Rebirth 2010: I taught Mr. Lei how to make a mobile phone

Chapter 291 Rich List 233 Sword Pointing 442
Plagiarism is not just a domestic patent issue, the situation abroad is even worse!

Some game studios, seeing the popularity of Ancient War, have already started developing a pixel-level replica of it.

Compared to full development, it is obviously faster to cooperate with existing similar competing games.

Not long ago, a game produced by a small Finnish game company came into their sight at a game exhibition.

The result was that the door of the Finnish game company Supercell Oy was almost broken down.

The founders of the company were so scared that they turned a deaf ear to everything else and focused on developing Clash of Clans.
It turns out that a bunch of strange people have come these days, either asking for cooperation or investment.

After some discussions, the game has not yet been completed, but the regional publishers have been finalized in advance, including giants such as Ubisoft and Tencent.

This not only boosted the morale of all employees of Supercell Oy, but also made founder Eika Paananen secretly sigh that reality is even more magical than the games they developed.

On March 3, the UP21 Tencent Games annual conference was held in Beijing, attracting many media attendees.

Unlike the Bi'an new product launch which was held in the evening, Tencent's launch lasted from morning to afternoon, a full 5 hours excluding the lunch break.

Happy Family members were also invited to host the press conference. Apart from the opening and brand strategy announcement, the rest of the press conference was entirely games, of various types, with the main theme being to show off muscle in large quantities.

During the brand strategy release session, Tencent Chairman Pony Ma personally took the stage and delivered a speech on the spot, saying that as a leading game operator and developer in China, Tencent Games is committed to exploring the online game market segments and has maintained good growth.

Then we reviewed Tencent Games’ phenomenal performance in online games in the past, including “Dungeon & Fighter”, “Cross Fire” and “League of Legends”, and the relevant popularity data was displayed on the screen.

The practice of releasing products by category at this year's annual press conference was then introduced. That is, on the basis of adhering to the strategy of giving equal importance to high-quality masterpieces, self-research and agency, Tencent Games is further segmenting the market through products of different styles and types.

On the day of the press conference, Tencent Games announced the latest developments and operation plans of its popular masterpieces such as "Blade & Soul", "ArcheAge", "God of War", "NBA2K Online", and "King of Fighting", and held the launch ceremonies for many new agency works and self-developed products such as "Sura", "Kritika", "Metro Conflict", "Gun God", and "QQ Dance 2".

Action segmentation market, different themes and styles in different fields to satisfy players' appetite:
"Dungeon & Fighter" reached its peak during its public beta, and last year's "Lord of the Rings" caused a strong response in the market. Tencent Games once again signed two new action online games, "Blade of the Wind" with a 3D anime style produced by South Korea's ALLM, and "Tiansha" with a 3D dark style produced by South Korea's NSE Entertainment, to provide users with a completely new and different action experience.

MMORPG market segment, popular blockbusters break through traditional concepts: "Blade & Soul", "ArcheAge", "God of War"

Shooting market segments and third-person shooting fill the market gap: "Metro Conflict", "Gun God", "Reverse War", "Warfront", "Operation Flame", and "Biochemical Battlefield". From FPS to TPS, from mecha battles to single-soldier battles, from military wars to biochemical modes - Tencent Games' shooting online game camp will be able to satisfy the gun battle dreams of all types of players.

Emerging market segments, high-quality masterpieces strategic layout blossom in multiple locations:
Sports category: NBA2K Online, the first NBA officially licensed large-scale online game developed by Tencent Games and Take-Two Interactive;
In the leisure category, the sequel to QQ Dance, QQ Dance 2, was officially launched, setting off a new trend of music and dance online games;

In the web game category, 12 new games were released, including "Ball Hall", "Karaoke", and "Magic Doll Charge";
The above are just Tencent’s previous areas of strength, online games.

In the last hour of the press conference, Tencent Games dropped the bombshell of the day, which was the release of 1 mobile game products in two series in one go.

Tiantian series: "Tiantian Cool Run", "Tiantian Fighter", "Tiantian Candy Crush", "Tiantian Chess and Cards"

QQ series: "QQ Fantasy", "QQ Warcraft", "QQ Heroes", "QQ War", "QQ Speed"

It was even announced that Tencent signed a cooperation agreement with Finland's Supercell Oy to become its agent in China, and will operate its mobile game blockbuster "Clash of Clans" and its self-developed "Castle Clash".

It was announced on the spot that the mobile game products will be gradually tested in April.
The news came out one after another, causing an uproar in the media. They knew very well who Tencent was targeting in this regard.

Perhaps the mobile games from Bi'an made Tencent feel the pressure and challenge, so this time Tencent took out all the games it had hidden in its collection.

More than twenty online games and ten mobile games were released at once.

Self-research, joint development, and agency, covering all categories, and advancing on both the PC and mobile game fronts.

All of these demonstrate its strong strength as one of the three giants of the Internet.

Moreover, this time Tencent’s game press conference was not held in its own headquarters in Shenzhen, but in Beijing instead. Sima Zhao’s intentions were obvious.

The report came out that evening.

"29 PC games, 10 mobile games, this is the foundation of the king of Chinese games"

"The monopoly of Chinese mobile games may be broken"

"Tencent: Game conference? No, it's a game parade" "Mobile games are booming, which will further stimulate the development of the smartphone market"

"Can Bi'an Technology successfully defend its title? Can Penguin successfully replicate the PC game?"

Even that evening, many media reporters appeared in front of the door of the Bi'an Company, wanting to interview Chen Mo, who was ranked 442nd on the world's richest list.

In particular, at the beginning of this month, Forbes magazine released the 2012 list of the world's richest people. In addition to Mexican telecommunications tycoon Carlos Slim Helu, he retained the title of richest man for the third consecutive year with a net worth of US$690 billion.

The richest Chinese, Li Ka-shing, entered the top 10 of the world's richest list for the first time. Baidu chairman Robin Li ranked 102th on the world's rich list with a net worth of US$86 billion, becoming the richest man in mainland China.

As for Pony Ma, due to his relatively small shareholding, his net worth is only US$37 billion, ranking outside the top .

This year, Lei Jun suddenly emerged between Pony Ma and Robin Li. Thanks to the explosive growth of Xiaomi, his valuation has soared to US$300 billion. Combined with the valuation of other investments, he jumped onto the list at 62st with a net worth of 161 billion.

Chen Mo, at the age of less than 30, ranked 30nd on the Forbes 442 list with a net worth of billion US dollars, becoming the goalkeeper.

Even so, he has become the country's most valuable entrepreneur under the age of 30.

In particular, the poor global economy and volatile stock markets in 2011 affected the wealth changes of the world's richest people. For the first time in recent years, China's richest people became the losers on the list. A total of 40 rich people fell off the list, including 36 mainland rich people and 4 Hong Kong rich people, while there were only 23 new domestic rich people on the list.

The fact that Bi'an Technology was able to reverse the decline and its valuation continued to rise is all attributed to the support of WeChat and the explosion of mobile games.

Pony Ma invested heavily in Tencent's press conference and made such a big fuss, intending to scare the enemy with a warning, and also coveting the huge profits contained in the blue ocean market of domestic mobile games.

Otherwise, how could a small business go from obscurity to being on the list in just one year?

As a result, these reporters who wanted to see the gossip were told by Xue Rongrong, the front desk clerk at the other side, that the boss was not in the company at the moment and could not tell them where he was exactly.

Not in the company?

Unable to find him offline, they left messages on Chen Mo’s Weibo, wanting to see what Chen Mo thought about the matter.

After all, Tencent is pointing directly to the other side, and anyone who is not blind can see it.

Chen Mo, who now followed Lei Jun to Shenzhen, saw the graphic summary of Tencent's game conference when he was surfing the Internet in his hotel room that night. He couldn't help but feel a little annoyed. He knew that Tencent would definitely take some actions in the game, but they would only be a few tricks, but he didn't expect the scale to be so large.

It feels like I'm just beating a master to death with random punches.

This is a big investment by Pony Ma, worthy of a gaming giant that started out as a social networking company.

Especially seeing "Clash of Clans", "QQ Wars" and "Castle Clash", the company's "Ancient War" has three more competitors. How much hatred must it have to make such a huge investment.
Afterwards, Chen Mo first responded to the netizens and replied to his attitude towards the matter. He posted a Weibo saying "Welcome, welcome, warm welcome!" and even thoughtfully left a [waving] emoticon at the end.

Then he called Sun Ziwei and found out that they were in a meeting. The topic of the meeting was about the Tencent press conference that was held today. Huh? Pretty proactive, not bad.

".Okay, you guys come up with a plan first and then send me an email. I won't be able to get back to you for a while, so turn on the speakerphone~"

“Let me just say one thing, we can use the IPs we have. Since Pony Ma wants to win by quantity, we should also provide a large quantity and cover everything!
I'll see what your plan is when the time comes! By the way, how is the progress of "Dig for Ascension" and "Ascension in Broad Daylight" in Kunlun? "

"The end of April, right? No problem. Record a video of the current progress and send it to me. I'll take a look when I have time. Okay, that's it for now. I'm hanging up!"

Now Bi'an Games is divided into two parts. One is the major game studios. On the basis of the original Four Sacred Beasts studio, a new Kunlun studio dedicated to PC game development has been added. Each studio has more than a hundred people.

They love what they do, and they are all game enthusiasts, and technical talents only. In addition to the daily iteration and update of their own games, they get together with snacks and drinks every day to brainstorm, integrate and classify the features of the current games under Bi'an, and then draw inferences from one instance, combine the various classic IPs currently acquired by Bi'an, and tinker with dozens of games in various categories through permutations and combinations.

Another department is called "Tiangong". It doesn't have many people, only about 50 or so, but each of them is a technical expert hired by Bi'an at a huge expense, and they focus on the research and development of game engines.

In addition to the use of the Unity series of engines, we have developed our own game engine, named [Qingtian]!
It’s okay as long as someone below can take the initiative to know what to do, so Chen Mo is not too worried.

As long as Pony Ma performs normally, Tencent has nothing to fear. This is just like the development of WeChat and micro-chat, and the same is true for mobile games.

What's more, the killer moves such as PUBG, Auto Chess, and King of Glory have not been released yet. Just reskinning these IPs is enough to make the other party suffer a lot, so just copy them slowly.

Before going to bed, Chen Mo checked his computer as usual. Now that the firewall had disappeared and the sound of the waves was still there, he felt relieved and fell into a deep sleep.
(End of this chapter)