.

Without the advantages of traditional supply chains and the support of technology brands, the new forces can achieve their best, and this can be said to be the biggest help.

Just like he knew about Zi Xiaowei's marriage to the princess of Changjiang Automobile, he must have had some channels to know about this.

Zi Xiaowei hesitated: "Well, what do you think?"

What we discussed before was the new launch of Lixiang Automobile, and Lixiang had more decisions to make.

Now it's the other way around.

Li Xiang is indeed the youngest helmsman in this generation's automotive industry. "I completely understand your intention. The huge shift from text-based e-commerce to live streaming e-commerce is actually similar to the shift in automotive media from text-based to video-based. However, if automotive websites want to become major video sites, the traffic from car users simply can't support the huge bandwidth costs. If they charge car companies, they will fall into the vortex of huge financial backers. I have a much deeper understanding of this than you do. You can collect money from companies, but the amount you charge and the words you say are very important. There are certain rules to follow."

The self-media car anchors under Zi Xiaowei are almost all growing wildly.

He also knew that there was a high probability of something going wrong with this kind of free growth without management.

For example, last time he filmed a video showing that the frame of a car's center console had serious workmanship problems, he would of course keep it since he had plenty of money. When the other party made any provocative moves, he would easily solve the problem with a few tricks.

But ordinary small anchors either quickly post shocking messages to attract traffic and make quick money, and then wait for car companies to contact them and pay to delete the posts.

Those who are brave enough might even dare to come and ask for a huge price.

As long as there is something wrong with the steps of getting the money, it will become a trap set by the car company for extortion.

This kind of thing can easily happen to a poor little anchor like me when dealing with a car company with a well-developed legal system.

If anyone familiar with online hype gets involved, Jingxi Live’s reputation as a car reviewer will be smashed to pieces.

The automotive ecosystem that Brother Qiang had high hopes for may have been punctured just like that.

So it makes sense for professionals to focus on their own expertise. "Of course, I recognize the reputation that Auto.com has maintained over the years, but your famous car reviewers are all well-versed in your approach. I helped them get started, which is truly a blessing in disguise. So, if we want to cooperate, Auto.com should help cultivate more regular car media outlets. I want volume, a flood of genuine reviews with diverse voices, not a few top-tier contributors who get fat while the rest of the group gets paid a piece-rate salary for forwarding."

The billionaire, who started tinkering with websites at the age of eighteen, is still perceptive: "You can see the shift in this era of short videos... Complete car reviews are often over ten minutes long, filled with verbose technical jargon. Only in this way can they flaunt their professionalism. But in this fragmented era of short videos, netizens simply don't have the patience to sit through them. They just want to distill the essential conclusions down to a dozen seconds, thirty or sixty seconds at most. I'd say people are going mad, completely lost in the sheer bliss." A former top-tier teacher is certainly familiar with this theory: "Videos, with their visual reception model and what you see is what you get, eliminate the image-to-text conversion process, and reduce thinking. Watching too much will indeed lead to a gradual abandonment of thought. This is especially true with short videos, which focus on grabbing the eye within a few seconds and providing intense stimulation to deepen memory. Over time, this reduces the nerves' tolerance for impatient viewing, requiring even more energy to maintain focus. In teaching, many children struggle to maintain focused attention for more than twenty minutes, and most have a habit of watching short videos."

Li Xiang threw up his hands helplessly. "So, while car websites desperately push video reviews, they get very few viewers. It's still the top few who have the talent to capture the audience's attention in a few words, showing off their highlights and explosive points. It's a natural talent, so I can't do anything about them starting their own businesses and making a lot of money. Conversely, the rest of the websites are just a bunch of clueless employees who only know how to read from scripts, just to complete the task, and produce a lot of inefficient videos. But I want to transfer this situation to Jingxi Live, use the traffic and popularity of Jingxi Live to drive short video reviews, maybe I can change this situation. More importantly, I hope to participate in this change of discourse power."

This is a smart person.

If you really understand, the reason why anchor Xiong has been able to get to where he is today and earn more easily than car companies is actually because he benefited from the traffic dividend of the live broadcast era.

What’s more important is that he previously controlled the discourse power of automobile traffic in the era of graphic media. The money earned by automobile media over the past decade enabled him to build cars.

Now that the wind has changed, he certainly knows he has to change direction.

Zi Xiaowei laughed: "Do you also think that the discourse power is about to change?"

Li Xiang nodded without hesitation. "In the past, the main display window for automotive media was Weibo. Even automotive websites had to borrow this traffic window to show our attitude. Microblogs are the previous generation of short pictures and texts. Now they have evolved into short videos. Although Weibo is also developing a video section, the passage of concepts, gameplay, and fashion is irreversible. Weibo has become a cesspool of gameplay and urgently needs a new model. You hope to build Jingxi Live into a comprehensive entertainment short video platform focusing on automotive topics. I very much agree with this idea. If you can invest and become a shareholder, we can negotiate."

Zi Xiaowei shook his head. "It's impossible for a shareholder. This is a first-tier subsidiary platform under Jingxi Mall. The equity transaction has long been locked in a relationship with the parent company. I'm not seeking shares, but I did say that I hope to gather five or six companies to form the main body of the evaluation committee. Changjiang Automobile, Jiang'an Automobile, and Jingxi Automobile are already there. How about Auto.com as a professional media outlet to participate?"

Li wanted to call it a day. "Ou Ke, I'll arrange for someone to come over and participate, fully support us, and share the previous professional reviews on Auto.com. Do you want to find... some official organization to take charge?"

He is also well versed in this set of rules.

Zi Xiaowei already had an idea in his mind: "Probably, but I'd rather keep this matter at the academic level..."

He was hesitating whether to say it now when Kokoko knocked on the car window.

Rolling down the car window, the child's mother looked puzzled: "What time is it? Is there something else that you can't finish talking about?"

No one outside dared to stop us.

The two CEOs must be discussing a deeply confidential transaction, so I didn't dare to interrupt them.

Even Chang Yueling was used to it and didn't participate when men talked about serious matters. Only Dai Anni didn't take it seriously, and she said she must stop right now and take a walk with me.

Zi Xiaowei also thought it was just right. "Okay, that's it. This is the chairman of Annie Underwear, Ms. Dai Annie. We still need to convince her to change the time slot for the car live broadcast in the middle of the month. She has the final say, so let's confirm it separately first and then look at the details of the agreement tomorrow to see if there are any additional details."

Li wanted to take a look at the young pregnant woman, not knowing how much information she had. Anyway, he didn't dare to show the aura of a northern man and said yes politely.

Both parties called it a day.

A group of people looked at Zi Xiaowei, who was calm and composed just now, and was scolded by this arrogant young pregnant woman to leave the garage, and was even given direct actions such as pulling his ears.

Needless to say, the relationship.

What's even more outrageous is that the car princess who was recognizable was still smiling and laughing at the joke with the other two girls at the end of the garage!
Chang Yueling really felt that she had successfully come out of her shell. She secretly went out on a date without any connection at all. It was fun.

The two young men looked at Zi Xiaowei, who was usually not bound by emotions, but was now somewhat suppressed by the pregnant woman. They must have had some different thoughts in their minds.

The child is really quite important.

Zi Xiaowei wasn't afraid of being watched, and tried to be as nonchalant as possible when discussing with Dai Anni: "I won't do the underwear live broadcast this month, let's see how the sales are..."

Dai Anni had just pulled his ear angrily when Zi Xiaowei jumped aside to deliver food to Maizi. "This is the founder of the largest automotive website. They have some background in automotive media and have already negotiated a cooperation agreement. I want to put the automotive media center of this live broadcast platform on your side. Please make the arrangements."

Chang Yueling and Gao Tingting both realized that the vixen had gained benefits again!

So they pulled Xiaowei's ears together, but two were not enough!
(End of this chapter)