Chapter 533 Foundation Laying Ceremony
The journey was smooth.

After driving for nearly two hours along the wide national highway in Zhejiang Province, the minibus arrived near Tonglu. The drowsy passengers gradually came to their senses and were quickly immersed in the beautiful scenery before them.

Those present.

Everyone has been to Hengdian.

People subconsciously started comparing it to Hengdian World Studios.

While supporting facilities and scenic spots are certainly out of the question right now, the natural scenery here is far superior to that of Hengdian. In front of us are vast fields of rapeseed flowers, and further ahead lies the Fuchun River with its rippling blue waves.

On the other side of the river.

The beautiful mountain range stretches endlessly.

On our side, there were also rolling hills.

This place is a small basin nestled between mountains. However, Tonglu is not small in location, with at least seven or eight kilometers between the mountains on both sides of the Fuchun River.

It is enough to make people feel that the field of vision is extremely wide.

Apart from the plains, most counties and cities in China are no different.

Such picturesque scenery.

It's so good it's amazing.

"Mr. Li."

Wang Zhonglei rubbed his eyelids and asked thoughtfully, "How many acres does your filming base cover again?"

The others also perked up.

Everyone knows he's building a film and television base, but no one has revealed the exact size.

"The total planned area is over 3,000 mu."

Li Luo thought for a moment, then smiled and turned to look at everyone: "However, the first phase of construction is only about 500 acres. We'll plan for the rest later. These 500 acres have basically emptied my savings!"

Hear this.

The big guy almost couldn't hold on.

No one would believe the nonsense about him emptying his pockets, especially considering that Li Luo has been taking on several advertisements these past few days. With his popularity, he could easily earn tens of millions back.

However, if we really want to do it properly...

If you're going to build a high-quality production environment, no amount of money can save you from the hassle.

This is also why Yu Dong knew that Li Luo had made a fortune during this period, but did not bring up the old matter of investing in "Bodyguards and Assassins". As long as the construction site is in operation, money is flowing out continuously.

Companies of their caliber.

No matter what, the headquarters must keep tens of millions of funds for safety and security.

No one can keep a company's cash flow extremely tight; if a company can't turn over its cash, it's a disaster.

The reason for the surprise.

This refers to the total planned land area.

The moment Li Luo finished speaking, Wang Zhonglei quickly began calculating various data.

To make such a great name for themselves.

He's no fool; he has all the data memorized.

Hengdian is undoubtedly the largest film and television base in China, with a total area of ​​tens of thousands of acres according to official statistics.

but
He was well aware that there was some exaggeration involved, with many locations that weren't actually filming areas or even outdoor shooting locations being used as figures on paper. Currently, there are only four core filming locations in Hengdian.

The Qin Palace covers an area of ​​800 acres.

Guangzhou Street and Hong Kong Street cover a total area of ​​420 acres.

Ming and Qing palaces and gardens.

This one is the largest, covering an area of ​​1,500 mu.

Along the River During the Qingming Festival.

Six hundred acres.

All of this area, including all the other places, is only a little over 3,000 acres. Of course, there are many other places in Hengdian that can be used for filming, such as the Ming and Qing Dynasty Folk Houses Expo City and Dream Valley, which are under construction.

All of these factors combined mean that the area available for filming now is estimated to double.

But nevertheless.

The core area is actually only about 3,000 mu.

It's similar to the planning of the Xinghuo Film and Television Base. If Li Luo plans well, as long as he doesn't create a super-large-scale Ming and Qing palace like Hengdian, this place is enough for him to set up seven or eight filming areas!

Just look at the scale.

It is already one of the top filming bases in China.

Its ambition.

This gives us a glimpse into the situation.

Wang Zhonglei immediately felt a great sense of urgency. It seemed that Huayi's film city and movie town plan needed to be accelerated. As a veteran in the film industry, he couldn't let Li Luo overtake him by taking a shortcut.

However, it was more of a sense of urgency than any real pressure.

Given Huayi's size.

This is something that can't be compared to a spark now.

Wang Zhonglei is confident that as long as Huayi makes a move, there will be plenty of local governments wanting to cooperate. After all, his company has been developing for nearly ten years and is a top-tier private film and television enterprise.

top priority.

Or it could lead to the company's successful IPO.

"arrive."

With a soft exclamation, Wang Zhonglei quickly regained his composure and looked out the window.

Before us stretched a hilly wasteland that extended to the riverbank.

The view is extremely wide.

This scale.

It's definitely a big one.

As the vehicle slowed down, the large shed erected on the leveled land came into view, with excavators and dump trucks lined up neatly on both sides, creating an impressive sight.

Many people at the scene were busy preparing for the ceremony to begin.

Local residents had already begun to gather outside the venue, ready to watch this rare and exciting event.

The hat-wearing uncles were on high alert.

A series of defensive lines were erected around the groundbreaking ceremony.

The ceremony has not yet begun.

It was already a scene of bustling activity.

The minibus slowly drove past the construction site, then quickly accelerated and drove forward. There was still more than an hour before the official start of construction, so it was time to find a place to rest.

While we're at it, let's say hello to everyone.

A few kilometers ahead, the minibus arrived in the main county town of Tonglu.

As the steering wheel slowly turned, the vehicle arrived at the designated guesthouse where the staff of Xinghuo Film and Television had been living and working during this period.

The guesthouse didn't sound very nice.

Its appearance is also very understated.

However, the facilities and service level inside are no worse than those of a star-rated hotel. After all, it is a venue used by the county government to entertain businessmen and leaders, so its standards are naturally not bad.

With a soft honking of the horn, the vehicle slowly drove into the guesthouse.

"Ouch."

Looking at the group of people outside the car window, Li Luo quickly sat up straight.

In the parking lot.

There were more than a dozen people standing there.

The moment the minibus appeared, the crowd erupted in excited applause.

See this situation.

Everyone inside the vehicle quickly perked up.

Among the applauding crowd stood Lin Cheng, whom they hadn't seen in a long time.

Black trousers and a white shirt.

Lin Can neatly combed her hair, trying to make herself look more capable and composed.

But he couldn't suppress the joy on his face.

Those big hands were thumping red.

For him, securing the Xinghuo Film and Television Base in Tonglu is a significant achievement, marking a major milestone in his career. From this day forward, his political career will be inextricably linked to this project.

It is absolutely a case of shared prosperity and shared ruin.

But he wasn't worried at all. The currently popular drama "My Sunshine" has completely proven Xinghuo Films' strength.

While reading the newspaper yesterday, he saw a set of data related to "My Sunshine".

It's not the viewership ratings.

This is also not the hot topic of discussion surrounding this TV series.

The news report analyzed the economic impact of the TV series "My Sunshine," including all the products featured in the show, the title sponsors of the Golden Eagle Theater, and the brands featured during the breaks in the broadcast.

Also, the products endorsed by Li Luo and Huang Shengyi during this period.

All of this and everything.

All of this is due to the popularity of the TV series "My Sunshine," which has led to varying degrees of rapid growth in product sales.

"The reporter visited various pharmacies."

"I found that the same cold medicine is sold out."

"Nobody expected this."

"Ordinary cold medicine has been used as a tool for subtle confession."

"The clothes and shoes worn by the female lead, the suit worn by He Yichen, and the briefcase he carries all become best-selling items. Sprite has defeated Pepsi, which is endorsed by many celebrities, in the beverage market."

"Sales of kitchenware have skyrocketed."

"Even the apron that Li Luo wore while cooking in the play became a hot commodity among housewives."

"Amid such a buying frenzy..."

"Under the guise of others, countless factories are operating at full speed."

"The phenomenal TV series 'My Sunshine' not only provided an excellent viewing experience, but also directly or indirectly boosted the vigorous development of manufacturers in various industries."

"Its economic value is impossible for reporters to calculate, but it has definitely boosted GDP by tens or hundreds of billions."

"The influence of the cultural industry is evident."

"A couple who make money off each other."

"You could say it's a well-deserved profit!"

Recalling the words in the news report, Lin Cheng clapped his hands even harder.

A film and television company has settled in Tonglu.

Why worry about not developing?

Seeing the car door screech open and the man quickly stepping out, Lin Cheng immediately stepped forward, laughing heartily and clasping his hands together firmly: "President Li, welcome back to Tonglu!"

The applause stopped, and everyone looked at him excitedly.

"That's not a very good way to put it."

Li Luo's head-shaking and denial caused the atmosphere to freeze instantly.

"Lin County".

With both hands clasped tightly, Li Luo looked at the other person with a beaming smile: "Am I not going home?"

As soon as these words came out.

The smiles of the people from Tonglu present were as bright as flowers.

"Yeah."

Lin Cheng shook his arm vigorously, his smile incredibly bright, and said, "Hahaha, Mr. Li, you're absolutely right, it's about going home!!!"

Two sentences later.

Laughter filled the guesthouse.

Linxian County.

Li Luo clapped his hands and quickly stepped aside:

"These are Mr. Wang Zhongjun of Huayi Brothers, Mr. Wang Changtian of Guangxian Media, Mr. Yu Dong of Bona Film Industry, Mr. Zhang Long of Changhong Film and Television, Mr. Zhang Guoli of Changsheng Film and Television, and Ms. Deng Jie."

In his introduction.

One by one, people got off the minibus.

Despite being mentally prepared, Lin Cheng and the others were still beaming with excitement, as they were greeted by a host of highly influential figures in the film, television, and media industries.

Especially Zhang Guoli and Deng Jie.

The thrill of Ji Xiaolan and Wang Xifeng appearing before them was far greater than that of Li Luo and the others.

This is perfectly normal; each generation has its own films and television dramas.

A handshake. A series of handshakes.

With a smile and a nod to Lin Yue, Li Luo then greeted Director Zheng Xiaolong and Professor Liu, along with relevant personnel from China Construction Third Engineering Bureau and leaders from various departments in Tonglu.

During the greeting.

The group moved to the adjacent conference room.

Amidst the laughter, more vehicles drove into the guesthouse one after another.

At the veiled request of Tonglu, the total investment in the Xinghuo Film and Television Base was advertised to be 1.5 billion yuan. Whether it could actually be implemented or not, no one would check or care. At least it sounded more impressive.

A cultural project worth 1.5 billion yuan has been launched.

Its size is naturally quite large.

Therefore, the Provincial Publicity Department, the Provincial Department of Culture, Radio, Television and Tourism, the Provincial Department of Commerce, the Executive Vice Mayor of Hangzhou, the Municipal Publicity Department, and the Municipal Bureau of Culture and Tourism
Leaders from all relevant departments were present to demonstrate the importance attached to the establishment of the Xinghuo Film and Television Base.

The top official of Tonglu personally took charge.

He led the crowd here.

The event also included mainstream media outlets carrying cameras. Xinghuo Films was also actively involved in this aspect, with its marketing department, responsible for coordinating media relations, bringing in over a dozen entertainment media outlets.

Maintaining good media relations involves more than just cooperating with interviews and sending small gifts during holidays.

the most important.

When there's work to be done, you have to hire someone else to do it.

The most practical relationship is one where people have news to publish, can earn some travel expenses, and ideally receive a satisfying red envelope. Anything else is just empty talk.

Next.

Another round of handshakes and greetings followed.

Regardless of their main purpose for coming, their presence is a source of pride for Li Luo, the protagonist, who sincerely welcomes them.

As time went by, the area outside the groundbreaking site gradually became crowded with people.

A big event is about to happen in the small town.

This naturally caused a city-wide upheaval.

While some people are simply curious and want to see celebrities, many more want to participate in something that will become relevant to their lives.

Two thousand, three thousand.

Five thousand.

There were so many people at the scene that it was impossible to count them all.

Not only were the sides of the national highway packed with people, but these excited crowds continued to spread to the hills surrounding the groundbreaking site, so that all that could be seen were densely packed figures.

This mobilization of friends and acquaintances is similar to the film crews that went to the countryside in the early years.

It was incredibly lively.

The sign telling vehicles to slow down was moved to the middle of the road. Old Liu took off his hat and excitedly wiped the sweat from his forehead.

Although controlling the order at the scene had already made him drenched in sweat.

But this time.

He felt it was worth it even if he broke a sweat twice more.

Tonglu hadn't seen such a lively event in many years. Looking at those excited faces, Old Liu happily fanned himself with his hat, showing no signs of fatigue.

"I'm coming!"

The surging exclamations made him turn around excitedly.

The road is far away.

A long line of minibuses drove in.

"Beep beep."

He quickly pulled his hat up over his head, blew the siren he was holding in his mouth, and slammed the barrier that said "No Entry." His cheeks were bulging, and he looked incredibly energetic.

The convoy came to a stop.

The men in hats who were on duty at the scene, just like Lao Liu, quickly perked up and repeatedly lowered their hands to signal the onlookers not to get agitated.

But excited eyes were still fixed on the car in front of them.

In the spotlight.

The car door slammed open.

Then, with his shiny leather shoes firmly planted on the steps, he easily leaped down.

Some sharp-eyed people had already clearly seen who the person was, but those further away could only see a blurry figure. From who knows where, a cheer like a mountain roaring and a tsunami crashed and instantly resounded along the banks of the Fuchun River.

What they cheered for.

It wasn't the person who got off the bus.

Rather, it is a fervent hope for a better life in the future and an immense expectation for new changes in life!
and also
We extend our sincerest welcome to Xinghuo Film and Television.

The sudden sound made Li Luo stop in his tracks. The sun was shining brightly today, making him squint, and the temperature was incredibly hot, which warmed his heart.

He looked around in surprise.

The crowds covering the mountains and fields, their excited faces, their arms waving excitedly.

Everything.

All of this brought a smile to his face.

Li Luo also raised his arm high, greeting all directions.

Then put your hands together in prayer position.

I am grateful for this kind of enthusiasm that I have never experienced before.

After such an action, cheers erupted from the crowd.

Lin Cheng, Zheng Xiaolong, Wang Zhonglei, Yu Dong, Wang Changtian, and other leaders from relevant departments followed suit and got out of the car. They had been quite surprised when they were in the car.

Now we are facing this situation head-on.

Everyone couldn't help but get excited.

"Big cities are good."

Following the applause and cheers to express their gratitude, Lin Yue smiled and stood next to Li Luo: "Small towns have more human touch. If it is confirmed that you are sincerely here to build, everyone will welcome you without reservation."

“During this period, our company’s employees have frequently encountered situations where strangers help them pay the bill when they go out to eat.”

"The people here are actually quite reserved."

"But they are also very enthusiastic."

"To be honest, I'm starting to like this place more and more."

"Ah."

Li Luo smiled and nodded.

He certainly didn't like this situation.

As the photographer carrying his equipment quickly stepped forward, and with the welcome of the hostesses, Li Luo and his entourage walked onto the red carpet amidst thunderous cheers.

Various posters were displayed on the billboards on both sides.

The Smiling, Proud Wanderer, The Heaven Sword and Dragon Saber, The Wandering Swordsman, Heroes of Sui and Tang Dynasties, The Divine Doctor and the Heroine, Crazy Stone, Rage, and My Sunshine.
"I Love You, Goodbye", "The Return of the Condor Heroes", "SPL: Sha Po Lang", "Shanghai Bund", etc.

These are what I see before me.

The vast majority of them are the resumes of the company founders.

The sheer quantity and exceptional quality of these items are astonishing.

Such a situation.

Wang Changtian praised it highly.

There's a reason why the drama "My Sunshine" is so popular. Over the years, Li Luo has solidified his image as a high-quality artist with a series of excellent works.

The mere presence of a name in the cast inspires trust in the audience.

It may not be that good.

But subconsciously, you'll feel it's not bad.

On the red balloons on both sides, banners with various congratulatory messages were displayed.

Companies such as Huayi Brothers, Bernard Pictures, Guangxian Media, and Ciwen Media are all on the list, making today's groundbreaking ceremony even more grand.

Reclaiming his company name, Wang Changtian walked forward with a light step.

at the same time.

Zhao Jun pressed the shutter button forcefully as Li Luo and the others walked towards him.

Put down the camera.

He looked in surprise at the big names from the film, distribution, and media industries who had appeared at the scene. He hadn't expected that Li Luo would be able to invite such a group of people. But what surprised him even more was the groundbreaking ceremony.

When Zhao Jun received the invitation a couple of days ago, he was almost completely stunned.

How could this be so inexplicable?

Xinghuo Film and Television is going to hold some kind of groundbreaking ceremony.

This thing is only good for covering things; it has no other use. It's self-evident what Xinghuo Films is planning to build that requires inviting entertainment media to promote it.

I forcibly suppressed my excitement.

Yesterday, he and his assistant arrived in Tonglu early in the morning and explored the surrounding area.

In my heart.

I was so shocked that I didn't know what to say.

It can only be said that young people are really energetic. After making money, they don't indulge in pleasure or go abroad to see the world. Instead, they invest heavily in building film and television bases and continue to cultivate and develop in the industry.

This kind of spirit.

You can't argue with that.

"Brother Jun."

Noticing Zhao Jun's stunned expression, Li Luo smiled and strode forward: "Thank you for making this trip!"

Zhao Jun shook his head.

I gave him a big thumbs up.

"Hahaha."

After shaking hands with him, Li Luo quickly shook hands and greeted one media reporter after another. Although these people were all doing their jobs for money, the travel expenses were enough to make them happy.

But no matter what, I still need to show respect.

I listened to the continuous clicking of camera shutters.

Notice the name tags of companies like Xinlang Entertainment, Tencent Entertainment, Sohu Entertainment, Guangxian Media, and major newspapers and media outlets.

Leaders at all levels secretly straightened their backs.

Make yourself look more energetic in the constantly flashing camera lens.

Amidst cheerful greetings, everyone gestured to each other to take their seats on the chairs inside the tent.

Important guests naturally sit in the first or second row.

Behind them were employees of Xinghuo Film and Television, preliminary exploration and planning personnel, heads of units involved in bidding and engineering projects, and cadres at all levels from local departments in Tonglu—the goal was simply to fill the greenhouse to capacity.

Between the stage and the seats was a pile of yellow sand.

A dozen or so red shovels, tied with colorful ribbons, were planted in a circle in the sand pile, with a small foundation stone standing inside.

Tonglu Xinghuo Film and Television Base

Below the project name are the large characters for "foundation laying," and finally the official start date of the project.

September 1, 2008.

Take a deep breath.

Li Luo sat steadily in the middle of the first row, surrounded by leaders at all levels and bigwigs in the film and television industry. Yet, he calmly leaned back in his chair and chatted with those around him with a faint smile.

A few minutes passed.

Amidst a wave of applause, Lin Yue walked lightly to the podium: "Distinguished guests, distinguished leaders, thank you all very much for taking time out of your busy schedules to attend the groundbreaking ceremony of the Xinghuo Film and Television Base."

Looking at the dozens or even hundreds of people below the stage, and listening to the cheers coming from all around.

Lin Yue clenched the paper in her hand tightly.

He left Anta back then.

Many people said they were crazy.

But the guy in the audience who was clapping his hands with a smile had proven that his choice was right in the past few years.

With the other party's guidance.

I will continue to reach even bigger stages in the future!
Lin Yue composed herself and introduced the important guests and leaders present in a clean and efficient manner. After expressing her gratitude once again, she invited the leaders of the Provincial Propaganda Department to give a speech on behalf of the delegation.

First, we look at Zhejiang Province's strategic policy of vigorously developing the cultural industry, and then we warmly welcome Xinghuo Film and Television to settle in.

I hope it can take root in Tonglu.

We will develop together with Tonglu and produce a continuous stream of excellent works.

Strive to become a model film and television base!
Filtering out the barrage of nonsense the other person was saying, Li Luo smiled and joined the crowd in clapping.

"Next."

Lin Yue's voice echoed throughout the hallways: "Please welcome Mr. Li Luo of Xinghuo Films to the stage to give a speech!!!"

(End of this chapter)

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