Rebirth 2010: I taught Mr. Lei how to make a mobile phone

Chapter 522 Chess pieces and soaking!
Going to the city for a meeting was specifically invited by the higher-ups, which made Wang Xing and others feel a chill in their hearts.

It seems that Ma or Alibaba's management of political and business relations is indeed profound, far beyond the reach of ordinary companies.

Upon hearing this, everyone in the conference room stood up to see him off as a sign of respect.

Old Ma waved his hand casually, saying in a relaxed tone, "No need to get up, just continue the meeting, and send me a copy when you reach a conclusion."

After saying that, he turned and left the meeting room.

However, after walking out of the door, Lao Ma did not go to the underground garage as he said, but turned around and
He went straight back to his private office called "Taohuayuan".

The name "Taohuayuan" comes from "Peach Blossom Spring" by the ancient Chinese writer Tao Yuanming, and symbolizes an idealized, peaceful place far away from the hustle and bustle.

Generally speaking, when he walks into the office, nothing important will disturb him.

Old Ma was half lying in the wide boss chair, looking leisurely at the small bridge and flowing water in front of him, as if he was in a miniature natural ecosystem.

Modern office equipment and technology are cleverly integrated into it, which not only retains the elegance of traditional gardens, but also highlights the efficiency of modern technology. This is not only an office space, but more like an art gallery - traditional calligraphy and paintings are hung on the walls, and modern art works are placed in the corners. Each piece is a collection he carefully bought from the four major auction houses.

The design and decoration of this office took him a lot of effort. From the layout to the details, everything reflects his taste and pursuit.

The design, decoration and collections cost only several hundred million yuan. For Lao Ma's current net worth, this amount of money is probably only equivalent to a few hundred yuan for ordinary people. But for him, money is never important. What is important is the comfort and freedom.

Lao Ma sighed comfortably. Only here could he truly relax.

Actually, going to the city for a meeting is real, but it is not so urgent.

As the head of Alibaba, he only needs to set the general direction and play a high-level role. There is no need to do everything himself. The people below will take care of and execute it, and he just needs to follow up on the key nodes and results.

He was very happy that Wang Xing came this time and was willing to help Meituan, so after giving some suggestions, he withdrew.

I put my heart into it, but I just didn't put my heart into it.

If Meituan can suppress Ele.me this time, it will be equivalent to cutting off one of Chen's thick tentacle. Wang Xing has also proved their ability. Alibaba can continue to deepen cooperation with Meituan, such as leading subsequent financing and treating it as a younger brother with his own ideas.

If Meituan fails, it will be more to his liking - he has been coveting Meituan for a long time. Taking advantage of this opportunity, he can use capital operations to support it openly and force it secretly, turning Meituan into a pawn in Alibaba's business map and making Wang Xing a sharp knife in his hand.

In fact, he has the same plan for Kuaidi Dache. Nowadays, these emerging entrepreneurs invested by Alibaba, whether it is Wang Xing of Meituan or Chen Weixing of Kuaidi Dache, are quite opinionated and are unwilling to hand over control even if they are paid, which makes him a little annoyed.

But no matter what, he can increase his position if he wins, and he should increase his position even more if he loses. In the end, no matter he wins or loses, he is the winner. This is his ultimate goal.

As he was thinking, Lao Ma suddenly came to his senses and glanced at the time, "Oh, now it's really time!"

A meeting of this level has far more symbolic significance than practical significance, so he cannot be late.

Then he rang the internal phone and said in a deep voice,
"Someone, prepare a car!"

Two hours later, night fell quietly.

Wang Xing and his two companions returned to the hotel and after the meeting, they hid in the room to hold another small meeting.

However, only Wang Xing and Wang Huiwen attended the meeting this time, because the content to be discussed next was not suitable for the former Alibaba veteran to participate.

Wang Huiwen spoke first, with a hint of doubt in his tone, "I feel that Ali's support for us this time is a bit strange. They sent us both 'arms' and 'ammunition', and the price is so generous. These actions are a bit too enthusiastic."

Wang Xing sneered, his eyes sharp: "They are so easy to talk to, just because they are afraid that we will lose to Ele.me. After all, the rise of Ele.me is also a huge threat to us, but the existence of Bia'an behind Ele.me is also a thorn in Alibaba's side.

I guess Ma is still upset about the setbacks he suffered in the cloud computing and electronic payment fields.”

"But what if we fail?" Wang Huiwen frowned, with a hint of worry in his tone, "Lao Ma may not have good intentions in doing this, we have to be on guard."

"Don't worry, I'm not a rookie who just started a business."

Wang Xing stood in front of the floor-to-ceiling window with his back to the room, his tone full of self-mockery and determination, "Looking through the current Internet startup circle, who has more experience than me in fighting and failing again and again? It's just another round of battles!" After he said that, he smiled coldly, as if he had put life and death aside.

The room was silent for a moment, and then Wang Xing's voice sounded again, low and calm.
“Actually, I can guess what Lao Ma is thinking, but I don’t care.

At least now, our goal is the same as Alibaba’s – to leverage each other’s strengths and defeat Ele.me.

Pawns versus pawns, generals versus generals, me versus Zhang Xuhao, but behind the scenes it’s actually Lao Ma versus the ‘black dog’. We are just pawns, Lao Ma and the black dog are the chess players hidden in the dark.”

Wang Huiwen nodded, but his tone was still cautious: "Even so, Ele.me is still not an easy opponent."

"How can it be easy for us at Meituan?" Wang Xing said with a hint of pride in his tone.

Suddenly, he raised his eyebrows, as if he had thought of something, and changed his tone, "However, the plan just made has to be changed - Meituan will gradually pay for the five insurances and one fund for the riders."

Wang Huiwen was a little anxious when he heard this. "Didn't you just say that the capital chain was tight at the meeting? Why did you suddenly..."

Wang Xing raised his hand and interrupted his old classmate, "Do you know the meaning of 'gradually'?"

As he spoke, his eyes flashed with a sly look. "The beauty of the word 'gradually' lies in its ambiguity. A week? A month? A year? The right to interpret is in our hands. This is the beauty of journalism."

Wang Huiwen was stunned for a moment, then suddenly realized something, with a flash of excitement in his eyes: "Great! With the least amount of money and this name, we can not only stabilize the morale of the riders, but also show the market that we, Meituan, care about the riders. This is a really great idea!"

He paused and added: "I have another idea - in the early stage, we can let the platform bear the subsidy for the riders completely, and when the battle situation becomes clear, we can pass the pressure of subsidies to merchants and users. In this way, wouldn't it be better to spend less money to achieve great things?"

Wang Xing nodded, "That's right, but the premise of all this is that we must win this battle. Only by becoming the leader in the group-buying takeout market can we be qualified to bargain with those behind us. Otherwise, Meituan will eventually become a pawn in the hands of Internet capital.

I am not willing to accept this!" At this point, Wang Xing's expression became solemn, even a little ferocious. This was the first time he revealed his inner ambition in front of his old classmates.

Wang Huiwen was also inspired by these words and clenched his fists. "We have fought through bloody battles over the past few years. Who is afraid of whom? Next, let's fight in the business world openly and honestly and see who is the last one standing!"

"Yes, that's what I mean." Wang Xing nodded, and then looked at the dark night sky outside the window with a deep gaze.

After a moment, he suddenly joked, "Hangzhou's air quality is not much better than Beijing's. You can't even see a star..."

On the evening of May 5, there was only one day left before Ele.me launched its general offensive.

A flight took off from Beijing and headed straight for Wuhan.

Wuhan, a city located at the confluence of the Yangtze River and the Han River, is known as the "crossroads of nine provinces" with convenient transportation and an important strategic location. Wang Weijian chose this place as the frontier command center for taxi travel, sitting in the center and coordinating the overall situation.

It was already past 8 o'clock in the evening when the plane landed. As soon as Wang Weijian and his party walked out of Tianhe Airport, they saw brand new Didi Taxi advertisements hanging on some advertising spaces, which had obviously just been set up.

A few passers-by looked at it curiously. Wang Weijian took out his mobile phone and scanned the QR code on the advertisement with WeChat. The page immediately jumped to the official website of Didi Taxi. The homepage prominently read: "Didi Taxi is coming soon, so stay tuned!" It was followed by an introduction to Didi Taxi and the welfare activities for the launch of the service.

Wang Weijian thought about it and told his assistant, "Remember, you can block Didi's QR code download link through WeChat."

"Okay, Mr. Wang!"

After the others scanned the code and saw the page on their phones, they smiled and said,

After seeing the mobile page, other people did not get nervous but laughed: "It seems that our opponents have not only smelled the breath of spring, but have also started to act in advance, taking the lead."

"Some of Didi's launch welfare activities are similar to ours."

"That's what makes it interesting. Our Orange Plan is to strike back, just in case the other party doesn't make a move."

Wang Weijian laughed loudly upon hearing this, "The horn of war has been sounded! Let's go back to the company."

After saying this, he waved his hand with great ambition and led the team to their base camp.

On the way from the airport to the branch, Wang Weijian looked out the car window and saw orange Didi Taxi advertisements everywhere on street lamp signs and bus stop signs.

He thought to himself that there would probably be Didi ads in commercial buildings, residential elevators, and subway stations, so he might as well send someone to check out the spots tomorrow to verify his guess.

Didi has invested a lot in advertising and promotion this time, with such a scale in just one city.

According to the data they currently have, Didi has already occupied the markets in 5 provinces and 13 cities in China, and it is estimated that the investment in this advertising campaign is at least hundreds of millions.

Half an hour later, the group arrived at the base camp and immediately discussed what they had just seen and heard and discussed countermeasures.

"The online ride-hailing market has been suspended for nearly a year, and people have gotten used to taking offline taxis again. This time when the market is open, Didi's advertising promotion is indeed quite effective. At least it can penetrate people's hearts, activate their memories of online ride-hailing, and make them use Didi again."

"I think that instead of spending all the money on advertising, Didi should put it all into subsidies, which will make it more competitive."

"But their welfare activities also provide corresponding subsidies for drivers and passengers..."

"I mean, we can subsidize them more and outweigh them."

"But this may not be a bad thing. The other party made the first move, and we can just counter it according to our existing plan."

"Boss Wang, are we going to engage in a propaganda war or a subsidy war?"

Wang Weijian had just been listening to everyone's discussion. After hearing the question, he said calmly, "We are determined to implement the Orange Plan, but the situation is unpredictable. Since the opponent has already made a move, we need to make some adjustments to the details of the plan.

Everyone will work hard to come up with a price subsidy promotion plan. We will abandon offline promotion and focus on online promotion according to the planned strategy. I will synchronize with the boss tonight and try to finalize the few things we just discussed tonight.

Tomorrow, when everyone gets to work, we will pass this information down layer by layer and implement it one by one."

"Yes!" Everyone responded in unison.

Afterwards, everyone began to fine-tune the details based on the content of the Orange Project.

Looking at these team members who were still full of energy after a long journey, Wang Weijian nodded secretly.

Among these people, there are his old colleagues when he was working at Yoyo Taxi, senior industry elites who had studied at Ivy League College, and professional management talents hired from outside. He is very satisfied with their past performance and abilities.

After all, these people are making seven-figure salaries, so there's no reason not to give it their all.

Moreover, the big boss is never a stingy person, and everyone's interests are the same - the day of victory for the taxi ride will also be the moment for them to taste the fruits of victory together.

Wang Weijian could sense that in the coming period, not only them, but many people would suffer from insomnia...

Monday, October 5.

With the official issuance of a document, the cold winter of China's online car-hailing market has finally seen a turnaround, the glaciers have melted, and spring is gradually emerging.

In fact, people will not perceive the sudden changes in the online car-hailing market so quickly, but when they walk out of the house, they will find that today seems to be a little different from the past.

Suddenly, like a spring breeze, advertisements for taxi apps appeared everywhere.

Many people have downloaded the Didi or Kuaidi online car-hailing apps. Although they may not be useful right now, who can guarantee that it won’t rain suddenly one day, or that they will need to take a taxi to go out to do something?

Download, install, and register, all in one go. When seeing the huge discount on the first order benefit, many people decisively changed the way they commute to work.

Didi's working hours are 9 a.m., but Cheng Wei arrived at his workstation an hour in advance with dark circles under his eyes. At this time, most of the surrounding workstations were empty and most of the employees were still on their way.

He suffered from insomnia last night, which was rare.

Countless distracting thoughts came like a tide, making him uneasy.

If Didi resumes service tomorrow, how many old users will it retain?
What if 1 million yuan is spent on promotion and publicity but it doesn’t have the desired effect?
It's very quiet over there at Kuaidi Travel, without any movement at all. Are they planning some big move?
Chen Mo is a psychopath, I always feel unsure.
Why panic? I am not fighting alone this time. Didi has Kuaidi as an ally, and Pony Ma is behind me.
It seems like Xiao Ma Ge always gets humiliated in front of that Chen guy.
Who cares? If the enemy comes, I will fight him with my army; if the water comes, I will block it with earth. I am not a pushover.

After waiting for so long and making so many preparations, the clouds finally cleared and the moon appeared.

The big battle is tomorrow. Cheng Wei, Cheng Wei, why are you so excited now? Go to bed quickly!

One sheep, two sheep.
The above is Cheng Wei’s mental journey as he tossed and turned in bed last night, and it is also the culprit of his insomnia.

Just as Cheng Weiyi was chewing a meat bun and wondering how many new users Didi could get during the morning rush hour, Didi's CTO Zhang Bo came over in a hurry.

"Mr. Cheng, Didi's server is overloaded due to the surge in orders. I'm applying to initiate emergency flow control."

"Senmo?"

Cheng Wei opened his mouth wide, the filling of the bun in his mouth was vaguely visible, and he was stunned on the spot
(End of this chapter)