Chinese Entertainment Intelligence King

Chapter 104 No wonder everyone likes to fool the coal boss

Beijing, Yi'an Film and Television

Yan Li led a few people into the company and introduced them as they walked: "Boss Jin, Young Master Qian, President Bao, this is our company."

Qian Shao was a fat man in his twenties. He glanced at the layout and was a little disappointed.

“It’s not a big one.”

Yan Li's expression remained unchanged. "You don't understand the saying 'little money'. We're in the cultural industry, asset-light, so we don't need that many employees. You can count on one hand the number of film and television companies in Beijing with over a hundred employees."

Mr. Bao is a bald man in his thirties with a rather fierce look.

If you wear a colorful T-shirt and put on a gold necklace, people will believe you are a gangster.

But he behaves very politely and speaks softly: "Mr. Yan is so young, started from scratch, and has achieved this level in just one year. It's really admirable."

"The market is booming, and I'm just riding the wave. I can't compare to Mr. Bao's wealth and success."

Boss Jin is the oldest, in his forties or fifties, with an ordinary face and a slight Shanxi accent when speaking.

"Mr. Yan's company is quite big. The other day I went to a film and television company with over a dozen people crammed into a residential building, and the boss was bragging about how great he was. If he was really that great, how could he not even afford to rent an office?"

Yan Li nodded in agreement: "Boss Jin is right. Our industry is full of mixed people, there are many scammers and swindlers, and we must carefully select investment projects."

I took a few people around the company and looked at the full and busy work areas, and they nodded secretly.

It looks really reliable!

Yan Li's office was not big, so he led a few people to the conference room, greeted them in advance, and the conference room was set up as a reception room.

Secretary Hu Ya came over to pour tea, and Yan Li continued to introduce his company to a few people.

"Since the establishment of Yi'an Film and Television, we have produced and participated in many film and television dramas."

"As you all know, Conquer is our company's best-performing work so far.

"It was recently aired on Beijing Satellite TV, ranking first in the same period. Beijing Satellite TV ranks second in ratings for TV dramas this year. And before that, 'Conquest' had already taken first place on Tianjin Satellite TV."

"We have already made a profit of over 3000 million yuan from this project, and there will be subsequent copyright sales, which will have a nationwide influence."

"In addition, we have two other projects, Detective Di Renjie and Snow Goddess Dragon."

"'Detective Di Renjie' is a collaboration with CCTV and will likely be broadcast during prime time on CCTV. The total investment is over 2000 million yuan, and our company alone has invested nearly million yuan."

"We didn't invest in 'Snow Goddess Dragon', we were mainly responsible for its distribution."

"We have already reached cooperation with more than a dozen terrestrial channels and have also established contact with two satellite TV stations. According to preliminary estimates, this will help the crew earn at least 2000 million yuan."

"..."

Yan Li had previously complained about Sima Qian's Spring and Autumn style of writing, but now he is adding fuel to the fire and avoiding the important issues even more skillfully than Sima Qian.

After listening to his introduction, it seemed as if all the projects operated by Yi Anying were cash cows that could drop gold nuggets, and he himself was a living God of Wealth, so all you had to do was invest.

Faced with Yan Li's deception, Boss Jin and the other two had shining eyes and were very tempted.

Yan Li’s financial backer was not chosen randomly.

With his intelligence system, he can make a certain degree of selection and has a better understanding of the various situations of the financiers.

All three of them are considered to be Mr. Jin, legitimate coal bosses, and now they own several mines.

Boss Jin is not well educated, so he wants whatever he needs.

So he likes to squeeze into the literary and art circles. Before investing in film and television, he was an important financier of many painting exhibitions, art exhibitions and book publishing.

The most amazing thing is that he has also invested in avant-garde drama.

In his own words, although he doesn't understand it, he thinks it is advanced, so he is willing to support art.

Boss Jin doesn't care whether he makes money or not when doing these things. What he cares about is improving his "cultural heritage" and getting rid of the rusticity of a coal boss.

However, he also found that these investments were relatively unpopular and not well-known. They were circulated within small circles at most and did not meet his needs among the general public.

To put it bluntly, I just don't like bragging.

So Boss Jin wanted to try something high-end and famous, a project that others would have heard of and understand, and then admire and praise him for.

So, Boss Jin started investing in films and TV series that were easier to become famous. Before meeting Yan Li, he had invested in three projects, two movies and one TV series.

The movies are all art films and have never been shown in theaters. The director's so-called participation in foreign awards was just a waste of travel expenses, and it didn't make much of a splash.

The TV series was simply broadcast on a few county and city TV stations and then thrown into a warehouse to gather dust.

Not only did Boss Jin lose a lot of money, but the key point was that it was all useless. No one had ever heard of the project he invested in, and the money was wasted.

Since then, Boss Jin has become more cautious. It doesn't matter if he loses some money, but he will not be taken advantage of.

Yan Li was able to connect with Boss Jin thanks to the golden signboard of "Conquer".

This person has seen "Conquer", and many of his friends and acquaintances have also seen "Conquer".

So Boss Jin trusts Yan Li more. If "The Seven Fairies" is as popular as "Conquer", then he will have something to brag about.

The other Mr. Qian had similar needs to Mr. Jin.

Boss Jin wants to brag and show that he is cultured and has vision, and he is not a local boss.

Qian Shao wanted to prove that he was not a prodigal son who lived a life of idleness and waiting for death, and to brag about himself at the same time. It would be even better if he could seduce one or two female celebrities.

His family also started out in the coal industry, but now they have started investing in other areas locally and have become quite wealthy.

Before this, Qian Shao had never invested in a film or television project, and even few people came from Beijing. Yan Li only got in touch with him through the system.

Although Qian Shao seems to be complaining, he actually has the strongest desire to invest among the three people, and his visit to the company is just a formality.

Let's put it this way, before Yan Li got involved with this guy, he was in a situation where he had money and wanted to invest in a film and television project, but he couldn't find a way to do it. If he approached another crew, even if they couldn't empty his pockets, they could still easily squeeze out a million or eight hundred thousand.

The last one among the three, Mr. Bao, has the simplest purpose among the three.

make money!

Mr. Bao was originally a coal boss, but now he has no mines and has a lot of money in his hands, so he started investing everywhere.

He is optimistic about the film and television industry. He has invested in several dramas before, with both gains and losses, and has relatively rich experience.

The reason they were willing to invest this time was that they were impressed by Yan Li's resume and were optimistic about the project "The Seven Fairies".

To be honest, although the local boss and the silly young master mentioned above were easier to fool and more generous, Yan Li actually preferred to cooperate with the wealthy and knowledgeable Mr. Bao.

Be knowledgeable, know the goods, and don’t cause trouble!
As long as he can make money, he will be your most loyal supporter.

Leaving aside the first two, if possible, Yan Li hopes to become a long-term partner with Mr. Bao.

...

Let’s talk about the project of “The Seven Fairies”. In order to get investment, Yan Li lied with his eyes open.

"...Seven Fairies, we plan to invite several popular young actresses to form an all-star lineup. The specific list includes Li Bingbing, Fan Xiaopang, and Jiang Qinqin..."

Qian Shao raised his hand: "Can we invite Qing Er from My Fair Princess? She's my favorite."

Yan Li was embarrassed: "This is not easy. After all, she is quite famous, her schedule is tight, and her salary is also a problem."

Qian Shao slammed the table and said, "Please invite Qing'er. I will add another 500 million to the original 300 million as her salary."

Yan Li coughed lightly: "I can try."

Wang Yan's current status is hovering around the first or second tier, and her current market price should be around 2 to 4 per episode.

"The Seven Fairies" has a total of 38 episodes, and a single fairy only appears in 20 to 30 episodes. The maximum remuneration is 100 million. If the price is negotiated well, it can be done with 50 to 70.

Worth a try!
However, Yan Li randomly reminded Qian Shao: "Wang Yan, also known as Qing'er, is married, and her husband is quite rich."

"what?"

Money is less than stupid.

Yan Li shook his head, guessing that this person was also a fake fan, who only drooled while watching TV and didn't read any gossip. He didn't even know that the goddess had married someone else.

Without asking whether the 300 million yuan would still be invested, Yan Li gave Boss Jin and General Manager Bao some time to adjust their investment. They continued to discuss the project.

Boss Jin didn't make any requests, he just hoped that his name would be on the TV series, and that he could take photos with the main creators later so that he could brag about it.

There is no problem with this at all. Yan Li pays great attention to the investment experience of the sponsors.

We guarantee that Mr. Jin's name will appear as the producer, and it will be marked as large and long. If necessary, special thanks can be added to the opening and end credits.

Boss Jin laughed out loud when he heard this. The 500 million investment was not sure, but it was almost certain.

Mr. Bao is more practical. He is more concerned about how much share he can get from the 500 million investment.

"Boss Bao, the plan is to invest 3500 million to 4000 million yuan in this drama."

"The TV station gets a copy. We don't have a license, so we have to pay to broadcast it. Plus, there are other investors, and we have to consider the distribution portion. Our company has been working so hard for so long, so we should make some money."

"For a 500 million investment, I can only give you a 12% share."

"Too little."

Mr. Bao refused to do it: "Don't think I don't understand. Your estimated investment is inflated. 500 million, minimum 20% share."

"impossible."

Yan Li flatly replied, "Since Mr. Bao is knowledgeable, he understands that investment shares come in different prices. How can the same amount of money be spent in the angel round and the A round for the same shares?"

Mr. Bao argued: "12% share is too small. Even if we make money, it's just a sweet talk."

Yan Li refused to admit his mistake, saying that there really wasn't that much share, and that what was allocated to them now was squeezed out.

If Yi'an Film and Television had not been operating multiple projects and was short of funds, they would not have sought external investment for such a project that was sure to make a profit.

The more Yan Li refused, and even seemed a little fearless, the more Mr. Bao wanted to fight for more shares. He also persuaded Boss Jin and Mr. Qian to support him.

Those two people are not stupid. Although their main purpose is not to make money, why not make more money if they can.

The interests of the three investors are consistent, so naturally they must advance and retreat together.

So the three of them put pressure on Yan Li together, and he could not withstand the pressure and had to retreat. Finally, he gritted his teeth and slammed the table.

"The three of you must contribute another 500 million, a total of 2000 million, and fully support my right to speak on the crew. I will go and settle the other investors for you."

Boss Jin and Young Master Qian both looked at Boss Bao, who hesitated for a moment, whispered with Jin and Qian for a minute or two, and then nodded in agreement.

"it is good."

Yan Li sat on the table somewhat unwillingly and couldn't help but sigh.

2000 million is enough to cover all the production costs of the "Seven Fairies" project.

This meant that he was able to lead the entire project without spending a penny and get a share of the remaining 50%.

No wonder everyone likes to cheat coal bosses, it’s really cool to get something for nothing…

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ps: 9000 words, please vote for me, and I hope you can recommend the actors for the role of the Seven Fairies. The author will select them based on their personal preference.

(End of this chapter)