Rebirth 2010: I taught Mr. Lei how to make a mobile phone

Chapter 980 Launching an Attack on New Box Office Records

Chen Mo, who was in the middle of a meeting, looked down for a moment, then clapped his hands, attracting the attention of all the senior executives in the room.

"Everyone, I have some good news to share." His voice held a hint of barely perceptible amusement. "Our Beyond Pictures' 'Ne Zha,' despite everyone's skepticism—"

He paused, his gaze sweeping over each of the core members present, and said clearly and forcefully:

"Within three days of release, it has grossed over 500 million yuan! It is now the fastest domestic animated film in Chinese film history to break 500 million yuan at the box office!"

After he finished speaking, the hall fell silent for a moment, then burst into enthusiastic applause and admiration.

The group has recently been receiving a series of good news, and this time it is a victory of content over traffic, and the best response of quality to prejudice.

Neglected in the shadows of a corner, yet crowned king in a wider world.

This is the way the other side operates—to shatter all doubts with absolute strength.

Nezha, the classic mythological figure, received a fresh interpretation in the movie "Ne Zha".

He is no longer the simple rebel or hero in his previous works, but a child struggling with prejudice and predicament, searching for himself and fighting bravely.

Despite being bound by worldly prejudices, Nezha in the film always upholds the belief that "my fate is in my own hands, not in the heavens," and this persistence and indomitable spirit has inspired countless viewers.

On the day of its release, Douban, a leading indicator of film reviews, revealed the true quality of the film: one received an 8.8, while the rest were mostly around 5, clearly demonstrating the difference in quality.

It broke 5 million in 3 days and reached 10 billion in 5 days.
Even Wu Jing posted a picture on Weibo to congratulate Nezha on his great achievement.

As word-of-mouth continues to spread, none of the films released during the same period that rely on "traffic stars" can compete, and even Hollywood blockbusters pale in comparison.

Douban and Maoyan even predicted that "Ne Zha" might become another film to break the 50 billion yuan box office mark after Wolf Warrior.

"Everyone doubted you, but you proved them wrong."

"The lotus root cake couple is so sweet, I'm so happy~"

"When the dragons peeled off their scales, it was so similar to the recent votes and support for the black monkey. I can only say, this is very much like the other side!"

"Our village is counting on you to go to university! You absolutely have to get into Tsinghua or Peking University! Even if you have to kill everyone else who's applying, you have to get in!"

"I knew people with dark circles under their eyes were tough! All those sleepless nights I've spent haven't been for nothing, hmph~"

Amidst countless positive reviews, "Ne Zha" rose another 0.1 points on Douban to 8.9, galloping like a wild horse towards the record set by "Monkey King: Hero Is Back".
This also sends a signal to all production companies: audiences are no longer interested in "traffic stars"; only works created with heart can truly touch the hearts of the audience, and this is the magic bullet for high box office returns.

After its release, the film's box office performance soared, breaking numerous film history records.

Ten days, 30 billion yuan – this is the current performance report of "Ne Zha". It's quite impressive.

With a 59.4% share of box office revenue, it led the pack and became the undisputed box office king of the New Year's Day holiday!
Moreover, both the occupancy rate and the number of screenings are still rising, leading the entire New Year's Day film season with an overwhelming momentum.

After all, theaters aren't stupid. Showing an extra movie or filling the theaters to capacity would mean making a lot of money. It would be a fool not to make money from that.

Industry insiders predict that this popularity will continue until the beginning of next month, during the Spring Festival season.

Just as "Ne Zha" was crushing a host of domestic and international blockbusters, the vengeful Chen Tong had someone bring out that photo from the previous Weibo Night event to give netizens a glimpse.

The report drew ridicule from countless netizens.

"You ignored me back then, but now you can't even reach me!"

"Where are the fans who were shouting 'I'll buy tickets for my idol' before? Is 1 million yuan the limit for you? How can this compete with 20 billion yuan of 'Ne Zha'?"

"If we don't use our ultimate tricks—stealing box office revenue and locking screenings—it'll be too late." "Heh~ Don't you know who's behind our Nezha? It's the Other Shore Father! Can they afford the consequences of locking screenings and stealing box office revenue?"

"Awesome! Good movies deserve high box office returns, let's go, Ao Bing!"

"You've been proven wrong, haven't you? Does Sina feel the sting of its face?"

However, in stark contrast to the domestic fervor, "Ne Zha" received a lukewarm response in overseas markets—even with "Black Myth: Wukong" paving the way, cultural barriers remained an obstacle.

After all, there is a threshold for foreign audiences to learn. They haven't even finished digesting "Journey to the West" yet, and then "Nezha" comes out, which makes it difficult for them to understand from a cultural perspective.

Viewers on foreign websites expressed drastically different opinions.

Japanese netizens commented: "An animated film like 'Ne Zha' is only worth mentioning for its ink-wash style. It would be difficult to even reach 10 billion yen at the Japanese box office. It's really hard to understand the tastes of Chinese audiences."

A South Korean netizen commented: "It's obviously made by Koreans. How could they possibly have this kind of technology? They're just rich and stupid."

A Chinese-American netizen commented: "What kind of horrible scheduling is this? It's either in the early morning or late at night; the prime-time slots are all taken over by terrible Hollywood movies."

An American netizen commented: "Only a few theaters are showing it. Turns out we have local protectionism too. I'll see if this 'Ne Zha' is really that amazing."

After learning about the situation of overseas cinemas, Chen Tong immediately contacted some small and medium-sized overseas cinemas and began to increase the number of screenings.

His purpose wasn't to appeal to foreigners, nor was it to earn millions in box office revenue; compared to domestic box office figures, it's nothing.

It's simply to make it more convenient for overseas Chinese to watch movies, except that they might have to travel a little further to get to these cinemas.

After the team building activity, Chen Mo reached a consensus with the "Other Shore" allies and continued to consult with Tianji Pavilion to plan the "net-closing" of the Chinese Internet.

With Lao Ma retiring and his competitors leaderless, this presents a golden opportunity to reshape the industry landscape.

He has been preparing and building up his strength for the past two months.

From "Black Myth: Wukong" to Bilibili's first Internet Spring Festival Gala, and then to the release of "Ne Zha"—the "Other Shore" Group has blossomed on two fronts in the cultural and entertainment field. The concentrated outbreak of its ideology in a short period of time is not accidental, but rather a deliberate arrangement by Chen Mo.

Because he wanted to become that "network administrator".

However, this matter must be reported in advance and "approved" before it can proceed.
"If what you say is true, then in the long run it is indeed a good thing for the country and the people, and I have no reason to object."

"So you agree?"

"But I need you to report regularly."

"no problem!"

“If anything goes wrong or the situation gets out of control, I will call a halt at any time, and you must stop immediately.”

"Sir, you can rest assured that I'll handle things well!"

"Alright, let me refine your plan a bit more." The old man gave Chen Mo a deep look. "Chen Mo, I've taken a risk by tacitly approving your actions this time."

"understand!"

Go ahead, don't let me down!

After coming out, Chen Mo clenched his fist silently and then dialed Lao Ma's number:

"Teacher Ma, what brings you to Japan?"

(End of this chapter)