Huayu timely rain, they forced me to be the top star
Chapter 329: A business worth hundreds of millions! Jing Tian was stabbed in the heart
Chapter 329: A business worth hundreds of millions! Jing Tian was stabbed in the heart
"Don't worry."
Lei Jun took the initiative to pour tea for Zhang Yang, and his smile became more friendly.
"I came to you this time to invite you to be my spokesperson."
Zhang Yang:?
The CEO of a billionaire approached me just to ask me to be his spokesperson.
If this were written in a novel, it would be considered a brainless plot.
Shouldn't Lei Jun be so busy with his daily affairs that he shouldn't let his subordinates handle the matter of hiring a spokesperson?
Zhang Yang's eyes suddenly became suspicious: "Boss Lei, you are personally going to ask me to be the spokesperson?"
"Actually, for this kind of business cooperation, you can ask someone to send me a cooperation letter first. As long as the price is right, I won't refuse it."
"You won't refuse?" Lei Jun was a little surprised: "Mr. Zhang, to be honest, your answer is a little beyond my expectation."
"You must have heard of Xiaomi's reputation. If you want to be an endorser, are you not afraid of affecting your image and other commercial endorsements?"
After these words were spoken, Zhang Yang came to his senses.
Xiaomi has won market attention because of its high performance and affordable price, that is, high cost performance, and has become a popular brand in the student market and the low-end market.
However, it has been labeled as a plagiarist and an official pirated product, and has been banned by major mobile phone brands. It could not be seen offline before 13 and could only be sold online, similar to White Oak instant noodles.
If they endorse Xiaomi, they are basically cutting themselves off from other mobile phone brands. No normal celebrity would choose this path.
Zhang Yang remembered that the first celebrity to endorse Xiaomi was Wu Xiubo, who is now out of favor.
The endorsement time was in the second half of 15, and the brand he endorsed was not Xiaomi, but Redmi.
It’s only been 13, and celebrities do need to consider more aspects when endorsing Xiaomi.
He just brought up Xiaomi's later influence and image, so he thought it was a bit strange that Lei Jun came to him in person.
By the way, in the future, Lei Jun will personally collaborate with table tennis champion Xiaopang to shoot a video for promotion of Xiaomi Automobile.
Zhang Yang cannot compare with Xiaopang in terms of national honor, but if compared with his current fame and influence, especially the official media recently came out to support him and said that he promotes Chinese culture, his image has become more positive.
It was normal for Lei Jun to come to him in person to discuss endorsement cooperation in order to show his sincerity.
Moreover, the partner may not be Xiaomi.
Thinking of this, Zhang Yang smiled slightly: "Of course I know what Xiaomi's reputation is, but I think this is a question of stance."
"Cao Cao once said, 'If I were not in the world, I don't know how many people would be emperors and how many would be kings.'"
"This also applies to Xiaomi. If there hadn't been Xiaomi, the Chinese mobile phone industry would be a completely different landscape today."
"Well said!" Lei Jun stretched out his hand and applauded.
Zhang Yang didn't know that Lei Jun once met him by chance on a plane.
At first sight, he took a liking to the young man.
When we met again today, that natural affection for each other intensified again.
Now that I’m recognized, I feel a sense of mutual appreciation.
"Mr. Zhang, I'm being polite and call you Xiao Yang, is that okay?" Lei Jun smiled with wrinkles in his eyes.
"Of course, then can I call you Uncle Lei, or Uncle Jun?" Zhang Yang poured tea for Lei Jun.
"Many people call me Uncle Lei, you can just call me Uncle Jun. I'm really too arrogant." Lei Jun laughed.
After the change of address, the two no longer talked about endorsements, but instead talked about other topics.
More than half an hour later, Lei Jun, who was reminded of the time by his men, spoke up: "Xiao Yang, you are just what I like. If you were born 20 years earlier, we would definitely be close friends and like-minded fighting partners."
"Uncle Jun, I'm not happy with what you said." Zhang Yang shook his head: "Can't we be close friends now, can't we be like-minded fighting partners?"
"You're right." Lei Jun smiled and narrowed his eyes: "Then you will definitely not refuse this endorsement, right?"
Hearing this, Zhang Yang shook his head: "No, I refuse."
Lei Jun: Is oil OK?
"Uncle Jun, let's talk business." Zhang Yang smiled faintly: "I understand and recognize Xiaomi's prospects and ideas."
“But this does not mean that Xiaomi’s current reputation and public opinion problems do not exist.”
"And these are the points I need to consider as a spokesperson."
"I'm not just a star, so I value my reputation more."
"In the short term, I don't think I will be able to endorse Xiaomi unless it reaches a higher level."
Hearing this, Lei Jun's eyes showed even more admiration.
A better partner is one who doesn't get carried away by his nonsense and flattery.
Xiaomi is looking for not only a spokesperson, but also a strategic publicity partner!
Otherwise, he has no plans to seek celebrity endorsements in the short term.
Xiaomi's sales market is far from saturated.
"It's okay." Lei Jun smiled and said, "In fact, I'm not looking for you to endorse Xiaomi, but to endorse Redmi."
Apart from my personal admiration for Zhang Yang and the great benefits of inviting Zhang Yang to be the spokesperson now.
The biggest reason why he personally took action was to use Zhang Yang's influence to promote the name of Redmi.
"Red rice?" Zhang Yang showed a puzzled expression on his face, and thought to himself, "As expected."
He remembered that Redmi was the new product line launched by Xiaomi on July 7 this year, and it was upgraded to an independent sub-brand Redmi on January 31, 19, six years later. To some extent, it was the essence version of Xiaomi.
"Redmi is a new model that Xiaomi is about to launch." Lei Jun changed his sitting posture and showed off his aura: "This brand is mainly aimed at young people. It aims to create high-quality mobile phones and smart hardware products that exceed expectations for young people around the world with flagship experience."
"Xiao Yang, you can be said to be a leader among young people now. You are ranked fourth on the Forbes Celebrity List at the age of 23. Your songs, TV series and movies are all flourishing. Your abilities as a screenwriter, actor and singer are impeccable. The most important thing is that you have a very positive image."
"It can be said that you are the spokesperson that best fits our Redmi spirit. Waha Mineral Water has invited Wang Lihong to be its spokesperson for so many years. I think Redmi can also cooperate with you for life and ride the wind and waves together."
Lei Jun introduced Hongmi and expressed his appreciation for Zhang Yang.
Of course, as a business tycoon, it is natural for him to start making promises and mislead people.
However, Zhang Yang, knowing the future achievements of Redmi, was indeed tempted and felt that he could endorse Redmi and achieve a win-win cooperation.
But just being an endorsement is not a big deal.
"Uncle Jun, I am moved by your words." Zhang Yang said after a moment's hesitation, "But sincerity will be exchanged for sincerity."
"I'm gambling with my image to support Xiaomi's newly created brand, Redmi."
"Uncle Jun, can you give me a chance in return?"
"Opportunity?" Lei Jun was puzzled and curious: "What opportunity?"
"I want to join Xiaomi's financing." Zhang Yang smiled and said, "As far as I know, Xiaomi will start its fourth round of financing in August, right?"
There was a sharp flash in Lei Jun's eyes. He picked up the teacup, took a sip, and lowered his head to think for a long time.
Snapped
Lei Jun put down the cup and said, "Xiaomi is not short of people who want to join the financing. Money is the last thing I value. If you want to join the financing, what can you bring to Xiaomi?"
"Unique publicity and marketing." Zhang Yang no longer concealed his edge at this moment, and his superior temperament and affinity were fully activated: "Mr. Lei, you can have someone investigate Chenhai's achievements in marketing. I even think that Mr. Lei, you came to me for cooperation because you value Chenhai's strength in this area."
"I am now 23 years old, and my achievements in all aspects are indeed the best among my peers. It can be said that I am the spokesperson who best fits the Redmi spirit. Xiaomi is so anxious to launch the Redmi now, maybe it is not for the purpose of building momentum for financing?"
"I wonder if my unique strategically valuable endorsement image and well-known marketing capabilities can get me a ticket to join the financing?"
He didn't want to rush into the business circle, and his goal was to target short video platforms such as Kuaishou and Douyin, so that they could complement the entertainment industry. But since Lei Jun had sent him to the plane, he naturally needed to fight for it.
When Xiaomi successfully goes public, he can also make some money.
His goal is not high. He just wants to own 5 to 10 percent of Xiaomi's shares and become its lifelong spokesperson.
By then, he and Xiaomi will ride the wind and waves and set sail!
"Then I think we need to talk about this in more detail." Lei Jun looked at his watch and said, "If we want to talk about financing, you need to prepare the materials and funds and come to me."
"Of course." Zhang Yang turned on his mind reading ability, and nodded as he knew Lei Jun's inner thoughts: "Whether I can get the financing or not, I will accept the Redmi endorsement."
"Uncle Jun, you can just arrange for professionals to contact my agent. I believe you will not treat me unfairly in terms of endorsement fees."
"As for financing, I need three days to prepare the materials. Can we make an appointment, Mr. Lei?"
The switching between Uncle Jun and General Lei was so quick and smooth that Lei Jun laughed.
"can!"
This matter has been settled for the time being.
But both sides knew that this was just the beginning.
That evening, Mo Xiangwan informed Zhang Yang of the result: "The endorsement has been finalized. The salary is 16 million for two years. You also have to cooperate with Xiaomi in certain promotions."
"Very good." Zhang Yang nodded with satisfaction.
As far as he knows, when Canadian Electric Eel endorsed Xiaomi in 16, the salary was million for two years, and appearance fees for commercial promotions were calculated separately. This was the price of a top-tier star three years later, and there may be some difference now.
If we really compare, when TF was the spokesperson in 19, he earned tens of millions of yuan in endorsement fees a year, although this later led to a decrease in Xiaomi's sales.
"You work with Yang Tianzhen to prepare our company's marketing cases for the past two years, the data on the increase in movie box office, etc." Zhang Yang sat at his desk and turned the pen in his hand.
He was not able to take much of the $200 million in financing, and even if Lei Jun agreed, he would not be able to give him a large share.
He just wants an entry ticket now, and then he will slowly expand his equity after the listing based on the known developments in his mind.
"About 30 to 50 million US dollars. I can afford between 200 to 400 million US dollars."
"But with this money, I will have to be more diligent in investing in acting and filming."
"If there is a rich woman who is willing to support me, she can just give me a dozen sums of money."
Zhang Yang also had some rare wild ideas.
But that night, Jing Tian suddenly came to visit his crew.
"Why did you come without saying hello?" Zhang Yang was eating the meal that Jing Tian had prepared for the crew.
"If I say hello, how can I bring a surprise to you and Senior Sister Yifei?" Jing Tian smiled brightly: "I heard that your movie is about to be finished. If I don't come, there is no need to visit the set."
"It will take about five days to wrap up." Zhang Yang estimated the progress and said, "But you can come to Hengdian to visit me next month. You know a lot of people in the crew of Legend of Sword and Fairy."
"Yifei and I will be filming in Shanghai later, and you can come visit us."
Jing Tian crossed one hand over her chest, and with the other hand on her chin, she stared at Zhang Yang with a smile on her lips: "That's different from visiting the set now."
"It won't affect whether I come to visit you later or not." Jing Tian's beautiful eyes flickered, "No one has set a limit on how many times I can visit you."
"I thought it would be more convenient for you." Zhang Yang lowered his eyes and smiled: "It will cost less and you will have more time."
"That's just how much money it is." Jing Tian blinked her eyes and said, "I'm happy with it."
"Last time I said I wanted to live with your crew to study, but I didn't stay long before I went to act in a Hollywood blockbuster."
"But I feel like I haven't learned as much from being with you as from being in that kind of crew. It's frustrating."
"Can't I pay and let me cut in line so we can watch a movie together first?"
Jing Tian spoke very seriously.
She made her debut with an EP in 06. The producer was Zhang Yadong, a big shot in the circle, and the MV was shot by director Ning Hao.
However, her fame and popularity have not increased as much as her classmate Zheng Yuxuan's role in "Let's Watch Meteor Shower Together".
It was not until three months ago, when I sang the song "Time Cooks Rain", that I finally understood Xiaohong's feelings.
Then I think of Zhao Liying, Li Yitong, Reba, Nazha and others from Zhang Yang’s company.
She wanted to use her financial power to get Zhang Yang to act in a movie with her.
"Don't worry." Zhang Yang smiled. "Special Identity will be released at the end of September. I promise to make you famous. You've been waiting for five or six years. It's only two months. Why rush?"
"Then what?" Jing Tian showed a distressed expression: "After the release of "Special Identity", what else do I have?"
“If there is no follow-up work, won’t it still be a flash in the pan?”
"And if you are free, it will be at least in the second half of next year."
"Then if I want to cooperate with you, how long will it take for it to be broadcast?"
What you said makes sense.
Zhang Yang put down his chopsticks and began to think.
With his current net worth, he no longer needs to play the game of borrowing chickens to lay eggs.
But after investing in Xiaomi, he will be relatively tight on money for a while.
"Detective Chinatown" and "Soul Ferry" are still in filming and cannot be sold.
He is quite picky when it comes to endorsements.
If I help Jing Tian, it seems that I can also help myself.
But he himself seemed to be unable to cope with everything.
"Let me think about how to solve your problem."
Zhang Yang held his chin up and thought.
He didn't stop to think while filming later.
Until the end of work today, he invited Jing Tian: "Stay at my place?"
"Of course. If you come to Hangzhou and stay in a hotel, I've known you for nothing." Jing Tian smiled generously and stood next to Liu Yifei, who nodded in agreement.
Zhang Yang chuckled and shook his head, saying nothing more.
When he got home, he started busying himself in the kitchen.
More than two hours later, there was a knock on the door of Jingtian's room downstairs.
"Sister Chaoyue, is there anything wrong?" Jing Tian, wearing pajamas, opened the door.
"Sister Tiantian, Brother Yang is calling you upstairs. He said he has something important to discuss with you." Yang Chaoyue blinked her big eyes.
"Big deal?" Jing Tian's eyes lit up and he nodded immediately: "I'll put on a coat."
Wrapping themselves in a coat, Jing Tian and Yang Chaoyue went upstairs together.
When she arrived at the restaurant and saw the cake on the table, she froze.
"Happy birthday to you."
Zhang Yang appeared with Liu Yifei, Liu Shishi, Cheng Duling and Mo Xiangwan.
Looking at this scene, Jing Tian felt deeply stabbed in the heart.
"This man is so foul!"
(End of this chapter)
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