Rebirth 2010: I taught Mr. Lei how to make a mobile phone

Chapter 279: The Leader Effect

Seeing that no one had any other questions, Chen Mo looked around and his smile gradually disappeared.

"Everyone, the most glorious time is also the most dangerous time. Employees can cheer, but we leaders must be vigilant and prepare for a rainy day!"

"Yes!" The members of the other side's senior management team present had stern expressions.

"WeChat and Weifubao will definitely become a thorn in the side of Tencent and Alibaba. Perhaps the attacks just now were just a greeting. Xu Chaojun, network security is still our top priority. We must strengthen construction in this area after the new year!"

"understand!"

"Xu Peixin, this year our Spring Festival holiday is relatively long, it will be on the 15th day of the first lunar month. The duty personnel should be arranged reasonably to avoid any problems with the business!"

"Yes!"

"Brother Long, I think you will be busy when you come back. The 400 new employees at WeChat are larger than the current size of the WeChat division. How to make the best use of these people is a key point."

"Most of them are acquaintances. I know how to arrange them!"

"Well, I'll leave you all with a Spring Festival homework here. You can think about your department's New Year development plan. I'll meet with you one by one after I come back after the holiday!"

"Received~"

"That's all for now, let's go~ Let's continue playing music and dancing~"

This night, with the company of the people on the other side, Chen Mo is no longer alone.
Every year after the Spring Festival Gala, some topics will appear on the hot list, causing people to discuss and debate.

This year is no exception.

People had originally been quite critical of Uncle Benshan's disappearance, and there was even a conspiracy theory that it was due to the director team making things difficult for him.

The disappearance of "Unforgettable Tonight" has caused protests everywhere.
"If I had known that Li Guyi was not here, I should not have stayed till midnight";
"Without 'Unforgettable Tonight', would the Spring Festival Gala still be the Spring Festival Gala?"

"Innovation is not blind innovation. The Spring Festival Gala is getting worse every year~"

This forced the director team to issue an urgent apology, stating that they would listen to the opinions of the audience and netizens.

In addition to the above-mentioned Spring Festival Gala scandal, this year, after Uncle Benshan bid farewell to the Spring Festival Gala, a man named "Hao Jian" aroused people's interest.

He has appeared in the audience of the Spring Festival Gala many times and shows his signature smile every year. Whenever the camera is turned on, the smiling big brother can be seen. The audience has remembered his face but not his name, so they named him "Smiling Brother".

But in the 2012 Spring Festival Gala, both "Hao Jian", who studies human epidermal dirt, and "Smiley Brother", who was a die-hard audience member of the Spring Festival Gala, were overshadowed by a handsome "Scarf Brother".

Especially the halo of this scarf guy being worth trillions of dollars has aroused heated discussions among people.

Chen Mo, who was previously only known in the digital, IT and gaming circles, has now become completely famous.

At the beginning, people started to dig up labels such as the financial sponsor behind the 3 million cash red envelopes, the father of WeChat, the billionaire bachelor, and the head of the Other Shore Technology. As more and more netizens joined the grave-digging army, people discovered that Chen Mo was like a treasure, and the more they dug, the more they found.

What can sing Calabash Brothers? The most valuable man, Xiaomi 3, Xiaomo, the god of press conferences, the sweeping monk
Every time a vest is dug out, it can create a craze and become the hottest "star" of the year.

Of course, Chen Tong also played a role in secretly fanning the flames, subtly associating the keywords Chen Mo->Bi'an->WeChat->mobile games in people's minds behind the public opinion.

The purpose is to make Chen Mo a business card of Bi'an Technology.

People may use Bi'an's products because of their love for Chen Mo, and they may also have a good impression of Chen Mo because of their love for Bi'an's products.

In fact, the corporate leader effect has existed for a long time, such as Steve Jobs, Bill Gates, Mark Zuckerberg, etc.
There are similar representatives in China, such as Alibaba's Ma, Gree Mingzhu, and later Hammer's Luo
Of course, this has a big premise, that is, the products and businesses within the company must be able to stand the test of the market and time in order to achieve a complementary effect, otherwise they will be backfired.

During this year's Spring Festival, Chen Mo from the other side appeared in front of the public, with a series of halos such as the national son-in-law, the national husband, the national father, and the national good boss.

At this time, the competitors had not yet realized the magic of the leader's marketing, and just thought that this young man Chen Mo was just trying to attract attention.
In particular, the WeChat red envelope activity has withstood the test of people across the country. Not to mention that the people received extra unexpected money, the main thing is that the experience of participating in the activity is quite good, simple and not complicated. Although there was a slight lag at the end, the overall experience was satisfactory, which attracted applause from netizens.

However, this also reminded many netizens of bad memories from a while ago, that is, an unlucky guy named 12306 became a reference for comparison.

In the eyes of ordinary people, both are national activities, one is grabbing red envelopes, the other is grabbing tickets. How can a private enterprise survive while the official ticket purchase website is in such a mess? As early as 2010, the Ministry of Railways began to promote the establishment and pilot work of 12306. For the Ministry of Railways, online ticket booking is an urgent link to be launched.

Because the pressure of purchasing tickets during peak hours has made it difficult for traditional channels to sustain.

In the past, there were only three ways to buy train tickets: buying at the ticket office window at the train station, buying at an agency, and booking by phone.

In each case, either the ticket outlets or train stations are packed with people, or the phone lines are busy for a long time and cannot be accessed at all.

It was common to queue up all night, and whether you had a standing ticket or a seated ticket was up to fate. As for a sleeper berth? That required someone in the station to get one.

Later, people's living conditions improved, and they stopped queuing at the train station and went to queue at the entrance of Disneyland instead.
At the end of 2011, the people waited for the 12306 railway ticketing website to be officially launched.

Before the Spring Festival in 2012, online ticket purchase became the first choice for ticket purchase in the new era. Internet users who were wandering in other places went to their residences and Internet cafes to prepare to buy tickets. As a result, the first appearance of the Spring Festival travel rush was a disastrous performance.

People's online ticket-buying experience can be described as a selection contest for the child of destiny. The battle for luck begins from the moment they log in. "Webpage not found" prompts appear frequently. After finally logging in successfully, either the button does not respond or the page fails to refresh.

An hour had passed before the website returned to normal. Looking at the screen full of gray "None", no one knew which lucky ones could successfully purchase tickets online. However, people did know the meaning of the number 404, so it was not completely useless.

From now on, buying tickets online is not just buying tickets, but a journey to the West to obtain Buddhist scriptures through 81 levels.

Now, the return ticket incident has happened again. There is no harm without comparison. People have picked out a certain 306 and criticized it, and even made it into a joke by netizens.

"It was said that a certain department spent hundreds of millions to build a ticket purchase website and found a company with good connections to take on the project. The company that took the project spent several million to hand it over to the outsourcing company, which then spent hundreds of thousands to hire a university teacher to complete it. Finally, the teacher asked the senior students who were about to graduate to complete it as a graduation design project."

This is not the crux of the problem. The key issue is this statement. Everyone believed it. The feeling given to them by this website is indeed like a graduation project done by a few students.

There are no major problems with the functionality, because newly graduated programmers don’t consider high concurrency and large traffic.

To paraphrase someone's famous saying
As a result, it was revealed by an insider that the construction of a certain ticket purchasing website was led by the China Railway Science Research Institute under the Ministry of Railways, in conjunction with a little-known company, Taiji Co., Ltd. and Tongfang Co., Ltd., with a special construction fund of up to 3.29 million yuan.

Some netizens even called for "a certain ticket purchasing website to be handed over to Bi'an Technology"

The speech immediately attracted the support and resonance of many people, and it is becoming more and more intense.
Chen Mo looked at the comments online and frowned instead of being happy, because he smelled some conspiracy.
He remembered that Taiji Co., Ltd. subsequently continued to build the second and third phases of the project, with a total investment of 2 million yuan, totaling 5 million yuan, which was exactly the funding expenditure for the Spring Festival Gala on the other side of the river.

The result, of course, is that the Spring Festival travel rush collapses every year. People complain that they have finally found a team worse than the men's football team.

Later, the website learned from it, and one year it simply hung up the white flag and announced to the public that "due to hardware equipment failure and air-conditioning failure in the computer room, the website is temporarily closed." It simply closed its eyes, stretched its legs and lay down.

It was not until a few years later that Alibaba took over and shared most of the server pressure and it was officially put into operation.

But now this place is an absolute mess.

On the fourth day of the Lunar New Year, Chen Mo rarely posted a Weibo post in response.
“Bi’an really wants to solve this problem and bring convenience to everyone, just like WeChat, making everyone’s life a little better.

However, compared to a small company like our Bi'an Technology which has just been established for more than a year, a large group like Alibaba should be more suitable for this kind of high-traffic and high-concurrency scenario. After all, the glory of Taobao's Double Eleven and Double Twelve is obvious to all, and grabbing tickets is a similar and perfect flash sale scenario, which is more suitable for the construction of 12306.

Do you agree? @Rural Teacher Spokesperson-Lao Ma, what do you think, Brother Ma? "

When people saw Chen Mo's speech, they thought, yes, Alibaba is more suitable than Bi'an, both in terms of scale and experience, and then they went to Ma Papa to leave messages and petition.
On the other side, Lao Ma was speechless.
After the Spring Festival Gala, Alibaba’s data department estimated the data of Weifubao, and their current leading advantage of Alipay has disappeared.

Lao Ma was well aware of the previous turmoil at 12306, people’s discussions and the whirlpool within it.

Therefore, he originally wanted to see if he could take advantage of the popularity of 12306 and use his own guided speech to try to drag Bi'an into the whirlpool. After all, he was working on a project for the government, and he knew too well the twists and turns involved. With the size of Bi'an, if it went in, it would be badly hurt if it didn't die.

As for the 12306 project, Jack Ma claims that even Alibaba cannot handle it at the moment, let alone the other side.

If any mistake is slightly magnified, the reputation of Bi'an among the people and the official community will collapse.

Somehow a boomerang hit him on the head, and he ended up shooting himself in the foot.

Unless the company's own cloud computing is very advanced, it will be possible to handle such a huge amount of traffic. Otherwise, it can only rely on servers, which will be very costly.

But now the development of the group's cloud computing business can't be said to be struggling, it can only be considered a dying struggle.
No matter what happens, it will cause people to talk about it, so playing dead and dealing with it coldly is the best way at the moment, Lao Ma thought.
Thanks to the boss "Fanchen Weimo" for the reward of 10000 points. The boss is generous~orz~


(End of this chapter)