2003: Starting with Foreign Trade

Chapter 616 The Richest Man's Homecoming

He Jia enjoyed a delicious and authentic farmhouse dinner before heading back to the county town with his team to make preparations.

However, he couldn't laugh the next day.

Because they needed to make preparations in advance, He Jia and the others returned to Tanjiacun after lunchtime, and the scene that greeted them stunned them.

"Holy crap, how am I supposed to stream like this?"

He Jia was internally cursing: "The boss didn't even give us a heads-up. This room full of gay men, is this even broadcast?"
Tan Jincheng glanced at the kid and chuckled. He deliberately kept quiet, did he really think that going home for the New Year was just a simple holiday? These days, gay men don't have the courage of later generations to face ordinary cameras.

Asking them to sit in a live-streaming room and sell agricultural products is utter nonsense; even in 2023, there aren't many companies with such a down-to-earth attitude.

The reason for not telling him was to see how well He Jia handled emergencies. Unexpected things can happen in any live broadcast, such as some streamers engaging in borderline or prohibited behaviors under the encouragement of viewers in order to increase their earnings.

The biggest challenge for a website is actually solving these problems without affecting the quality of the live stream.

"This is?"

Tao Qinian was the first to react when he saw He Jia entering the yard with various equipment. Others were also a little surprised. These people didn't look like reporters, but the equipment made it seem like they were conducting an interview.

For a moment, everyone became somewhat wary.

"Oh, this is a new project team from Orange Technology. They want to use the Chinese New Year period to do some promotion. To put it simply, they want to use my popularity to do a live broadcast during the Chinese New Year to promote it."

Tao Qinian immediately recalled Tan Jincheng's last live stream: "Was it like when you answered netizens' questions last time?"

Tan Jincheng laughed and said, "More or less. The format of the live stream is not fixed. We can chat about life, introduce our hometown, and so on. But don't worry, it hasn't started yet."

Tan Jincheng could tell that, apart from Tao Qinian, the others were somewhat nervous.

"That's a good thing. It's also a way to promote Wangjiang. Is there anything we can help you with?" Tao Qinian was quite open-minded.

Furthermore, he gleaned from Tan Jincheng's words that this was a new project for Orange Technology. Although he didn't understand it, he had been following Tan Jincheng's development over the past few years, and since the new project could get him to personally promote it, it couldn't be too bad.

I wonder if it will bring any benefits to the county.

"I'll ask them and see. This live-streaming project will last for six days, but I'm not entirely sure what the specifics are."

Tan Jincheng waved to He Jia. He was a fool not to take advantage of the opportunity, and he really didn't hold back at all: "This is Tao SJ. If you need any help, you can talk to Tao SJ. It's a rare opportunity."

It is indeed a rare opportunity for the top leader to offer help before one has even become famous.

"Tao SJ, this is He Jia, the head of our Orange Live project team. After the New Year, this project team will be spun off to form a new internet company, and then we can do some cooperation with the county."

Live streaming inevitably involves selling products. In the early stages, there isn't much of a market for selling products, but you can use the name of helping farmers, like Orange Technology did with its games, to build a reputation and create a glamorous image for yourself.

Honestly, this is indeed useful. Of course, you have to put your heart into it and not just try to fool people, otherwise it will have the opposite effect.

"Oh? There aren't many industries in the county, how can we cooperate?"

When it comes to cooperation, Tao Qinian gets excited. He still has one term left after taking office as the top leader, and one of his current political career goals is to get the county removed from the list of impoverished counties, so as to achieve further progress.

“Live streaming is not just for entertainment; it can also sell goods. Even if a county doesn’t have many industries, it can have local specialties, such as silverfish from Wuchang Lake, handicrafts, and other agricultural products like rice. If done well, it can become a small industrial chain.”

Silverfish are quite delicious, and once processed, they're easy to package and ship. If you build up your brand awareness, you won't have to worry about sales.

Rather than introducing any new industries, it's better to develop our own industries when conditions aren't right. The food, clothing, housing, and transportation supply chains can be sustained at any time.

He Jia was overjoyed. With the acquisition of AcFun, the operational strategy of live-streaming e-commerce, and the combination with Orange Technology's tried-and-tested agricultural assistance projects, the basic framework for the website's operation could be built in a short time.

He even claimed he didn't understand live streaming!
"That's a good idea. Selling our agricultural products nationwide can definitely generate good economic benefits. We can study it carefully after the New Year." Tao Qinian nodded repeatedly.

Factories are always the most sought-after investment destinations these days, but if they can boost local agriculture without requiring much investment, that would be great too.

Besides, processing agricultural products also requires building factories.

Many of the people who had come along to mingle with the group were also surprised. They didn't dare to do anything underhanded with Flash Group, but that didn't stop them from getting benefits.

The social network in a small county town is actually quite small; everyone has relatives around. We still need to invite Mr. Tan back often. See, now there's another related industry plan.

That being said, no one can guarantee whether Tan Jincheng is currently the richest man in Anhui Province, but he is obviously the richest man in Yicheng. His business layout is all in big cities, so his influence is not insignificant.

It was not unreasonable for Tao Qinian to come in person on the 29th of the twelfth lunar month. If it weren't for the time constraints, someone from the city would definitely have come.

In fact, Tan Jincheng had already received a call from the city that they would send someone to visit and offer condolences during the Spring Festival. He Jia's troubles were still far from over.

"Don't go in, Tao SJ from the county is talking to Jincheng about something."

The old village chief of Tanjiacun stood guard at the gate of the old Tan family's courtyard, keeping out fellow villagers who wanted to enter. In the countryside, there isn't much concern for privacy. Tan Jincheng returned home relatively late yesterday, so the news hadn't spread as quickly yet.

By noon today, not only the entire village, but also the villagers from neighboring villages and my maternal grandfather's hometown all knew about it.

Regardless of whether they were relatives or not, they all wanted to come and visit. Some of them genuinely wanted to come and express their gratitude. In rural areas in 2008, even now that conditions are better, supporting one or two college students was still quite difficult.

Tan Jincheng's financial aid has eased the burden on many families, especially those with several children in school.

"Oh? The county's top official is here? I was just thinking of going to thank Jincheng for helping our family out of a lot of trouble."

A woman carrying a basket of eggs peeked inside and said something.

"Of course, they've been here for a while, sitting and chatting in the courtyard. Don't disturb them. It's fine to thank them for the New Year."

The old village elder was comforted, saying that although the village's conditions had improved, the atmosphere should not be changed. Maintaining harmony would be good for everyone, and it would be meaningful to help a child like Jincheng who knows how to be grateful.

"Alright, you can all go back now. You can express your gratitude anytime, not necessarily when he's busy. Evenings are fine too."

Many people came to Lao Tan's house last night, including the village chief and his family. He really wanted Lao Tan's family to send someone to be a village cadre.

Unfortunately, none of the direct relatives of the Tan family thought it was acceptable, and some of them lacked the necessary skills.

Inside the courtyard, the conversation continued.

The old Tan family's courtyard is quite large. The rebuilt villa is in the style of Hui-style architecture. However, instead of flowers and plants, the courtyard is filled with all kinds of vegetables.

This was planted by Grandma Tan Jincheng. The weather is nice today, and a group of people are sitting in the yard basking in the sun, eating melon seeds, which feels like a tea party.

He Jia also moved a chair and sat behind Tan Jincheng, explaining the design concept of Orange Live to the leaders present.

After returning to the hotel last night, He Jia was so excited that she couldn't fall asleep for a long time.

Having a thick skin has its advantages. He Jia, shameless as ever, kept pestering Tan Jincheng until the boss finally agreed to his venture capital plan. There were no other investments, but the boss would cover the cost of acquiring A-site.

Using A-site as an investment resource, you should be able to get at least 20% of the shares, right?

"If Manager He's description is accurate, then this live streaming is a huge industry chain. Combined with Orange Products' sales network, we won't have to worry about selling our fish and shrimp from Wuchang Lake."

Tao Qinian only gained some understanding of the internet in the last two years because of Tan Jincheng. There aren't many people in this field in the county, and he thought that live-streaming e-commerce would only help some farmers in the surrounding area get rich.

Now it seems that it's done much better than that; it's another form of online shopping, somewhat like TV shopping, but in any case, it's another form of online shopping.

Wangjiang doesn't have many notable resources, but Wuchang bream and silverfish are one. Due to the excellent water quality of the lake, fish species such as grass carp, silver carp, and mandarin fish are of high quality, making it a viable area for developing a deep-processing industry chain for fish products.

With the support of Orange Live and Orange Products Club, as well as other internet e-commerce platforms, there is indeed no worry about sales.

"As expected, you young people are really good at business. The fish from Wuchang Lake are only sold in the towns and villages around the county. After deducting transportation costs, you can't make much money by transporting them to other cities. But if we do this, they'll be able to survive."

The internet really can change times. Even a small, isolated county can sell its local specialties. It seems we need to learn more from them.

Manager He, who hadn't yet become Manager He, responded with a smile, but in reality, he was bitter inside. During their conversation, he learned that there would be two more gatherings like this after the New Year, and in addition, the boss had to go to the city for some inspections.

The problem is that these things can't be broadcast. How can we record the life of the richest man and promote Orange Live?

It seems we need to think of other solutions.

(End of this chapter)