Rebirth 2010: I taught Mr. Lei how to make a mobile phone

Chapter 110: A Hundred Billion Dollar Business

These young people from Zhensan get together to sort and screen the pain points of mobile phones every day, and then brainstorm, hoping to solve the various problems users encounter when using mobile phones as quickly as possible.

Many times, Hong Feng thought that a design was very good, but it was rejected by engineers because the engineers believed that they understood the product better.

Usually everyone would sit down and solve the problem calmly. But sometimes, Hong Feng had to cross the "contempt chain" between product managers and engineers with difficulty, and some of his remarks would attract some supporters and others to refute, and the two sides would end up confronting each other and not giving in.

They try to convince others through words, actions, and examples, even shouting at the top of their lungs and using sharp words.

There were often sounds of two groups of people discussing and arguing in the meeting room, and people even slammed the door and walked out.

Whenever this happens, Chen Mo, the patriarch, will step forward and play the role of a stabilizing force, persuading both sides to reach a consensus.

Everyone in the three studios worked very hard and focused, and the tense atmosphere only relaxed during lunch break. After lunch, some people sat down, some lay down, some friends who loved playing games played StarCraft online, and some who liked reading novels followed the serialization of Battle Through the Heavens, which was released last year.

The office is like a college dormitory. After lunch break, they started a new round of battle.

Some new engineers who joined the third department were quickly shocked by this working atmosphere and quickly integrated into it.
Half a month later, the MIUI migration project was successfully completed, including but not limited to forums, systems, data, etc. MIUI disappeared from then on. Perhaps this name will be mentioned accidentally in future documentary documents related to Xiaomi's entrepreneurship.

Of course, the three parts also retain some MIUI features, such as the slogan "Born for Enthusiasts", which was displayed on the MIOS forum.

The original weekly "Orange Friday" tradition has changed from being published every week to being published on the last Friday of every month.

On the last Friday of July, the new version of MIOS (V7) was released, adding, optimizing and repairing related functions, and a long version update announcement was pinned to the top of the forum.

User feedback suggestions are included in brackets after the function, with the name of the user who made the suggestion specially marked and thanked.

As soon as the announcement was made, it caused a strong response from a large number of MIOS users. It turned out that Xiaomi really listened to their suggestions, and their feedback became even more enthusiastic afterwards.

Users on the list found themselves posting on forums with a small "Suggestions" icon following their nicknames, which gave them an overwhelming sense of superiority.

Under Chen Mo's instructions, operations team leader Duan Hongyan also set up an official account on Sina Weibo and synchronized relevant information in the MIOS forum.

Xiaomi also launched a topic activity called "I am a mobile phone addict", which allows people to mark the mobile phones they use each year and share their mobile phone chronicles on Weibo with one click. Xiaomi also gives users a label with the level of their mobile phone usage, such as novice level, hardcore level and Shenma level. For example, some senior mobile phone enthusiasts are Shenma level.

The fun of this activity attracted a large number of users to participate.

It also uses fun questions and answers, prize-winning guessing games, predictions and other methods to guide users and form Xiaomi's own fan group, which Chen Mo named "Mi Fans".

Although the release frequency of the latter is much slower than that of the former after the merger of MIUI and MIOS, the release of version V1.1 has received rave reviews from users.

The MIOS score has shown a warming trend since it reached 9.4 points.

The fact that the installed capacity has exceeded two million is the best proof of this. It currently accounts for nearly half of the customized systems on the market.

Under the leadership of Chen Mo, Xiaomi Internet Department 3 began to grow and develop.

By August, Chen Mo finally had the energy to continue planning new products. The division of personnel, the approximate stages, and how to design the initial prototype were all issues that needed to be considered.

There was a sketch on the notepad, with a frame the size of a mobile phone on top, several pictures and text messages in the middle, and an input box at the bottom.
Two days later, Chen Mo knocked on the door of Lei Jun's office holding a laptop.

Lei Jun was talking on the phone at the time. When he saw Chen Mo coming, he casually pointed at the sofa and motioned for him to sit anywhere.

"Yes, I know. This is a good job. At least we can get the parts one by one first, and we can find other ways later. I have other things to do, so let's leave it at that for now."

Lei Jun hung up the phone and looked at Chen Mo, "You are a man who never comes to visit for no reason. It must be something bad. Tell me what's the matter?"

There were no outsiders in the room, so Chen Mo was not shy. "How can there be no good news? MIOS has been developing steadily. I have a product project plan and I want to go over it with you, Brother Jun."

"Oh? What crooked ideas do you have?"

It was neither good news nor a bad idea, which made Chen Mo feel a little hurt.

This time he brought a huge deal worth hundreds of billions.
"But I said I had a few questions to ask first."

"Well, let me tell you first."

"The era of mobile Internet has arrived. Next, it is probably time to grab territory. What do you think are the current hot spots?"

Lei Jun disagreed, and in just a few words he showed his strong professionalism, "What else could it be? They are nothing more than the entrances to various traffic, such as search, application market, mobile communications, and e-commerce."

"Look, we are too far away from search, we don't have the genes for e-commerce, and our Xiaomi mobile phone has a natural platform foundation for the application market. So there is only one most critical point left."

Lei Jun was thoughtful when he heard this, "You mean mobile communications?"

"The boss is the boss, his sensitivity is top notch." Chen Mo gave a thumbs up and added a bit of flattery.

"Yes, I brought a product worth tens of billions of dollars this time. Are you interested?"

Lei Jun was not fooled by Chen Mo's nonsense and said, "Let me hear what you are going to do first."

Chen Mo chuckled and took out the product plan he had prepared long ago and projected it onto the screen.

He started to introduce himself, "My plan is to create an instant messaging application that supports fast sending of free (a small amount of network traffic is required) voice, text, pictures and text over the Internet across communication operators and operating system platforms.
The pain point of this application is to meet people's growing demand for more multimedia and diversified communications in the 3G era.
It combines voice, a more convenient information carrier, with SMS-style non-real-time communication, creating a new scenario and lowering the threshold for use. Most importantly, it is free.
It is like a walkie-talkie or a message board for real-time conversations, but it does not need the limitations of traditional PCs. Through smartphones and 3G, people can communicate anytime and anywhere, shortening the distance between people.

The last page is a simple sketch of this instant messaging application, a page the size of a mobile phone screen, with an input bar and toolbar below, which can send pictures and voice messages. The functions are actually very simple.

When Chen Mo finished speaking, he found that Lei Jun's face did not show the surprise he had expected.

Lei Jun just stared at the screen without saying anything, and after a while he slowly sighed.
"When did you come up with this idea?"

(End of this chapter)