Chinese Entertainment 2017: Starting from the Top Writers

Chapter 146: The National Day Film Festival is about to begin

After returning home that day, Lin Li slept comfortably and did not take the conflict at the cocktail party to heart.

In the next few days, he basically ran back and forth between school and the company, attending classes while perfecting the script of Feng Quan. He simply spent a few days leisurely.

However, the good times did not last long.

On the 24th, amid the surprise of netizens, the two films "Psychological Crime: City of Light" and "Youth" announced that they would be rescheduled and withdraw from the National Day competition, which caused a stir in the film and television industry.

Seven movies were originally scheduled to be released on September 30th, including Shameful Iron Fist, Youth, The Foreigner, Crime 3: City of Lights, Exorcist, The Pursuit and the finally announced River of Sorrow.

It can be said to be the cruelest National Day period in history.

根据排片表，蜘蛛侠9月8号上映，猩球崛起3，9月15号上映。王牌保镖9月22号上映。

The energy of these three films hardly extends to the National Day period.

We thought the National Day box office would be a fierce battle, but before it even started, two companies had already deserted.

The producer of "Psychological Crime" said that it had not passed the review, and netizens thought it was just an excuse.

The film was completed in November last year, and a lot of promotional releases were released, saying things like "Deng Chao is crazy, Liu Shishi is subversive."

As a result, almost a year has passed, and netizens don’t quite believe the news that it has not passed the review.

Unless it was like "The Sun Also Rises" where the actors had to withdraw due to major problems, netizens complained that it could not withstand the pressure of the National Day period and ran away.

As for the withdrawal of Youth, there are some different opinions.

Because before the film was withdrawn, Feng Xiaogang had been on a roadshow with the crew since the 17th. The day before Youth was confirmed to be withdrawn, Feng Xiaogang and screenwriter Yan Geling shed tears on the spot at the roadshow.

There are two speculations about this matter on the Internet.

The first is that the scenes involving war and lust in Youth may be cruel and explicit, so they were required to be rectified.

However, there is one untenable aspect of this statement, that is, Fanghua passed the review and obtained the Dragon Mark a long time ago.

The second one is relatively simple and straightforward. The pre-sale box office of Youth was too low and far below expectations.

Considering Feng Xiaogang's failure in I Am Not Madame Bovary last year, it is not impossible that he showed weakness at a critical moment.

There is a lot of noise online, but offline, major film and television companies have a feeling that a storm is about to come.

First, Nan Xun’s new movie suddenly announced that it would be released during the National Day holiday, and then Crime of the Mind and Youth announced their withdrawal from the schedule one after another.

We are not stupid. It is not difficult to see that all the reasons discussed by netizens may exist, but they are definitely related to the sudden entry of Nanxun Culture.

When Lin Li received the news and came to the company, Xu Fei and others had already been discussing it in the conference room for a long time.

After seeing Lin Li’s arrival, the core staff of Nanxun Culture stopped communicating and waited for Lin Li to speak.

"Boss Xu, tell me what's going on now."

After walking to his seat and sitting down, Lin Li didn't waste any time and went straight to the point.

Xu Fei turned sideways to look at Lin Li and began to introduce him.

"According to the data, during the holiday season, comedy films are the most popular with the audience. During this year's National Day season, two comedy films were released, both of which were quite popular."

"Sewing Machine Band is the second film directed by Dapeng, and Shameful Iron Fist is the third film by Happy Twist."

"So far, the pre-sale box office of Shameful Iron Fist has reached 2367.1 million yuan, and the screening share has reached 36.5%. Both figures rank first among the National Day films."

"Following closely behind is Jackie Chan's The Foreigner, with pre-sale box office of 2026.3 million yuan and a share of 28.5% of the screenings, both figures ranking second."

"I have communicated with Mr. Wang from Guangguang, and many cinema people said that comedies, which are suitable for the whole family to watch, have an advantage during the National Day holiday, and cinemas will give them priority in scheduling. Jackie Chan also has a certain appeal, so the scheduling will be higher."

"But Mr. Wang also said that representatives of various theaters have stated that the current pre-sales and scheduling cannot represent the final results of the National Day holiday. The first wave of word-of-mouth of the film is very important, and it will affect the audience's choice and the theater's subsequent scheduling."

Lin Li nodded to show that he understood, with a calm expression.

"Tell us about our situation."

Xu Fei nodded to show that he understood, and then continued his introduction.

"Currently, our film Bei Ni is ranked third, with a pre-sale box office of 1703 million yuan, accounting for 12% of the screening schedule. However, because we are the last one to announce that it will enter the National Day period, there is still a lot of room for our pre-sale box office before the official release."

"tsk"

Lin Li couldn't help but sigh after listening to it.

"That is to say, currently our three films occupy 77% of the screenings, and the remaining films together occupy the remaining 23%?"

"Yes, Mr. Lin."

"These cinema chains are really realistic. The more popular a movie is, the more screenings it will get."

"Theaters also need to make money, so they don't care how difficult it is to shoot the movie or how special the subject matter is. They only consider profitability."

Lin Li nodded to show that he understood, and at the same time instructed: "Our publicity and promotion have been fully launched, right? Please pay attention to one more thing. Help me find a group of Internet trolls. It doesn't need to be too many. After the education department starts to issue a statement to severely crack down on school bullying, have the publicity department prepare the copywriting and mobilize all these Internet trolls."

Upon hearing this, Xu Fei exchanged glances with Zhao Qian and others, then spoke cautiously.

"Boss Lin, are you sure the education department will take action on this matter? The news can't be wrong."

"Don't worry, there won't be any mistakes." Lin Li glanced at the expressions of everyone present and answered with confidence.

"Okay, okay. Then I can rest assured."

"Yes, with this trick, the attention to our movie will be greatly magnified."

"If it can be combined with social events, the impact will be huge. If there is a chance to be on CCTV, it will be even more amazing."

……

Seeing Lin Li's affirmative answer, everyone finally felt relieved and suddenly felt that the two movies ahead of them were nothing special.

"Tuk Tuk Tuk"

Lin Li tapped the table with his slender knuckles, attracting everyone's attention.

"From today on, all departments of the company will cooperate with President Xu's film and television department to carry out publicity and promotion work, and enter a state of full preparation. The outside world is paying close attention to our first film. We must fight a good battle and let everyone know that we, Nanxun Culture, have entered this small piece of land in the film industry to make a living! Do you understand?"

"understand!"

There was a uniform response in the conference room, and everyone was ready to work hard.

After leaving the meeting room, Lin Li took out his mobile phone and found a lot of unread messages. He clicked them and saw that there were messages from the three girls in the Tragic Rebellion crew.

Dudu: This time, Base Camp made a campus special to help us promote our products. Let me show you the styling and attach a JPG picture.

In the picture, Dudu is wearing a blue school uniform with a white shirt inside, a blue pleated skirt and a high ponytail. The cool high school girl is back on stage again.

Ruonan: "Let me show you my look today, here's a JPG."

In the photo, Ruonan is wearing a traditional blue and red school uniform. With a sweet smile on her face, she looks like a girl next door and exudes a sense of approachability.

Zhao Lusi: "Brother Ali, look at me, here's the JPG picture."

In the photo, Ruth is sitting on a bench in a white short-sleeved shirt and a blue pleated skirt. With straight bangs, she has a little makeup on and a slight smile on her face, looking cute and well-behaved.

After admiring the beautiful photos of several people, Lin Li also felt it was very interesting. Several people unexpectedly sent him photos at the same time. He couldn't favor one over the other, so he replied to each of them and gave them compliments.

After returning to the office, he thought about it and then called Teacher He.

The call was answered quickly.

"Oh, it's so rare to get a call from our great writer!"

Teacher He’s enthusiastic voice came from the phone.

Lin Li also greeted them happily.

"Teacher He, that's not right. I don't come to your temple for no reason. How dare I disturb you if there's nothing wrong?"

"Hey, you're really not shy, you say everything."

"Haha, that's not the case. But thank you, Mr. He, for planning this special episode for our crew. Thank you very much."

"Ali, it's a bit polite to say that, but it's a pity that you didn't come this time, otherwise I would definitely take you to taste the authentic Star City cuisine."

"If there's a chance, I'll definitely go and bother Teacher He next time when I have time."

"But Ali, there is something I want to gossip with you."

"Teacher He, please feel free to speak."

"I want to ask, you and Dudu..."

"We're together."

"Really? Oh, you're really quick. Dudu is a good girl, you have to treat her well."

"Teacher He, don't worry. It will definitely work."

"I can see that too. We had dinner together after recording the show yesterday. She was in very good shape."

"That's right, I'm in good shape too."

"You kid, you are already the big boss of the company, and you are also a movie director, so you have to pay attention to your image."

"Haha, isn't this just you, Mr. He?"

……

I chatted with Teacher He for a long time again. Only after he promised that he would book a private theater to support the movie after it was released, and told me to contact him next time I went to Star City, did I hang up.

Lin Li has always had a certain respect for Mr. He, regardless of the various comments about him on the Internet and the news that was exposed, whether true or false.

But at least since he knew Teacher He, he has always been known as a kind, good guy who would support the younger generation.

This includes Mr. He's arrangement for the "Bei Ni" crew this time. Whether it was done casually or deliberately, he was indebted to him.

Although he pushed Peng Peng and Hou Minghao over last time, he nodded.

But in fact, the performance of these two people is really good, isn’t it?
The relationships between people cannot be calculated too clearly. If they are calculated too clearly, many things will become boring.

(End of this chapter)