Rebirth 2010: I taught Mr. Lei how to make a mobile phone

Chapter 340 Borrowing the East Wind

Although New Oriental has IT training business, it is still fundamentally a traditional education and training company.

Online promotion, registration and enrollment are only conducted through the Internet.

Lao Yu doesn’t pay much attention to Internet companies on weekdays, let alone any press conferences on the other side.

It's just that recently there were some rumors online about the Qingteng Plan of the other side, which would have some impact on the IT education and training industry, so he went online to find out more.

After reading those sensational media reports, the fox-like Old Yu smelled a hint of danger. He looked through the surface to the essence. He saw deeper and thought further than these reports.

He downloaded Qingteng Encyclopedia and took a look. He felt that the content and self-study mode were well thought out. Although he could not quite understand it, from the decoupling of the catalog and the teaching method, he knew that this was a systematic courseware with a high degree of maturity.

If you compare Qingteng Encyclopedia with New Oriental's IT courseware, you can still see the difference. After all, New Oriental is aimed at all IT companies and is more comprehensive in a single category, while Qingteng Encyclopedia is targeted at positions on the other side and is more targeted.

In fact, Lao Yu has a very experienced vision. There is no difference between the two, only the scene is different.

New Oriental’s training system is more like nine-year compulsory education. Students have no idea what career they will pursue in the future, so only by mastering all the basic subjects can they stand out in the college entrance examination.

The Bi'an Qingteng Plan is somewhat the opposite. First determine the direction, and then design the relevant knowledge and list it out like a skill tree. For example, if you are engaged in a computer-related profession in the future, you don't need to learn liberal arts subjects such as Chinese, biology, history, geography, etc. You only need to master the science and engineering subjects based on mathematics.

Perhaps it has something to do with the fact that Bi'an started out as a game company. The self-study method in the courseware also has some meaning of killing monsters and upgrading. You start from the Novice Village, and fight BOSSes of corresponding levels until you pass the level.

There will definitely not be any bosses that discourage players from playing like the magic circle tree or the black monkey.

Since there are fierce dragons outside the circle who want to cross the river, Lao Yu’s first reaction is that the top priority is to form an alliance with members in the circle while the other party is still underdeveloped, drive the other party out, and then each of them will compete for the market with their own abilities.

This is what he thought and did.

They started to organize a group and invite people to discuss how to deal with the situation. The invitation list included Ou Peng from Suntech Education, Han Shaoyun from Danai, Yang Fuqing from Beida Jade Bird, Li Guangping from Source Code Era, Zhang Xiaoxiang from Dark Horse Programmer and others.

As a result, one by one they either made excuses that they were too busy or were not in Beijing. In fact, they didn't care about the outsider monk Bi'an at all, and they were vaguely dissatisfied with Lao Yu's attitude of regarding himself as the boss of the industry. We are all in education, so why should I respond when you raise your arm?
Among them, Yang Fuqing of Beida Jade Bird was particularly dissatisfied. In terms of time, Beida Jade Bird was established almost at the same time as New Oriental, but in terms of seniority, Beida Jade Bird was a large high-tech enterprise group under Beijing University and a state-controlled enterprise group that later became independent. It was a well-established company and completely looked down on New Oriental, a ragtag group that started out as a business from the university's training classes.

Moreover, these people's words were full of disdain for the other side. These days, anyone can dare to get involved in the training industry.

A person who is involved in social networking and games wants to engage in education? That person surnamed Chen is overthinking. Young people should endure more hardships when they are young.

Many people even look at this matter with a spectator mentality.

I originally wanted to turn my heart to the bright moon, but the bright moon only shines on the ditch.
The team is hard to lead when people's hearts are scattered.
This made Old Yu, who was nearly fifty years old, sigh.

Han Shaoyun of Danai told Lao Yu his opinion on the matter on the phone. Danai wanted to go public within two years. IDG had recommended New Oriental before. The two had met several times before.
"Mr. Yu, we are in the training business, don't you know? People with strong self-discipline are not our target group at all. Only those who can't control themselves and have poor self-learning ability need training institutions.

The knowledge points are broken down and crushed, and students are forced to practice and beg to learn. Don't be fooled by the positive cases we promote to the outside world about jobs in big companies and monthly salaries of over ten thousand yuan, and the employment rate of graduates is as high as 95%. But in fact, the real situation is clear to Mr. Yu, so I will not elaborate on it.

As for what this other side of the vine is doing, it won't make much of a splash. There are plenty of free courses on the market. Those who want to learn will naturally teach themselves, and those who don't want to learn will spit it out even if it's fed to them.

Don’t be fooled by those online media that are eager to create chaos. As long as the higher-ups don’t take action, our education and training industry will not be in turmoil.”

"Yeah, I understand. I get it."

After hanging up the phone, Lao Yu snorted coldly, saying that they were all a bunch of short-sighted people.
Since he cannot change others, he can only plan ahead and be prepared for the worst.

If you change your perspective at any time, a crisis may turn into an opportunity.

Lao Yu thought about it and he actually came up with an idea. The more he thought about it, the more excited he became. When he thought about the possible scenarios, he even started walking around in his office!
The name of his move is: Borrowing the East Wind!
Since the other companies are not on the same page with me, there is no need for New Oriental to bring them along.

He then found New Oriental’s Executive President Chen Xiangdong and told him his views on the matter and New Oriental’s response.

Chen Xiangdong didn't quite catch up with Lao Yu's train of thought. "Are you planning to add a new business? New Oriental already has a full range of businesses. Do you want to..."

Only then did he realize what was going on. "You want a middleman to make a profit?" "Well, it's like preschool education before elementary school, that is, preschool classes. The purpose is to allow those students who lack self-discipline and have no basic knowledge to improve through this training so that they can pass the entrance exam for this college on the other side."

Chen Xiangdong clapped his hands excitedly after hearing this. "Great! It is conceivable that once our class opens, taking advantage of this popularity, the doors of New Oriental's enrollment in various parts of the country will be flooded with people. But we have to move forward quickly, as there is less than half a year left!"

After all, he is the CEO, so Chen Xiangdong has more questions to think about at the executive level. "But how do we set the training fee? After all, we are using the courses of the other side, so they will be sued for infringement, right? Otherwise, we can mix the content in them with ours, so that the other side will not be able to find any evidence and will have no evidence to sue us."

Old Yu shook his head. "No need. It's more convincing to get the genuine product. This money should be spent."

After that, he sorted out his thoughts and instructed, "These are easy to say. Send someone to contact the other side and ask them for the authorization of this training material. At least get the authorization first. It would be best if it is exclusive.

As for the cost, the average training cost in our IT field is about 2 yuan, so we will set the price at 5 yuan for Qingteng Training."

"5?" Chen Xiangdong exclaimed. This amount of money was just pocket money for him, but for an ordinary family, it might be the family's disposable income for a year. He raised an objection on the spot.
“Isn’t 5 too high? You know, the training period is less than half a year.”

Lao Yu obviously had a plan in mind, "I know this amount will scare people away, this 5 is not a one-time payment.

We can pay in installments, for example, let the trainees pay 2 yuan as the cost during the training period, and then pay the remaining 2 yuan after they are admitted to the Bi'an Academy, and the final 1 yuan after they join Bi'an. This is a three-step process that both parties can accept."

"But changing the courseware will also take time for our teachers to learn and adapt."

“So before starting a class, you have to show off your ability as a teacher and use it as a signboard.”

"This will not only reflect New Oriental's confidence in the quality of its training, but also reduce the financial pressure on students. New Oriental will become a bridge between students and the other side, helping them to reach the other side and step into the clouds. Old Yu, this is a brilliant move, really brilliant!"

"Pay attention to the key points: 1. Authorization, with a legitimate reason; 2. Teacher training, demonstrating strength; 3. Nationwide expansion, with a thunderous momentum!"

"Understood. Leave it to me. By the way, does this new training have a name?"

Lao Yu thought about it and said, "Let's call it New Oriental Ivy League Training Camp, or Oriental Youth Training Camp for short."

A day later, at the New Oriental headquarters, Lao Yu looked at the results of the IT training teachers' mock exams in various subjects on Qingteng Encyclopedia, and his eyes twitched. Nearly half of them failed, that is, they did not get 80 points, and the highest score was 92.

Is this Qingteng Encyclopedia so difficult?
In fact, Lao Yu forgot one thing, that is, since this was a surprise test, these teachers had not studied the Ivy League courses, and these scores were basically their baseline scores.

Don’t be fooled by the reputations these teachers put up, such as this one is a technical expert, that one is a technical manager with many years of experience, claiming to have been responsible for systems or projects worth hundreds of millions or even tens of millions of people, and leading teams of so many people. There is a lot of water in these claims.

Those who participate are called responsible, and they put other people's two points on themselves, mainly a hexagonal senior IT practitioner with two points all over his body and a halo all over his body.

In fact, they all switched careers to become teachers because they couldn't make it in various IT companies. After teaching, they taught and practiced completely according to the company's training system, which was almost the same as submitting eight-legged essays. After being away from the front-line production for a long time, they had almost forgotten a lot of knowledge outside the course.

In fact, this phenomenon does not only exist in a certain IT training institution. Basically, they are all the same. Some teachers do have real skills, but most of the technologies are not that awesome.

There is still the ability to provide training and employment for some outsiders or university graduates.

The basics are taught for a few months first, and then the superiors give some practical lessons. Then the trainees are asked to do a few small projects that they have done in the company before, such as OA (office automation system), e-commerce shopping cart, purchasing and sales inventory, library system, etc.

They even simulated working overtime in a company all night, and the trainees who worked all night were very excited and had no idea of ​​the seriousness of the matter.

When graduation is approaching, the trainees are packaged and beautified, and then watered down. If they have no experience, they will boast about one year of internship experience, and if they have one year of experience, they will boast about three years of experience. Then they will recite formal essays and, relying on corporate resources, give the trainees several interview opportunities in small and medium-sized factories. If they pass the interview, it's the best, as it is a success story that can be boasted about.

After failing several times, I gradually became the object of abandonment. I had to rely on myself for luck. What kind of guaranteed employment is that? It's all fairy tales.
When I first came across the Qingteng Encyclopedia test, I was completely confused by all the basic questions. However, some of the teachers had laid a solid foundation, which prevented the overall result from being too ugly.

Therefore, these teachers also need a process of adaptation and learning.

How shameful! At least the score should be above 95 to fool people. No, this is for teaching and educating people.

Following Lao Yu's order, New Oriental Ivy League Training Camp did not recruit any students. Instead, these teachers started with a week of intensive training.

(End of this chapter)