After all of them were reborn, who would still be an actor?

Chapter 480: Losing everything and risking everything

How to increase national popularity? Of course, go on TV!

After the piracy incident, Boss Zhao has been communicating with major TV stations, and no one denies Li Mingyang's influence.

But you can’t just go on TV whenever you want.

Even if the TV station agrees, censorship is still a huge hurdle, especially the satellite censorship, which is extremely strict.

Li Mingyang is a heretic and has too much negative energy, so all major TV stations are hesitant.

Even BlueTV, which has cooperated many times, is unwilling to take risks.

Finally, Mango, who was "Entertaining to Death", actually agreed.

It's an unexpected surprise.

The copyrights of Running Man and Running Man have been merged.

Blue Channel acquired 80% of the copyright of Running Man, and Mango TV acquired 20%.

Then Huace, Guangxian and Tianyu used the variety show guide from the Superpower War episode to create the Voice of Dongda!

The Voice of Dongda University has been ready a long time ago, but because Blue Channel and Mango TV both have talent shows this year, they can’t put on any new ones.

Talent shows, which put entertainment first and where accidents frequently occur, have always been the focus of the General Administration's supervision.

It can only be postponed for broadcast next year.

Mango is very important to Changsha and southern Hunan! Very important! Very important!
In 2005, the "Super Girl" program boosted the economy of southern Hunan by 23 billion yuan.

In the same year, the GDP of Zhangjiajie in southern Hunan was only 110.6 billion, and this was just a show.

In addition to direct economic benefits, mango's greatest contribution is the promotion of tourism in Changsha and even southern Hunan, as well as the creation of the city's business card. It can be said that without mangoes, southern Hunan would become as invisible as a certain cousin next door.

Shonan is very poor...it has to rely on financial subsidies every year.

Unlike Zhejiang and Shanghai, Mango TV cannot frantically subsidize its own satellite TV stations. It does not have the economic benefits of Jiangsu and Zhejiang, nor the convenience of the royal power of Beijing. Mango TV can only seek its own financial resources and bear its own profits and losses, and even have to give back to the provinces and cities...

Bouquet Hotel.

In the Bouquet Conference Room on the 25th floor, Li Mingyang sat at his seat, fiddling with the cup with his fingers, causing it to spin on the table.

He glanced at Gong Yu and Tianyu's vice president.

Once, because of Running Man, Baidu and Mango TV stabbed him in the back together.

Times have changed, and now Baidu and Mango TV are supporting him and standing on the same front with him.

Mango is very good at hype, creating public opinion, and hyping things up.

The vice president of Tianyu came this time not only to discuss the concert star, but also brought a complete popularity plan to Li Mingyang.

From songs to performances, from playing the victim to pampering fans, from self-deprecation to self-improvement, from a tragic life experience to a billionaire director...

"Director Li, we have always cared about you and have not come to disturb you because we don't want to affect your plans." Tianyu's vice president smiled and said, "Your popularity has lasted for more than a month. Netizens have had enough of your excitement. Your popularity has begun to decline. This is a very dangerous thing. The box office of Weathering With You was born because of you. Without popularity, there will be no box office. Our plan can be said to be tailor-made for you. It will definitely stir up the popularity again!"

Others in the conference room nodded.

Mango TV was very attentive this time, bringing together top planners and producers from multiple studios to create this hype plan.

It’s all based on experience!

Everyone present here is an expert, and the more knowledgeable they are, the more they think this plan is brilliant.

"Tell me what you need. It's impossible that you don't want anything for such a valuable plan."

The vice president of Tianyu smiled and said, "It's really hard that CCTV didn't invite you to the Spring Festival Gala this year... We want to invite you to participate in the Mango TV Spring Festival Gala."

"That simple?"

"You agree?" Tianyu's vice president said happily.

Li Mingyang reached out and pressed the rim of the rotating cup, stopping it from spinning.

"let me think again."

"Director Li, there is nothing that cannot be overcome. We were blind back then and trusted Wang Dajun wrongly. Now we are all family. Don't worry, we will take good care of Guangguang's artists in the future."

The vice president of Tianyu has said this, so he has to give him face no matter what. Li Mingyang glanced at Wang Changtian.

Wang Changtian adjusted his glasses and said with a smile, "I think this matter is settled. There is no hurdle that cannot be overcome."

The vice president of Tianyu looked at Wang Changtian and then at Li Mingyang.

He didn't think that Wang Changtian could control Li Mingyang.

"Okay, let's do this." Li Mingyang nodded in agreement.

The vice president of Tianyu was overjoyed and immediately asked someone to bring out the contract. Seeing it in black and white made him feel relieved.

The price offered by Mango was also very high, five million for two songs.

After the cooperation was agreed upon, everyone went to the restaurant for dinner.

After lunch, the vice president of Tianyu talked a lot about the Beijing and Hong Kong circles, not knowing whether he was drunk or did it on purpose.

In the end, the vice president of Tianyu was carried out by his colleagues.

"I feel like the wind direction is changing," said Wang Changtian.

Li Mingyang raised his hand and waved goodbye to the people from Tianyu. After watching them leave, he shook his head and said, "Mango is a big player. They have no good intentions!"

Wang Changtian groaned, "No way, I feel they are very sincere. The proposal has taken every aspect into consideration. I heard from He Jiong that Mango attaches great importance to this cooperation, and the senior leaders have personally inquired about it."

"I don't trust them anyway."

"Mango should still avoid making things awkward, so don't make things awkward... Do you want to go on Happy Camp? He Jiong really wants you to go."

In the past, Guangguang Media had trained a large number of entertainment program hosts including Li Xia, Sony, He Jiong, Nana, and Shen Xing, and was known as the "cradle of famous entertainment hosts of Dongda University."

"Let's forget about Happy Camp... Everything is fake. What I need most right now is the box office." Li Mingyang turned around and walked back to the Bouquet Hotel.

When it comes to box office, Wang Changtian's eyes instantly dim.

The biggest difference between group buying and ticket subsidies is seat selection!

Group buying is related to the interests of theater chains, and many theater chains have to make up the price difference. After buying tickets online, you must go to the theater to choose your seats.

The ticket subsidy does not conflict with the interests of the theaters, and you can choose your seats directly online.

Maoyan and Nuomi rely on online seat selection to replace traditional group ticket purchases.

Originally, the ticket subsidy was cancelled, but you could just use group buying like Weathering With You, make up the price difference online, and choose your seat online.

However, Wanda Cinema Line, China Film Southern Film Shinkansen, Shanghai United Cinema Line, Dadi Cinema Line and other cinema chains disagreed.

Twelve hours have passed, and online seat selection is still not available.

The platform wants to dominate, and the theaters also want to dominate.

The Film Bureau has even gotten involved, and I don’t know how long the talks will end.

Today's box office statistics have returned to the previous statistical method.

Everyone was in the dark.

But it is foreseeable that no matter who it is, the box office will not be good.

Return to the Bouquet Conference Room on the 25th floor.

In the conference room, only Gong Yu was standing by the window, making a phone call.

Li Mingyang and Wang Changtian sat at the black round table, each thinking about what to do next.

"Director Li, President Wang, excuse me, let's talk about getting some funding now."

We received a notice from the relevant departments yesterday that ticket subsidies would be stopped, and the five meal packages launched by Nuomi and Maoyan were also discontinued.

The concert tickets have sold out and the magazine has sold over 700,000 copies.

The total sales amounted to nearly 4 million, of which more than 1.6 million was from concert tickets.

Concert ticket sales are subject to a 5% network service fee.

Other sales don’t count.

After deducting service fees, Nuomi had a total of 1.56 million in its account.

This money was originally intended to be used to make up for the loss by selling tickets.

The unlimited ticket subsidy will not be used. Now that the money has been received, apart from the cost, an average tax of 20% must be paid.

"Have you thought about how to use this money? If not, why not listen to my advice?" Gong Yu said with a smile.

"Tell me."

"stock market."

"Even if you want to invest in the stock market, the money has to come from our account."

"No need. Guangxian's stock price should be operated by brokerage firms. We can let them do it."

Wang Changtian and Li Mingyang looked at each other and felt uneasy.

In the past few days, the share price of Guangxian has risen by another 10%. The share price is a wavy line, but it has been rising...

The two people who saw the increase were feeling uneasy because the market kept falling and Guangguang was one of the few stocks that were in the red, and it had been in the red for more than a week...

"I can tell you don't have much experience. Your stock should be regarded as a typical example. With so many brokerage firms involved, it will at least double in price. Of course, no one can predict such things. It may even exceed expectations. Anyway, run away when you have made enough money. If they get ruthless, they will even cut their own profits..." After saying that, Gong Yu sighed.

It feels like I've been cut, and it was a big cut.

"You mean you can still buy it now?"

"You can definitely buy more... But my advice to you is, stop when the price doubles... It's better to offend them than to let yourself down."

After Gong Yu finished speaking, he raised his hand, signaling the two to make the decision.

Li Mingyang and Wang Changtian had to discuss such a big thing. They went to a corner and discussed for a long time. Finally, they reached a consensus and decided to take a big gamble.

"Mr. Gong, are you interested in playing together?" Li Mingyang asked with a smile.

When Gong Yu heard this, he immediately shook his head and waved his hands, looking very resistant, "I don't want to play."

"Since you don't want to play, what you just said is all nonsense."

"Hey, I promised my wife I wouldn't do stocks anymore."

"How could she know if you didn't tell her!"

Gong Yu lowered his head and said nothing.

"If you're afraid you can't stop, let me make the decision. I'll sell it if I say so! I don't want much, just double the price is enough!"

Gong Yu was very hesitant, but Li Mingyang had a strong ability to withstand pressure and did not speculate in real estate.

A moral clause, rather than giving up hundreds of millions in compensation.

This is a great mentality! "I'll give you 10 million, let's play together."

"Too little."

"Ahem, I'm just working now, and my options haven't been redeemed yet. How rich do you think I am?"

Wang Changtian and Li Mingyang looked at each other and thought this was reliable.

Since they were going to play together, Gong Yu started to operate.

Wang Changtian also called Wang Xing and asked him to invest all the revenue from Maoyan’s ticket arbitrage into the stock market.

After hearing this, Gong Yu frowned and said, "Four hundred million is too much..."

"What? Four hundred million? It's almost eight hundred million! We've already lost everything we have and are risking everything!"

"..."

Li Mingyang turned on the computer next to him and looked at the share price of Guangxian. It was still rising today. The market value of Guangxian has risen to more than 140 billion...

It is the most powerful stock among the three major film and television stocks in the domestic entertainment industry.

For the other two stocks, Huace fluctuates within 80 billion, and Huayi fluctuates within 100 billion.

In terms of market value, Guangxian has become a veritable leader in the private entertainment industry in China!

"Do you want to invest the revenue from the digital album?" After Wang Changtian finished the call, he felt it was not satisfactory and asked Li Mingyang.

"No, I can't touch that money. I have other uses for it."

Wang Changtian sighed with a bit of regret and didn't mention it again.

Gong Yu looked at Li Mingyang calmly. Wang Changtian didn't look very reliable at first glance.

If Li Mingyang hadn't made the decision, he would never have entered the stock market.

I remember back when they were at Sohu, this group of senior executives bought Sohu shares.

In the end, only Lao Gu escaped, and they were all severely cut.

Li Mingyang doesn't understand stocks, but Wang Changtian knows more than him.

Gong Yu is even more of an expert. He knows all the tricks such as positive line, negative line, upper shadow, lower shadow, golden cross...

I see there is nothing to do.

Li Mingyang left the meeting room and went to the marketing department on the 22nd floor to find Cao Manman.

The marketing department is now divided into two parts, one is the marketing department, and the other is Li Mingyang’s fan operation department, which is responsible for managing the fan club.

The original fan club was more like an interest group, where a group of fans of a certain star got together to hold up light boards and wave glow sticks at concerts.

Later, fan leaders, studios and capital behind them appeared. Capital discovered that fans can be misled and controlled, and fan clubs can be used to make profits, and the nature of fan clubs changed.

As celebrities gradually become a brand, a group of IPs.

In addition to serving as a communication platform between celebrities, fans and companies, the fan club also has departments such as art, copywriting, video, data, and frontline. It has developed into a marketing organization responsible for ranking celebrities, voting, compiling data, and appearing on trending searches, etc.

Different types of fan groups each have their own responsibilities, forming a complete and fully functional ecosystem, which is the fan circle.

In the era of traffic, driven by the traffic economy, the rules system and hierarchical structure of "fan circles" are becoming more and more perfect, forming specialized institutions such as support departments, voting departments, anti-black departments, publicity departments, and public welfare departments, and joint collaborative actions are carried out between institutions.

It's like a war.

It’s actually a war, a traffic war!

Traffic is limited, and everyone will do whatever it takes to compete for it.

Li Mingyang didn't make it so complicated right from the start. He mainly guided fans' comments, and then increased the box office, buying concert tickets, T-shirts, and digital albums...

"boss."

"Director Li."

"Director Li."

Li Mingyang waved his hand, motioning for everyone to sit down, then came to Cao Manman and said, "The heat has dropped recently. Have you found the reason?"

Cao Manman nodded vigorously, then pointed at the data on the screen and spoke out her analysis.

Li Mingyang listened for a while and interrupted Cao Manman.

"Stop for a moment and stand up."

Cao Manman thought she had said something wrong and stood up nervously.

Li Mingyang hates data-centric thinking the most.

This is also why he didn't let Yang Tianzhen be in charge of his fan club.

He sat down on the chair and looked through the data. After a clear data curve appeared in his mind, he stood up and said, "Overall, you are doing well. Keep it up and don't stir up some inflammatory public opinion."

It is normal for traffic to rise and fall. As long as the downward trend is gradual and not abrupt, there will be no problem.

"Ah."

"Work hard, your department's year-end bonus will be doubled this year, which is six months' monthly salary."

"Thank you, boss! Thank you, boss!"

After leaving the marketing department, Li Mingyang returned to his room.

"Xiaoyu? Xiaoyu?"

I called twice, but got no response.

Li Mingyang couldn't hold on any longer. He hunched over, lay down on the sofa tiredly, and looked at the ceiling.

After a long and intensive period of work, his injuries were completely healed on the 21st.

Even without any experience card, my injured leg doesn’t hurt anymore.

Rukawa Kaede experience card, plus the blessing of serious state.

He has taken special tests and found that his physical fitness is comparable to that of NBA players.

Although they are just at the level of ordinary NBA players and cannot be compared with those monsters, these are all given directly by the system and do not require training or diet control.

Sweetheart Mask Experience Card, serious mode turned on.

Her singing level is comparable to Yao Beina.

But compared with the rest of the world, this level is totally unmatched.

Although the system experience card is very cool, it has a limit and cannot reach the top of the pyramid...

And after the box office went crazy, Li Mingyang discovered a side effect.

That is, despite performing concerts continuously at a high intensity, his body is in perfect health, so great!

But the mental fatigue is getting worse...

"Am I thinking too much?" Li Mingyang restrained himself from thinking and cleared his mind.

But it was of no use.

He took a deep breath, forced himself to go to the gym.

Running, skipping rope, spinning, bench press, weightlifting, swimming... trying to use exercise and sweat to relieve mental fatigue, but still the same.

"Can not be done!"

Could it be that the fire in my heart is too strong and I need to cool it down?

Feeling useless...

All I can think about right now is the box office...it has nothing to do with women.

Li Mingyang walked aimlessly.

I went to a restaurant and had a big meal. There were all kinds of delicacies from land and sea, but I didn't have much appetite. It felt like I was just eating for the sake of eating.

I went to the library to read a book, picked it up, and put it down again, unable to concentrate.

Go to the game room to play games, bored.

I went for a SPA. The female technician was pretty and proactive, but she wasn't very enthusiastic.

The more I try to cheer myself up, the worse I feel.

Li Mingyang lit a cigarette, took a few puffs and put it out. It was bitter and tasted wrong, which made him feel very uncomfortable.

"what happened……"

Li Mingyang was frowning, unable to figure it out.

He couldn't describe his current state...

Everything was clearly planned, and the current setbacks are nothing compared to the previous ones.

He has finally come this far and is just one step away from success. He should be excited!

Li Mingyang put on his clothes, left the box and walked in the dim corridor.

Unprecedented oppression came from all directions like a tide, engulfing him in an instant.

There was clearly nothing, but the physical suffocation made it difficult for him to move.

He squatted on the ground and then sat on the colorful carpet.

Leaning his back against the solid wooden wall, the feeling of suffocation suddenly disappeared. He gasped for breath and sweated profusely.

"Director Li, are you okay?"

Li Mingyang looked in the direction of the voice and saw a woman in a white down jacket standing not far away, looking at him nervously.

"Yes...Xiaotong." Li Mingyang waved his hand, motioning her to come over.

Mao Xiaotong walked over quickly and said, "Director Li, is your old injury recurring? I'll take you to the hospital..."

"No, just take a rest." Li Mingyang supported himself on the ground with his hands, bent his left leg, and stood up with an effort.

Mao Xiaotong breathed a sigh of relief when she saw Li Mingyang stand up by himself.

"Shouldn't you be in Jiangsu now?" Li Mingyang asked puzzledly.

"The road show over there is over, so I came back early." Mao Xiaotong said, taking out the concert ticket from her bag, "I'm going to see your concert today."

Li Mingyang nodded and said, "Lend me your shoulder."

As he spoke, Li Mingyang reached out and grabbed Mao Xiaotong's thin shoulders.

Mao Xiaotong obviously felt the pressure, it was too heavy. She was speechless and a little worried. It was obvious that something was wrong with Director Li.

(End of this chapter)