Rebirth 2010: I taught Mr. Lei how to make a mobile phone

Chapter 128 Who will be the winner in the 3Q war?
The next day, as soon as Chen Mo arrived downstairs at Innovent, he was told that Mr. Zhang had been waiting for him for a long time.

Led by the staff, Chen Mo was waiting for the elevator to go upstairs.

This made him glad that he did not go for a foot massage with Lao Zhang yesterday. Last night, the two of them had eaten and drunk enough, and they just had sex with the girl in the club for two and a half hours to deepen their relationship.

Since Chen Mo had something on his mind, he refused Lao Zhang's follow-up arrangements and went back to the hotel to rest.

Here, while Zhang Feng was waiting, he inexplicably remembered what his teacher once said, "Do you want to continue to accumulate technology and have sustained explosive power in the future, or do you simply want to be a businessman and gain short-term benefits?"

This made him think back on the path he had taken in the past eight years. He realized that Xiaolingtong was not a mainstream technology, but because he made money too easily, this short-lived carnival made him forget the importance of technological accumulation. This was a false shortcut.

At this time, the door of the reception room was opened, and a handsome young man walked in. He was wearing jeans, a plaid shirt, and a baseball cap. He was a guy with a similar dressing style to himself.

The first impression Chen Mo left on Zhang Feng was that this guy seemed like a technician who had just graduated not long ago. He was very pure, but it was not known whether he was reliable or not.

While Zhang Feng was looking at Chen Mo, Chen Mo was also looking at him. He was wearing a T-shirt and jeans, similar to himself. His hair was a little long and a little wavy. His every move and gesture exuded the rigorous temperament unique to professionals in Taiwanese companies.

The two of them just glanced at each other and had a good first impression of each other.

Chen Mo took off his baseball cap out of politeness, revealing his enviable hair volume and hairline, and at the same time extended his hand, "Hello, Mr. Zhang, I'm Xiaomi Chen Mo!"

In the next hour, after Chen Mo introduced Xiaomi's triathlon business model and its current Internet approach to making mobile phones, Zhang Feng abandoned his original idea and showed an interested expression.

Another hour passed. As Zhang Feng learned about the current progress of Xiaomi mobile phones, he specifically asked some key issues that he was concerned about and considered to be the core. The man named Chen Mo answered his various questions very professionally and sincerely.

Zhang Feng could recite some data and cases fluently before. He knew that only by devoting all one's energy to a career and truly loving it could one achieve such a goal. Looking at the other party's fiery eyes, he knew that Xiaomi was going all out and was serious about this.

To be honest, Zhang Feng was really moved. He was touched by Chen Mo's description of the future of Xiaomi mobile phone. This was not a castle in the air. MIOS had a huge number of users, contract snapshots of major well-known suppliers, and Xiaomi's prepayment solved his current funding problem.

What moved him even more was that the other party was able to think and analyze the pros and cons from Inventec's perspective, even though Xiaomi still seemed small in his eyes.

He used to work in the communications field and didn’t know much about the Internet, but Zhang Feng could feel that this might be an opportunity for himself and even Inventec for the future!
When Zhang Feng heard Chen Mo say, "Xiaomi wants to make mobile phones so that ordinary Chinese people can afford smartphones and enjoy the convenience brought by high technology, rather than making quick money as a businessman, we are focusing on the next three, five or even ten years!"

This made Zhang Feng feel that the other party's words just now were similar to those of his teacher.

Before meeting Chen Mo, Zhang Feng was desperate for a partner with ambitions for the future to activate his production lines and workers and allow him to get back on the path of accumulating technology.

After all, he has invested hundreds of millions of RMB in Inventec and even built several EMC (electromagnetic compatibility) laboratories.

And now this partner has appeared!
After a conversation, the two got to know each other better.

Especially Chen Mo's last words, "Xiaomi and Inventec are heading in both directions based on the current situation. We will both have a bright future!"

"Two-way journey" Zhang Feng kept repeating, very excited, "That's a great idea, let's go on a two-way journey!"

Then, for the rest of the time, Zhang Feng enthusiastically invited Chen Mo to visit the factory and assembly line located in the suburbs of Nanjing.

The next day, Chen Mo and Zhang Feng discussed the details of the cooperation in detail and finally reached the quotation stage. When Chen Mo saw the quotation, he felt relieved and slowly exhaled.

Inventec's offer was not only not high, but also very generous, so generous that it even surprised Chen Mo. He also had a higher opinion of Zhang Feng's vision and bearing, and thought he was a talent he could always deal with.

After Chen Mo communicated and confirmed with Lei Jun, he signed a cooperation agreement on behalf of Xiaomi with Innolux.

Perhaps the confirmation of the foundry here gave Lei Jun a boost, and Sharp, which had been reluctant at first, quickly agreed to Xiaomi's cooperation request.

Everything is ready, just wait for the right time.

Half a month later, Xiaomi mobile phone entered the production stage.

When trucks loaded with mobile phone parts appeared again in front of the gate of the Inventec factory and lined up in a long queue to enter the factory, the scene was spectacular.

After many years, Zhang Feng saw this grand occasion again, with tears in his eyes.
When Lei Jun and Chen Mo led Xiaomi to overcome difficulties and move towards the formation of Xiaomi mobile phones.

The open and secret struggles between two Internet companies have entered a white-hot stage.

In the history of China's Internet development, there seems to be only one company that has caused "national condemnation" for its monopoly position.

Judging from the reputation, there is another protagonist who can rival him, and that is the godfather of rogue software, the red-robed leader: Zhou Hongyi.

Why is he called the Red Dress Leader? Because he always wears red clothes all year round, and he looks a bit sloppy and unkempt. Even in public places such as meetings, he still behaves in his own way.
It was deeply rooted in people's hearts because of its excellent performance in intercepting and killing rogue software and viruses, and its unique permanent free strategy at the time.

This made 360 ​​Security Guard one of the most downloaded desktop security software in the country.

It can be said that the history of 360's rise is the history of the demise of Chinese antivirus software.

When 360 became permanently free, all the traditional antivirus vendors were routed, including Kaspersky, Rising, Jiangmin, Norton, and Kingsoft Antivirus.

Especially Kingsoft Antivirus, which was once the leader of domestic antivirus software. However, in 2008, 360 emerged out of nowhere, holding high the banner of free software and defeating the old master with a random punch, attracting hundreds of millions of users.

At that time, Lei Jun was still in Kingsoft, and he also launched a free advanced and enhanced antivirus software for Kingsoft Antivirus, called Kingsoft Internet Security.

But I didn’t expect that 360 would quickly copy 360 Security Guard.

Relying on the previous user reputation of 360 Antivirus, 360 Security Guard accumulated 5 million users in a short period of time, becoming the second largest client software in China after Tencent QQ.

In fact, this is nothing. Later, in order to deal with Kingsoft Internet Security, 360 Security Guards came up with an extremely insidious trick. They widely sent pop-up windows to users who had installed 360 Security Guards and Kingsoft Internet Security, and asked users to uninstall Kingsoft Internet Security on the grounds of "compatibility" and only keep 360 Security Guards.
Lei Jun was caught off guard and filed a lawsuit against 360. In the end, he won the case and received 30 yuan in compensation.

But the market was completely snatched away by 360, so this also became the origin of the feud between Lei Jun and Zhou Hongyi. Of course, it has not yet reached the level of a fight in the park. That was after 360 cooperated with Huawei to produce a 360 special machine - Huawei Shining.

Eh, it’s not called Qihoo Shining?

Perhaps it was the victory over Kingsoft that gave Zhou Hongyi a boost in confidence. With 5 million users, he subsequently acquired the World Browser, transformed it and renamed it 360 Safe Browser, and the number of active users reached 2.55 million.

He also took the opportunity to launch the 360 ​​security website, gradually demonstrating Zhou Hongyi's ambition.

After all, in the security field, with a market share of up to 80% to 90%, whoever holds it in his hands will be invincible. In this field, Zhou Hongyi feels that he is the king!
360's series of actions also attracted Tencent's high attention, especially Pony Ma. After all, no one should be allowed to sleep next to their bed.

This year, Tencent’s biggest pressure is that the growth rate of its core business QQ on the PC side has slowed down significantly and is approaching saturation, and it is in urgent need of new growth points.

However, the mobile phone business has not yet started to explode, so Tencent’s current pace of attacking the market and spending a lot of money on “imitative innovation” shows its anxious nature. Although there are results, they are not up to expectations.

From Tencent's perspective, in the current Internet trend, BAT occupies the three major sectors of search, e-commerce, and social networking, and there is also a national-level application, which is security software.

Moreover, judging from past performance, 360 led by Zhou Hongyi is clearly not a company that can only stay in a corner.

It is better to strike first than to resist passively.

The penguin cackles, and sharp barbs appear in its mouth.

Therefore, during the Spring Festival at the beginning of the year, QQ Doctor 3.2 was promoted in a bundled manner with QQ, and this version of QQ Doctor also came with free antivirus software, which was the first shot for Tencent to enter the domestic security field. In fact, QQ Doctor was launched a few years ago. At that time, it was a program similar to the security firmware in games to protect QQ from being invaded.

But this time, version 3.2 of QQ Doctor has been completely transformed. Not only does it look almost the same as 360 Security Guard, but even its functions are similar.

More importantly, Tencent reached a cooperation with Norton Antivirus, which had the best reputation at the time. QQ Doctor's antivirus was supported by Norton and was also free.

What was Zhou Hongyi doing at this time? Acting as an ostrich.

In fact, he thought about what to do if 360 grew too big and Tencent came, but after thinking it over, he could not find any good solution. He could only implement the strategy of "small steps and fast progress, low-key development" internally and passively wait for Tencent to come.

Now, the penguin is coming, walking towards us in small steps, one footprint at a time.

However, 360 did not respond at all to Tencent's move and just lay there and let it do what it wanted.

There were even media reports online that regarded 360's indifference as giving up resistance.

Xiao Ma Ge continued to use his three invincible tricks of "rapid imitation, rapid iteration, and resource suppression", but this time they failed because of overdoing it.

Because although the 3.2 version of QQ Doctor is very similar to 360 Security Guard in product form, its functional completeness and maturity are still inferior to the Security Guard which has been polished for several years.

Therefore, forced promotion brought backlash from users. Many users did not buy into it, and the uninstall rate of QQ Doctor was very high.

This made Zhou Hongyi exhale slowly, but as time went on, the air he had just exhaled was quickly inhaled back, and it was a big breath.

On September 9, Zhou Hongyi led the 22 ​​team to a base in Huairou for team building. Just when the atmosphere was full of joy, he received a call from the company.

After more than half a year of research and development, Tencent finally launched QQ Computer Manager, which is a merger of QQ Doctor and QQ Software Management.

Zhou Hongyi quickly found a computer and downloaded QQ Computer Manager. After a quick trial run, his head suddenly buzzed and he felt dizzy.

System management, virus detection, plug-in cleaning, system optimization, system maintenance, vulnerability patching and a series of functions if the software name is blocked.

Zhou Hongyi thought he was looking at his own security guard.

He quickly called Pony Ma and, in a very humble manner, begged him to stop the forced bundling and installation of QQ PC Manager with QQ, and said that 360 could accept investment from Tencent.

He even suggested that 360 could develop tools to intercept traffic from Baidu and Alibaba to help Tencent's development.

Unfortunately, both the strategy of keeping a low profile and shifting the blame to others failed. On the phone, Xiao Ma Ge was as gentle and polite as usual, and spoke softly to comfort Zhou Hongyi as if he was comforting a younger brother.

Tencent must make security software. The market belongs to everyone, so everyone should compete fairly. After all, users have the final say. In the end, Pony Ma said something "merciful". Don't worry, Tencent will not kill 360.
Zhou Hongyi hung up the phone with a ferocious look in his eyes, "You're the one who caused this!"

The team building ended unpleasantly, and Zhou Hongyi led a large group of people back to the company headquarters to hold a secret meeting.

As Zhou Hongyi expected, QQ launched a new round of bundled traffic promotion that day, and the incompatibility between QQ Computer Manager and 360 Security Guard caused many users to defect to Tencent.

The scene before his eyes seemed familiar. When Zhou Hongyi recalled it, he felt that he and Lei Jun had empathy.
On that day, many media outlets fanned the flames online, dug up past events, and continued to create the grievances and entanglements between Tencent and 360 over the past year.

Even the old traditional IT media "Computer World" published an article "3Q War Begins, Who is the Hero in the Security Field?"

“.This is a war that is ostensibly to protect the rights of users, but in reality it is a war for the underlying control of users, and more deeply a war for market dominance, which officially started today.

From a moral point of view, no one is superior to the other. From a technical point of view, both sides will come up with their own unique strategies. Now Tencent has taken the lead. Let us wait and see 360's counterattack! "

As soon as the article came out, major media outlets rushed to reprint it, and the name "3Q War" spread quickly and spread across the entire Internet.

Since then, the media has designated September 9 as the starting point of the "22Q War".

Zhou Hongyi has dominated the security software market from the fierce competition among anti-virus software companies to now. How could he be someone who can be easily bullied?

A few days later, 360 launched a strong counterattack.

360's technology then seized the other party's "privacy" loophole, which is the most sensitive to users. They found that the other party had scanned the computer hard drive in order to obtain user portraits (referring to the labeled user model abstracted based on user attributes, user preferences, living habits, user behavior and other information, in layman's terms, it is to label users).
These user portrait data will provide direction and data support for the development of subsequent products.

They understood this situation, but users were unaware of it. Zhou Hongyi felt that he had obtained a powerful weapon to fight back.

So the first step Zhou Hongyi took was to register on Weibo, using it as a voice channel to create the image of an oppressed “victim” for herself.

Who has ever seen a business owner complaining and grumbling on Weibo every day these days?
After all, from the perspective of human nature, people generally sympathize with the weak, and the crying child gets the milk.

Then they take advantage of the general dissatisfaction of others who have "suffered from TX for a long time" and make a big fuss about it, pretending that they share a common hatred of the enemy.

The second step was to see that the time was ripe and publish a statement on its official website titled "Privacy is Above All Else" to educate netizens about the importance of privacy and the dangers of having their privacy stolen by "bad software."

Of course, this so-called popular science is exaggerated.

The third step was to target the privacy of the opponent. It took only one week to develop and launch the 360 ​​Privacy Protector.

This software is very simple and has only one function, which is to repeatedly remind the user after scanning that "some of your files have been viewed by XX, some of which may involve your privacy."

And pull out a detailed list. Ordinary people would definitely not know the specific files, but Zhou Hongyi was so thoughtful that he marked out all the categories involved.

For example, online banking, documents, system core files, etc.
Zhou Hongyi knew clearly that the other party was a listed company and would definitely not make illegal profits by obtaining user privacy, but this was just like eating jelly, there was no way to prove it, and she couldn't perform a caesarean section every time.

Once these three moves are made, the snake is hit at its most vulnerable part. No matter whether Tencent responds or not, it’s shit now.

Tencent is certainly not a pushover. Although its boss, Pony Ma, couldn’t bring himself to exchange insults with the other party, otherwise Cao Guowei of Sina Weibo would probably wake up laughing in his dreams.

But Pony Ma had something. He used a QQ pop-up window to dispel rumors, which was very effective. At the same time, he took a two-pronged approach and filed a lawsuit in court, accusing the other party of unfair competition and demanding that the other party stop infringing the rights, make a public apology and make compensation.

The leader was no pushover, he raised his shield to defend himself and filed a counter-suit.

At the same time, if you bomb, I won’t bomb. At the beginning, it was still a normal pop-up public opinion offensive and defensive battle.

Later, 360 did not follow the usual practice and sent a pop-up window saying, "Since 360 ​​Privacy Protector exposed that Penguin illegally scanned users' hard drives and made huge profits."

At first glance, it seems quite normal, but in the end, there is a cryptic sentence, "Not only that, as a boss with a net worth of 300 billion, Pony Ma still receives subsidies for affordable housing. What kind of boss determines what kind of company, and they will do anything to get the benefits."

As soon as this pop-up window appeared, public opinion was completely blown up. Penguin quickly popped up a window to refute the rumor, "360 is a naked slander. That is Mr. Ma's housing subsidy for high-level professionals! Everything is legal and compliant. The other party has no moral bottom line by making unwarranted accusations."

From the end of September to the beginning of October, both sides fanned the flames in the media, and netizens were arguing fiercely.
So a guard picked up the green cross shield and the big sword and started fighting with a penguin who was yelling "Pull 6" and casting a fireball.
Just when the two sides were fighting hard and attracted the attention of the entire network.

An application called "WeChat" was quietly launched.
Thanks to “Book Friend 20231214845_Db” for the reward of 588 points!

The boss is generous~orz~
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(End of this chapter)