After all of them were reborn, who would still be an actor?

Chapter 351: The Internet is the reason for both success and failure.

"Maoyan has cultivated the habit of online ticket purchase among the audience, which has had an unprecedented impact on the sinking market. With the growth of the economy, the intensity of piracy, changes in people's consumption, and the speed of increasing screens in the sinking market, the sinking market will usher in a big explosion in the next three years at most."

"The total box office of the domestic film market will continue to break records, surpassing the Sakura market and even the North American market."

"The biggest ticket subsidy is in the lower-tier markets."

"For a long time, domestic movie audiences have been concentrated in Beijing, Shanghai, Guangzhou, Shenzhen, and provincial capitals in developed regions."

"With the emergence of ticket subsidies, moviegoers will gradually move down to younger audiences, and the film market will also gradually move down, with second-, third- and fourth-tier cities becoming the main audiences."

"Young people from small towns are the mainstream of movie-watching."

"The changes in the mainstream of movie-watching have also affected the creation of movies to a certain extent. We filmmakers should change our creative thinking and think about what small town youth should need. If we cannot conquer the market, we will be swallowed up by the market."

After saying that, Li Mingyang glanced at Feng Pants, causing laughter at the scene.

"Director Li, don't get involved in so many personal grudges. Just keep talking." The deputy minister said with a smile, holding up the teacup.

Li Mingyang took a sip of water and continued, "Through the Internet, we can accurately target audiences with advertisements and participate in movie promotions. I think no one here would doubt the impact of online public opinion on movie box office, right?"

"Whether it's Weibo, Tieba or Douban, their influence on the movie-watching community will grow even bigger. When a movie is released in the future, the biggest concern is probably word of mouth."

"The reputation of If You Are the One 2 has collapsed. Director Feng used his lifelong reputation to support a building that was about to collapse. This cannot be replicated! If it were someone else, they would have been shattered long ago."

Everyone laughed again, and Jiang Wen laughed the loudest.

Only Feng Kuazi crossed his arms over his chest, tilted his head, and looked very impatient.

The General Administration’s symposium was once an honor that many big directors flocked to.

But Feng Kuazi really didn't want to attend today's symposium, but he didn't dare not to come.

It is not Feng Kuazi's style to not fight back when being insulted.

But the leaders' attitudes clearly favored Li Mingyang, especially when the young man from the small town spoke, all the leaders started writing.

Even he couldn't help but pick up the pen and write the four words "small town youth"...

It’s really insightful!

……

"Through video platforms, a new outlet and broadcasting platform has been opened up for the screening of movies. For example, Youku, iQiyi, and Penguin Video, which will be launched this year."

“We entered the film production industry by holding shares in and acquiring traditional film companies and establishing a production team with our own brand.”

"Something is happening, something is about to happen, and this is the general trend."

"The impact of the domestic film market on the sinking market just caters to the impact of the Internet on the sinking market."

“Over time, there will be a high degree of overlap between Internet users and moviegoers.”

"When Internet companies enter the film industry, box office is secondary. What they need most is a linkage effect between film products and the Internet companies' own products, so that moviegoers are more attached to the Internet companies' products, thereby generating greater commercial benefits."

“The interaction between film and games is the most typical.”

"Of course, compared with the film industry, TV series are more economically efficient, but in terms of influence, it is undoubtedly movies."

"Therefore, how to enhance the influence of movies is the key to attracting Internet capital."

Li Mingyang finished speaking in one breath, and the scene fell into complete silence.

Although Li Mingyang said it very simply.

But in 2011, the direction of domestic films was unclear, and they were developing blindly, calling for the industrialization of the film industry.

The trend of Internet + movies is analyzed so simply, directly and easily understood.

Everyone present was stunned.

When the leaders saw that Li Mingyang had stopped talking, someone immediately spoke up and asked Li Mingyang to analyze the feasibility of the Internet + movie strategy again.

Li Mingyang didn't want to talk anymore and quickly declined. He was afraid that if he continued, the higher-ups would crack down on Internet capital.

Domestic film market.

The Internet is the reason for our success and failure.

The most chaotic and joke-filled place in the world, no doubt about it.

……

The five great directors have finished their speeches.

Next it was the turn of the four major film companies: Huayi, Guangguang, Bona Film Group, and Yinghuang.

Bona Films announced its film plans for this year in January. In terms of commercial films, Bona Films has launched films such as "Flying Swords of Dragon Gate", "The Inn of the God of Wealth", "Life is Beautiful", "The Great Magician", "Overheard 2", and "Far Cry 2".

In terms of art films, Bona Films has launched films such as "A Simple Life", "HELLO! Mr. Tree", and "Snow in Taipei".

Huayi held the "2011 'H' Project New Film Release Conference" in Beijing yesterday afternoon.

It is expected that more than ten films will be released in 2011, including "Detective Dee: The Prequel", "The Chinese Zodiac", "Painted Skin 2", "Tai Chi", "Soldiers of the Yang" and so on. The production team includes famous directors from both sides of the Taiwan Strait and Hong Kong, such as Feng Kuazi, Jackie Chan, Tsui Hark, Huang Baiming, Chen Guofu, and Feng Delun.

On February 2, the day after Your Name was released, Guangguang announced the film list, which included Li Mingyang's "Weathering with You" and "The Journey of Lingya", Chen Jiashang's "Painted Skin" and "The Four", Xu Zheng's "Lost on Journey 11", Yan Zi's "So Young", Zhao Linshan's "The Palace of Bronze Birds", and Guo Fan and Li Yang's "The Adventures of Li Xianji".

Yinghuang has the strongest overall strength among the four companies in terms of both power and funding.

In 2011, Yinghuang invested 5 million yuan in four co-productions, The Great Magician and The Banquet of Kings. Li Mingyang had never heard of the other two...

Maybe it disappeared halfway through the filming...

Yinghuang's biggest move this year is to acquire land in Yuhang District, Hangzhou, to build Yinghuang Film and Television Cultural Village, with a total investment of 60 billion yuan, which is planned to be completed in 5-6 years.

The construction content of the Yinghuang Film and Television Cultural Village project includes Yinghuang Film and Television Academy, film and television production center, conference and performing arts center, and a resort that can provide 2200 guest rooms.

We aim to build a cultural and creative industry complex that can train senior film and television professionals, possess high-end film and television production capabilities, host large-scale events and celebrations, and have high-end reception capabilities, and will develop the Chinese film and television copyright trading market in a timely manner.

The Film and Television Cultural Village is the highlight of Yinghuang this year.

The chairmen of the four major film companies discussed the plans of their respective companies.

The main leader made a summary speech and the meeting ended.

Everyone came to the banquet hall to dine.

Except for the main table, there are no names on the other tables. You can sit wherever you want.

However, in this circle, everyone knows who is on the same side as whom.

Soon everyone was seated.

Huayi and Yinghuang are at one table, Guangguang and Bernardo are at another table.

Although not many people were able to speak at the General Administration's symposium, many people attended.

Zhao Dashan and Dapeng also came.

Zhao Dashan is quite active in all matters big and small in the entertainment industry!

There are big and small gatherings in the domestic entertainment industry.

You can always see him at symposiums, press conferences, birthday parties, celebration banquets, award ceremonies...

"Mr. Wang, has your name been confirmed on Xiao Ri Zi?" Yu Dong asked, holding up his glass.

"November 3."

"So long? It's pretty shady over there. They want to share the profits. We have to pay for the publicity ourselves. You better be careful not to get ripped off."

"It doesn't matter. As long as we can arrange the schedule, the publicity fee will be paid. If Dongbao dares to do it on the first day of the month, I dare to do it on the fifteenth. They also have movies showing in China."

Yu Dong laughed and glanced at Li Mingyang who was looking down at his phone. He said, "That's right, Director Li is very competitive. If he attacks directly, Dongbao will suffer even greater losses."

Wang Changtian raised his glass and clinked it with Yu Dong, whispering, "How much do you know about the Yinghuang Film and Television Cultural Village project?"

"A resort... The location is on Xixi Science and Technology Island. It's all about real estate... Mr. Wang, do you think we should also get a piece of land? With our two companies working together and Brother Zhao's duo acting, this thing can be done."

"I think there's a way." Zhao Dashan interjected.

Yu Dong and Zhao Dashan also want to get involved in real estate. As long as the film and television city is in a good location, they can make money by building a resort even if they don’t build residential buildings.

The land acquired by Yinghuang is surrounded by two 5A-level scenic spots, the West Lake Scenic Area and the Xixi National Wetland Park.
, there are also many small attractions.

Running a resort is a simple way to make money. If you manage it well in the later stage and get approval to build residential buildings, it will be even more profitable!

"I can't do it." Li Mingyang raised his head, put down his phone, and poured a basin of cold water on it.

"How is it possible that we can't do it?" Yu Dong came to Li Mingyang excitedly. Dapeng quickly stood up and gave his seat to Yu Dong.

Yu Dong took out his cell phone to show Li Mingyang the surrounding area of ​​the land.

The geographical location is unique, coupled with Hangzhou's strong support for film and television.

There is great potential for this, and it is definitely a good business with guaranteed profits.

But Li Mingyang didn’t remember that Yinghuang had any film and television cultural city in Hangzhou.

(End of this chapter)