Rebirth: My dad is too obedient

Chapter 408 A Bright Future
In the afternoon, in class.

"Mr. Xu" is still finding opportunities to handle his work.

Gu Xinxin sent a "project progress chart" which shows the progress of several projects currently running in parallel in the company.

She knew that Mr. Xu would be going on a business trip on Wednesday and would not be back until after the New Year's Day holiday, so she summarized the progress of all projects.

Xu Chen took a quick look and saw that everything was progressing steadily and according to plan.

There is nothing to worry about at "Ranbing Sports". With Sister Fei helping to keep an eye on it, there won't be any major mistakes.

The two most recent milestones are the first batch of "Ranbing 1" shipped on January 1st...

Second, Nie Fei will go on a business trip to Fujian Province at the end of the month to finalize future production plans with Zhou Junjun.

"Morning Breeze Ice Power" needs to shoot a new advertisement with Xie Bingran as the spokesperson, and this request has been put forward to Sun Amy.

It is expected that the plan will be discussed internally after New Year's Day...

Kunlun Mountain Mineral Water, Vanke's two projects, and Jeep brand advertising all still have some finishing and long-term execution work to do, and Gu Xinxin, Sun Aimi, and Tang Xiaowei are following up separately.

Sun Amy and Tang Xiaowei have already compiled a version of Head & Shoulders' creative plan, and will ask Mr. Xu to review it together tomorrow.

I went to P&G to propose to the brand, and it was almost New Year's Day...

Then there is the promotion project of "Calling for Spring" in Yichun City. It has been finalized and the material of "A City Calling for Spring" will be released for the first time during the New Year's Day holiday on December 12.

Accompanying this is the launch and hype of a series of topics.

Gu Xinxin sent over the banner material for the "Spring Calling" website, which was created by Tang Xiaowei.

Xu Chen took a look and didn't think there was any big problem...

In this way, this New Year's Day is an important milestone for both "Ranbing Sports" and "Dongchen Advertising".

"Ranbing 001" is officially released to the first batch of consumers...

Vanke Rancho San Felipe and Yichun Spring Calling Projects are online...

Xu Chen still couldn't help feeling a little complacent.

Overall, I am very confident in the experience of getting started with "Ranbing 001".

“You get what you pay for”, and the feel and quality of “Ranbing 001” is “you get twice as much” compared to its core competitors.

Once it reaches the hands of users, it will inevitably attract good word-of-mouth.

At least half of the consumers who originally bought the product purely because of the three words "Xie Bingran" will remain as "product word-of-mouth users"...

Vanke's Rancho San Felipe project and the "Spring Calling" project are destined to become industry cases.

Before New Year's Day, you can also receive three awards: "Grand Advertising Awards" and "Great Wall Advertising Awards".

After returning from New Year's Day, Vanke's brand advertising budget was 200 million, and Head & Shoulders' offer was 300 million...

At the beginning of 07, Dongchen Advertising started to earn revenue from projects worth five million yuan.

This way.

We have made a lot of progress in 06, and we have made a great start in 07...

Such a bright future.

Mr. Xu, you are really worthy of being proud of.

It just so happens that the company’s annual meeting is this evening, which serves as a chance for me to calm down after half a year of hard work.

My father Xu Zhiquan and Xie Bingran were also present, sharing the joy with me. It was such a lucky and perfect occasion.

……

……

After the afternoon class, Xu Chen called Su Rong and walked towards the company together.

Su Rong's backpack was bulging.

Xu Chen couldn't help but take another look. Su Rong patted her backpack and said with a smile:

"We're going to exchange gifts later!"

Xu Chen: “Miss Su’s gift must be something good.

Looking forward to exchanging with you!"

Su Rong hugged her backpack tighter with vigilance:
"I look forward to swapping with Brother Bing."

"..."

Xu Chen was a little speechless, but smiled and said:

"My gift is the same as Bing's."

Su Rong: "Only the physical level is the same."

Xu Chen: "You still love Brother Bing..."

……

……

Tonghai Creative Design Building.

As soon as Xu Chen and Su Rong walked to the office door, they saw a Christmas tree decorated with colorful lights inside.

The entire office is decorated with a festive atmosphere.

As soon as you enter the door, you will see several large posters of Brother Bing.

The words "Welcome Brother Bing" are written...

A group of people gathered in the spacious activity area, talking and laughing.

It turned out that Wu Feifei had arrived early and was setting up the "dining table" with Sun Amy, Jiang Yuze and others.

As soon as they saw Xu Chen and Su Rong walk in, a group of people called them "Boss" and "Mr. Xu".

Wu Feifei came over with a smile and took Su Rong over...

Under the big Christmas tree, there are gift boxes everywhere.

The two ones of Xu Chen and Xie Bingran had already been put in.

Two long tables were put together in the rest area, and seafood hot pot, barbecue, fruit plates were already set out...

There are also white wine, red wine, beer and juice.

We had originally considered having the party dinner at a hotel outside.

But after everyone discussed it, they all agreed that it would be better to just stay in the office.

The new office is spacious and you can do whatever you want with it, and it’s your own area too, so you can do whatever you want with it.

……

"Sister Fei and Mr. Xu haven't come back yet?" Xu Chen asked.

Gu Xinxin: “Not yet!

Sister Fei said she would take Mr. Xu out to visit two companies...

He should be back soon."

Xu Chen nodded.

Teacher Fang Jun and Xie Bingran are not here yet, and they are probably on their way back.

Wu Feifei walked up to Xu Chen and looked down at his feet:
"Why haven't you changed your shoes yet?"

Xu Chen looked down and found that everyone had changed into the new "Ranbing 001".

This was naturally the original agreement, and it can be regarded as a small ceremony of today's annual meeting.

Xu Chen: "It's in the office, go change it right away!"

Turning around, I saw that Su Rong had already put on her new shoes and was happily taking photos with Sun Amy.

Xu Chen looked at Gu Xinxin:
"My dad and Teacher Fang Jun don't have shoes yet, and Brother Bing didn't bring any either..."

Gu Xinxin: "Sister Fei has already arranged it. She asked Vice President Zhou to send a few new pairs a few days ago."

Xu Chen smiled and nodded. Sister Fei was really good at doing things.

……

……

Xu Chen returned to his small office and took out the pair of "Burning Ice 001" from the cabinet and put them on.

I stepped on it lightly and couldn't help but sigh:
"The foam in Su Rong's house is really soft and elastic!"

There is still a gap between it and the soft elastic materials that have undergone several rounds of iterations and evolution in later generations, but at the current point in time, it is already considered "unique" in the industry.

Xu Chen and Nie Fei have already reached a consensus on the "midsole material" of the subsequent "Ran Bing" shoes...

The "soft and elastic" sole will serve as a unique selling point of differentiation and will continue to promote the iteration of materials and technologies in the future.

"Wanrong Materials" has signed an exclusive cooperation agreement with "Ranbing Sports".

Backed by the strong strength of "Wanrong", it can basically be guaranteed that we can get the latest material technology developments in the industry at the first time.

……

There was a burst of joking outside. Xu Chen stood up and took a look, and found that it was his father Xu Zhiquan and Nie Fei who came back.

"Mr. Xu" was in high spirits and was greeting everyone.

He had already been to the company in the morning and naturally got to know all the colleagues in the team.

Xu Chen pushed the door and walked out.

"Mr. Xu!" he called out.

Xu Zhiquan was stunned.

Xu Chen: "When working, I call it my job title."

Xu Zhiquan immediately smiled heartily and reached out to pinch the shoulder of "Mr. Xu".

Nie Fei brought over a pair of shoes and handed them to Xu Zhiquan with a smile. Xu Zhiquan took them and looked down at everyone's feet:
"Great! Wearing new shoes for the New Year is a good omen!"

Xu Chen brought his father Xu Zhiquan to his "General Manager's Office" again.

While Xu Zhiquan was changing his shoes, he said:

"Fang Jun and Ran Ran haven't come back yet?"

Xu Chen: "I just sent a message saying I'm on my way back and will be here soon."

Xu Zhiquan remembered something and spoke again:

"We still have to give Mr. Nie a car. After all, he is a senior manager of our 'Group'."

Xu Chen: “I mentioned this to Sister Fei in the middle of the year.

She felt that 'Ranbing Sports' was rejected by a startup company.

He also said that he didn’t like driving or something…”

Xu Zhiquan: "Let me arrange this!

I was also going to change my car, so I helped Mr. Nie with one...

If you buy a car in the name of a company, you can also avoid taxes, and those cars are also company assets.

Ms. Nie doesn't like to drive, so I'll assign her a driver, which is also a small expense."

Xu Chen smiled and said:

"Where did you go this afternoon? It seems that Mr. Xu gained a lot!"

Xu Zhiquan had already changed his shoes and stood up, took out a cigarette and put it in his mouth:
"Mr. Nie does have a lot of connections...

In the afternoon, she introduced two companies that were engaged in the distribution channels of electric vehicles and motorcycles in the East China market.

Although it has not yet been rolled out to East China and South China, we will definitely look for them in the future.

It was so helpful to build that relationship and get to know each other first.”

"Oh?"

Xu Chen was also a little surprised. He didn't expect that in addition to the connections and resources in the sports and fast-moving consumer goods industries, Sister Fei also had connections with motorcycle and electric vehicle dealers.

Just at this moment, Nie Fei knocked on the door and came in.

"Is the size suitable, Mr. Xu?

If the size doesn’t fit, you can exchange it for another pair. We have spare ones.”

Xu Zhiquan: "It's just right, just right!"

He smiled heartily:
"I was just telling Xu Chen that the two dealers you introduced this afternoon were really helpful."

Xu Chen: "I didn't expect that Sister Fei even knows an electric car dealer directly."

Nie Fei smiled and said, "This is all thanks to Mr. Xu."

Xu Chen: “Ah?”

Nie Fei: "The last time I attended Jeep's thank-you dinner...

The two companies introduced to Mr. Xu today were both met at the dinner party.

The founders of the two motorcycle and electric car dealers were originally car dealers, and they happened to be very familiar with the channel executives at Jeep.”

Xu Chen: “I see.”

He didn't expect that by attending a Jeep dinner, he would have made such an important connection.

It’s just that Xu Chen was chatting with Director Li Yue that day, so it seemed that Sister Fei went there alone to get to know them and build relationships.

Nie Fei: "So Mr. Xu is really capable and won the cooperation project with Jeep...

Or it came from Mr. Xu’s connections.”

Xu Chen: "I just went to have a meal...

It is all thanks to Sister Fei's social skills that she was able to lock in and accumulate such important connections."

Connections are very important assets. Today, Nie Fei was able to directly bring Xu Zhiquan to discuss things, so it was not just a simple acquaintance at the dinner party.

“Nodding acquaintances” have no commercial value.

During the time after the dinner, "Sister Fei" must have had frequent contact and used some means to maintain the relationship and gain trust.

Xu Zhiquan smiled again:

“Boss Nie and Boss Xu are both very nice!

With you two here, we won’t have trouble selling electric cars! "

……

There was applause and cheers from outside.

The three of them turned around and saw that it was Xie Bingran and Teacher Fang Jun who had returned.

Xie Bingran was surrounded like a star, taking photos, getting autographs, applauding and cheering.

Xu Chen and the other two naturally pushed the door and walked out.

……

Xie Bingran went out with Fang Jun at noon and did not come to the company.

Jiang Yuze, Sun Lingfeng and Tang Xiaowei were the three boys, and this was the first time they met Brother Bing.

Wu Feifei asked Xie Bingran to help introduce them to each other.

The three boys were surprisingly a little reserved when facing Xie Bingran.

Even Jiang Yuze, who usually has a high EQ and is good at speaking, seems a little restrained in front of Brother Bing.

Xu Chen then remembered that when he was interviewing Jiang Yuze, he mentioned that he admired and worshipped Xie Bingran on the field, and was optimistic about her future development and commercial value...

Xie Bingran was still wearing a baseball cap, but had taken off his mask.

She still looked cool even when surrounded by people.

Wu Feifei was organizing everyone and pulled Brother Bing to take a group photo.

Jiang Yuze, Sun Lingfeng, and Tang Xiaowei were well prepared. They took out the printed poster of Brother Bing and asked Xie Bingran to sign it...

While everyone was still making a fuss over there, Sister Fang Jun walked over to Xu Chen, Nie Fei and Xu Zhiquan with an expressionless face.

"Where did you go this afternoon?" Xu Chen asked.

"I took your brother Bing shopping." Fang Jun whispered.

Xu Chen: "Thank you, Mr. Fang Jun, for helping me take care of Brother Bing."

Fang Jun: “You’re welcome.

Remember to take me to class tomorrow."

Xu Chen: “…”

Xu Zhiquan: “?”

……

……

After a burst of noise, the sky outside had already darkened slightly.

Everyone gathered and sat down, and the year-end party of "Ranbing Sports" and "Dongchen Advertising" officially began.

Gu Xinxin and Wu Feifei were so serious that they actually acted as hosts.

The two of them sang in unison, creating a bizarre festive atmosphere of a "gala".

After a long opening speech, Gu Xinxin and Wu Feifei began to introduce the guests:
"Today, we would like to extend a special welcome to three important guests who have come from afar!"

"Welcome our Chairman of Dongchen Shares and Managing Director of Chenfeng Technology, Mr. Xu!"

After a round of applause, Xu Zhiquan put out the cigarette in his hand in a panic, then stood up with a smile.

"Welcome our God of Wealth, Deputy General Manager of Finance of Dongchen Holdings, Mr. Fang Jun!"

Fang Jun had a blank expression on his face, but suddenly seemed a little at a loss.

But she still stood up and gave a somewhat stiff smile.

"Finally, today's most important guest...

No. 1 in Asia, No. 1 in the country, Brother Bing will always be No. 1 in our hearts! "

This was followed by loud cheers and applause.

Xie Bingran was sitting next to Xu Chen and also stood up coolly.

Xu Chen found Bing Ge's cold and slightly stiff expression a little funny.

After a pause in the applause, host Wu Feifei spoke again:

"Our patriarch, Mr. Xu, can you please say a few words to us?"

Xu Zhiquan was stunned. He didn't expect there would be such a link.

Mr. Xu stood up with a smile:

"Just a few words and you're good to go...

But today I am really happy!
I discussed this with our God of Wealth, Mr. Fang Jun, at noon. Today, our group company will provide a red envelope reward of 100,000 cash for the lottery.

One hundred thousand in cash will be divided into eleven red envelopes ranging from two thousand eight hundred to twenty-eight thousand.

Everyone present today will have a share!"

Immediately afterwards, there was a burst of cheers and applause!
……

……

(End of this chapter)