I really don't want to be the top streamer anymore

Chapter 50: An unrepeatable promotional method

Xu Kong's decision to go with the profit-sharing model was not a whim.

The main reason is that he is probably the only person in the world who knows the potential of the drama "Want to See You".

No matter how exaggerated the product is, these video platforms will not believe it, and lowering the price is also a normal business practice.

The copyright fee of forty or fifty million yuan would definitely not meet Xu Kong's expectations.

From this point of view, the profit-sharing model is the most cost-effective way.

He was also impressed that the profit-sharing model still had great potential, especially for some low-cost online dramas.

In the previous life, many hit TV series that made a small investment for a big return had no problem making hundreds of millions in revenue through profit-sharing.

In this life, there haven’t been many successful cases before.

So far, it is still small companies that choose to split the profits.

He can be the first person to try it.

"If there are no problems, let's sign the contract today."

Xu Kong said to Zeng Xi from the film and television copyright department of Penguin Video.

"It's no problem on my end. The contract can be drawn up around this afternoon at the latest."

Zeng Xi nodded.

Like Xu Kong, he also felt that he had gotten a great deal.

Although the unit price is about two yuan more than their internal A-level dramas, their platform will never lose money with this model of sharing the revenue based on the effective viewing time.

And there is no risk.

You can get the exclusive broadcasting rights of a drama starring Song Youyou and Xu Kong, so why not do it?

……

"Mr. Yu is looking for you."

Guo Zihao spoke as soon as he arrived at Fengqing Entertainment the next day.

"I guess it's because our show is a revenue-sharing model, so Mr. Yu is a little angry."

Xu Kong nodded and didn't say much.

When I arrived at Yu Yaqing's office, Yu Yaqing's expression was obviously serious.

"Are you sure you plan to cooperate with Penguin on this drama in the form of profit-sharing?"

Yu Yaqing couldn't help but worry.

The main thing is that the risk of profit sharing is almost entirely borne by the producer himself.

If the entire drama fails in the end, it is very likely that no cost will be recovered.

Rather than selling copyright fees and letting the video platform bear the risk, this model is generally not chosen unless the copyright is really difficult to sell.

"The contracts have already been signed."

Xu Kong spread his hands.

Yu Yaqing stared at Xu Kong for a while, and finally sighed helplessly.

"Okay, I get it."

She could clearly feel that Xu Kong had changed a lot compared to when he first joined the company.

Originally, he was a very obedient person who would do whatever the company assigned him to do.

Recently, he started writing his own songs and directing and acting in dramas.

If it was any other artist from the company who was so disobedient, especially like what happened this time, Yu Yaqing would never just pretend nothing happened.

It’s just Xu Kong. Although Yu Yaqing has never said it, the other party is a rather special existence.

Xu Kong could also see that Yu Yaqing was a little angry, and her face was full of fatigue. It was probably because too many things had happened during this period of time.

It is said that there was a problem with the costume drama produced by Fengqing Entertainment. There was a conflict between the director and the leading actor Song Peiyu. The conflict was so serious that even the crew had to temporarily stop working.

Yu Yaqing's eyes, which were originally closed, suddenly opened.

"You haven't left yet?"

After taking a look at Xu Kong who was standing behind her, she spoke with some surprise.

Although every time Xu Kong was called over, the two of them would tacitly go to the lounge next door to relax.

But at this moment, she didn't have the heart to do that. Before she could react, a pair of warm hands covered her temples on both sides.

This is the massage technique Xu Kong learned in his previous life, and it is indeed quite effective.

Yu Yaqing, who originally wanted to stop it, closed her eyes again after a while with a relaxed look on her face.

Of course, Xu Kong learned more than just these massage techniques.

The most important part of this massage technique is the legendary grasping of the wind tendons, which is very effective for women.

The next half hour was the most relaxed and comfortable time Yu Yaqing had felt in recent times.

By September, after discussions with Penguin Video, "Want to See You" was finally scheduled to be broadcast in early October.

Although the drama was finished and post-production was completed without any surprises, Xu Kong suddenly became busy again.

After being suspended for two months, the announcements for various commercial performances, variety shows, and advertising endorsements have not only not decreased, but have become even more numerous.

This has a lot to do with Xu Kong's previous appearance on the show "Singer".

Although suspending business for such a long time as a top star means losing a lot of traffic and exposure, the popularity of the show "Singer" is enough to offset it.

“Don’t accept the show for me!”

"Brother, I don't even have time to eat or sleep during this schedule."

It was hard for Xu Kong not to complain.

Guo Zihao pretended not to hear it.

The main thing is that the current Xu Kong is completely different from before.

With Xu Kong’s previous singing skills, he was unable to attend many music festivals and evening performances that required live singing with a microphone.

Now, since he appeared on "Singer", everyone knows that Xu Kong’s singing skills are actually not bad.

Some performances that would have directly rejected Xu Kong now sent him invitations.

Guo Zihao could naturally give it to Xu Kong without any burden.

In addition to the fact that participating in these performances can increase popularity and exposure, the most important thing is that the appearance fees are not low!

As Xu Kong is a top star, his appearance fee is not low. Now with his performance on "Singer", there are many performers willing to offer a high price.

However, in the end Xu Kong did not reject all of them, and selected some of those with greater influence.

For example, Xu Kong took over both performances of the Mint Music Festival in Hangzhou and Shanghai.

And we have made relatively adequate preparations.

"Have you pushed the others?"

"Do you want to think about it again?"

Guo Zihao looked at the performances that Xu Kong had turned down. Most of them offered quite high appearance fees. This was real money!

"Don't take the initiative! If I don't go, you will have to pay the penalty yourself."

Xu Kong opened his mouth and gave a warning.

If you accept all of them, the intensity of the performance will be too high.

"By the way, spread the word. I'm going to sing a new song I wrote recently at the Peppermint Music Festival."

"Remember, this is the premiere, a new song that hasn't been released yet."

Xu Kong opened his mouth and gave orders.

As for how to publicize this kind of thing, Guo Zihao is better at it than him, so there is no need to worry too much.

"New song?"

“Are you writing new songs again?”

After hearing Xu Kong's words, Guo Zihao couldn't help but his eyes lit up.

Xu Kong nodded.

There is still about a month before "Want to See You" is broadcast, so it is still necessary to pre-promote it in advance.

You know, the quality of the songs in this drama is still very high.

No other crew can replicate this kind of publicity and promotion method.

(End of this chapter)