In order to live in seclusion, I tricked my roommate into falling in love.
Chapter 292 The teacher just likes to highlight the key points
Chapter 292 The teacher just likes to highlight the key points
Zi Xiaowei is just testing.
Just like when Meadow lay on his head and negotiated with Chris.
Can easily test the parents' temperament.
Whether a person is contemptuous, generous, shrewd, mercenary, broad-minded, or extremely self-respecting and arrogant, you can feel it from these few encounters.
It is very effective to serve different customers based on their needs, whether it is to sell courses tailor-made to their needs, or to charge as much as possible, or even to drive up the prices.
But Brother Qiang looked at him steadily, with a smile as if he saw through everything.
Well, this is a master-level expert who has seen everything through hundreds of battles.
Zi Xiaowei was unhurried: "Welcome to Jiangzhou. Do you need me to briefly introduce our in-depth cooperation team based on live streaming of internet celebrities?"
Brother Qiang gave a bossy smile and said, "I'm all ears."
Zi Xiaowei also took a sip of tea.
Just like a teacher warming his throat before class, he said, "First of all, we're different from all the top influencers. This team was motivated by the needs of corporate brands before launching into the Beauty PK project. We've created accounts specifically to promote and sell Annie's underwear. This saves all influencers from having to figure out how to make money after becoming famous. Please remember this: this is the basic logic behind the establishment of the current influencer park. The monetization of influencer sales should be mutually locked with brands and companies."
There must be people around taking notes. These senior executives, who earn tens of thousands of dollars a year and should even receive dividends from US stocks, are all listening very carefully.
Because the young people in front of us are successful people, they also want to learn useful things for their own use.
At this time, arrogantly abandoning and blocking one's own cognition is not what one would do at this level of intelligence.
If it is really useful, this free speech may even be worth a thousand gold.
Ding Lijuan stood silently behind the door curtain on the inside of the terrace, just looking at the teacup.
Zi Xiaowei had already sorted out his logic: "But we also understand that cultivating a team of influencers on-premises is a thankless task for a company. Once it becomes the influencer live-streaming department of a large company, the entropy effect will easily assimilate this revolutionary new department. These few people stand on the shoulders of a mobile internet giant. Equal pay for equal work will cause them to quickly give up and lose their ambition. Excessive compensation will undermine the entire company's salary system. Therefore, the influencer team must be outsourced and isolated from the traditional team. This is the second point."
When he said this, he also pointed to the road between the Science and Technology Park and the Internet celebrity park.
It's very vivid: "So we succeeded. This is something that older traditional shopping platforms like Jingxi Shopping couldn't do. To date, several shopping platforms have not yet realized that they should completely separate the graphic and text e-commerce teams from the live streaming e-commerce teams. Some even use all their own employees to do live streaming."
This is a slap in the face.
I don't know what Jingxi Shopping was thinking a couple of years ago. Maybe they thought their own operations were their magic weapon to break out of the shopping platforms back then, so they actually announced with great fanfare that all of their livestreamers were their own employees...
Then they lose miserably, and maybe they don’t even know why they lost until this moment.
Because everyone present had the same smirk on their face as Brother Qiang.
Yes, I was focused, but I didn’t feel enlightened.
Teacher Zi answered the question for free: "I've already publicly discussed that being an internet celebrity is a highly specialized job. It's not something that can be done with just any training. You need to have some talent to attract consumers, such as playing musical instruments or singing. You also need to be able to answer questions and make recommendations about the products you specialize in. Therefore, they should earn a lot of money. This should be an elite position. Think about the salesperson who can speak and sell products in front of hundreds, thousands, tens of thousands, or even hundreds of millions of people. Can you just find anyone to do it? If the anchor standing in the live broadcast room doesn't even have the charisma to attract people to watch, then the only thing they can do is to compete on the low price of the product. This is the root cause of the current low-price stereotype of live broadcast rooms."
The instructor is very good at explaining things from the basics to the complex. "The first two points lead to the conclusion that only high-paid elite positions can guarantee the quality and appeal of live broadcasts. Then, we come to the key points that must be possessed by excellent internet celebrity anchors: traffic and popularity. Without traffic and popularity, even the best anchors can't cook without rice. If a huge amount of traffic comes but they don't have the ability to seize it, then even if they have spent hundreds of millions on publicity and traffic generation, it will only give all related links the opportunity to take commissions, receive kickbacks, and make money, just like your platform has done time and time again."
This is another slap in the face.
In the past two years, Jingxi has been left behind by other shopping platforms. In addition to being away from live streaming and not making any waves, its biggest problem is that it has become bloated, super bloated, after becoming a behemoth.
Taobao and Pinxixi have 200,000 and over 100,000 employees respectively, with over 400,000 in western Beijing!
Especially in the teasing atmosphere where Brother Qiang claims that we are all good brothers, let's eat the big guys together. There are listed companies worth tens of billions of dollars, and some of them have plenty of wealth to eat.
This is the ultimate manifestation of the entropy increase effect.
If Dai Anni had reached the point of abandoning Anni Underwear, it was simply because her relatives were clinging to her performance and sucking blood, at least helping her maintain the system. Changjiang Motors, too, was plagued by this corporate ailment. At least everyone was focused on making cars, and every process followed a simple path of purchasing, manufacturing, and selling. While Chang could still control the situation, reform was difficult.
It’s even difficult to control the situation in Jingxi!
An Internet industry has actually formed an industry chain of punch-in agents within itself, with tens of thousands of people working as punch-in agents every month.
I punched in and out for others for nearly a hundred days a year, and got off work at four o'clock every day, but I still received full salary.
The intern didn't go to work for two months, but he was able to get a salary of 10,000 or 20,000 yuan by punching in for others.
This information, which can be found everywhere on the Internet, is all protected under Brother Qiang’s “brotherhood theory”.
In the early days, this was used to rally the military's morale, and after conquering the country, it inevitably became a protective umbrella for those who exploited loopholes based on seniority.
This is not uncommon in history.
Anyway, Brother Qiang's face was already frosty, and the early spring midday sun couldn't even melt it when it shone on his face.
The expressions of the others also became increasingly darker.
Damn, you're setting fire to the powder keg.
You brag about yourself and introduce yourself, not to step on us.
Zi Xiaowei took another sip of tea leisurely. "Two viewpoints supported by dedicated professional influencers, coupled with professional and efficient traffic, are what make the livestreaming room so powerful. This is the secret to our success. Changjiang Automobile saw this opportunity. Let me introduce you. We were originally planning to collaborate with Jiang'an Automobile, but Changjiang Automobile, with its keen eye, got there first, resulting in the first livestream car sales event with sales of 14 billion yuan..."
Didn’t he take off his backpack and put it at his feet?
Now he took out his tablet computer and started playing the series of videos advertising Tingbaobao, Maizi's cat series, and 500 and 300 off-road vehicles.
Most of them are around thirty seconds.
But Zi Xiaowei wasn't showing them for everyone to see. "Please note, these ads, each costing 200,000 yuan, have never been broadcast on any traditional media: TV, radio, newspapers, print ads, billboards, anything. They've only been shown online through the channels we provide, on countless mobile phones, to deepen their impressions of this series of vehicles. What used to require brand promotion and marketing directors to spend tens of millions on promotional expenses has been saved in the new era. In this sense, Jingxi is no different from Changjiang Automobile. You're still just a traditional company. You just happen to run an online mobile phone mall and have no idea how to use the mobile internet."
Brother Qiang didn't look at the screen, but only looked at Zi Xiaowei, watching him grab the collar and slap him in the face.
"Okay, the Cat series has a distinctive appearance. It imitates or even plagiarizes many Beetle elements. It's cheap, good-looking, easy to operate, and has a new energy electric vehicle. We've been leveraging the user base accumulated through our underwear livestreaming to boost sales, and it's been a success. We can now maintain 80,000 units per month, which translates to around 12 billion in livestreaming sales. Jiangan Automobile quickly followed suit and approached me right there to discuss things. They also did a livestream..."
At this time, Zi Xiaowei pointed to the Science and Technology Park, and still only Brother Qiang watched his performance without even turning his head.
Zi Xiaowei stopped pretending: "Well, they sold over 100,000 cars for 300,000 yuan, achieving a sales volume of 40 billion yuan. This is the highest peak for domestic live streaming to date. It alleviated the embarrassing single-digit sales of their new car launch and also allowed us to earn the highest commission."
What sounded like boasting suddenly changed the tone: "But to this day, they are still busy with deliveries and have not communicated with us at all. This is in stark contrast to Changjiang Automobile's immediate entrustment of Ella Auto to us. As a result, we went from being open to cooperation with all new energy vehicles to becoming an exclusive partner of Ella Auto."
Pointing around, he said, "This park houses Ella Auto's R&D center and the sales center, where I serve as Global Marketing Director. We look forward to following the national new energy vehicle strategy and creating an even brighter future. Now that I've introduced myself, is there anything you'd like to discuss?"
Brother Qiang laughed instead: "I can hear that your recognition of your partners is more important than your pursuit of profits. Is this a reflection of your ambition to lead the entire Jingxi Live broadcast?"
Unexpectedly, Zi Xiaowei actually shook his head and said, "It's you or the group that hopes to find a solution to break the deadlock. In the short term, it can solve the problem of Jingxi Live, and in the long term, it can consider the future of Jingxi shopping as a whole. We can provide this solution. The price is not cheap, but it can be done or not if the price is right."
It’s still the scumbag’s mentality theory, that is, if you have no desires, you will be strong, and you will not be affected by emotions at all, whether you make love or not, then you will completely take the initiative.
Even Brother Qiang, such an experienced boss, actually twitched his face.
Zi Xiaowei even jokingly asked, "Are there too many people outside?"
Brother Qiang was finally confused.
If you don’t even know this kind of joke, what’s the point of being an internet company?
(End of this chapter)
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