2003: Starting with Foreign Trade

Chapter 533 Boss Tan's Live Stream Debut
"Thank you to my brother Zhang Congxun for the sports car. How many is this now? Brothers and sisters, please follow my brother's account. Everyone knows Xinri Electric Vehicles, right? They're the ones that make it."

"Haha, the boss is hilarious, he's even advertising for Xinri. But the boss of Xinri is really generous, he's given away 20 sports cars, which is 4 yuan."

At 10:30, just as the Q&A session with netizens began, Zhang Congxun entered the venue and immediately showed off 20 sports cars.

Zhang Congxun was equally adept at marketing. He understood what Tan Jincheng meant when he mentioned advertising that day. After hanging up the phone, he registered a new account for Xinri Electric Vehicle Co., Ltd. on Kaixin.com.

I just used this account to send gifts.

At the beginning, they didn't do anything but advertise and thank Zhang Congxun, bringing a lot of joy to the netizens who flocked in and the employees of Flash Group, making the show a huge success.

In this regard, Ya Di and Lv Yuan were much slower to react. Tan Jincheng also called the two bosses, but their response was not as quick.

At 10:30 PM, after the official presentation ended and the pre-event hype had finished, the number of netizens who had been waiting for half an hour was the largest and had the highest traffic, with real-time data showing over 10,000 people watching online.

With 10,000 viewers right from the start, it's undeniable that Boss Tan and Boss Gu are incredibly popular.

"We had over 10,000 people watching our broadcast right from the start, so it looks like Mr. Gu and I are quite popular. Thank you all for your support! Thank you so much!"

"I checked the backend data, and the male-to-female ratio is quite even. I wonder if they're here to see me or to see President Gu."

"Come on, friends in the live stream, type '1' in the chat if you want to watch mine, and type '2' if you want to watch Mr. Gu's. Let's see if my data is higher or Mr. Gu's data is better."

Zhang Xupeng was also in his office at that moment, staring at the screen in disbelief.

"Holy crap, when did this guy become so knowledgeable?"

Like Tan Jincheng, he has given many interviews and is no longer afraid of the camera, but he has never done live streaming before. He doesn't usually have time to watch live streams, so he has never experienced the effects of live streaming in real time.

He hadn't reacted in time and let Zhang Congxun deliver the gift first, but now he wasn't in a hurry.

Like Zhang Xupeng, the staff of Orange Technology also reacted. They were not worried about the formal presentation that had just taken half an hour. They only had to deal with about 10 people, the data flow was very stable, and the answers to the questions were professional, so they didn't need to worry about it.

However, the influx of over 10,000 viewers as soon as the broadcast started really startled them, and they were worried that there might be some problems with the backend.

At the same time, they were very impressed with the boss's ability to control the situation. Rehearsals are one thing, but there are many unexpected events that cannot be rehearsed during a live broadcast.

"Okay, okay, there are more people who typed 2, looks like President Gu has quite a few fans who like his looks. But what's with the 3? Are netizens these days so hard to please?"

"Come on, Mr. Gu, please say hello to everyone."

Gu Qingqing clearly lacked Tan Jincheng's ability to control the situation, and waved somewhat awkwardly at the camera: "Hello everyone, I am Gu Qingqing, CEO of Orange Technology, and also a senior student at Yongcheng University. I am very happy to meet you all, and welcome to apply to Yongcheng University."

The office was air-conditioned, and neither of them was dressed warmly.

Gu Qingqing was dressed today in a pink button-down wool sweater and a black pleated skirt. Her hair was tied up, and her overall look was very youthful and age-appropriate.

The screen instantly buzzed with comments praising Gu Qingqing's beauty and Tan Jincheng's good luck.

In addition, some viewers who had just played the game started making jokes, saying they came to see the sports cars.

Only then did Zhang Xupeng realize that Xiao Tan had asked him to be a shill, so he joined Kuku in swiping the sports car, spending 30 of them in one go.

A sports car streaked across the screen, and the continuous special effects excited the viewers in the live stream once again.

"Holy crap! Isn't this my good buddy Zhang Xupeng? No, buddy, you didn't send any gifts when I was talking, but you sent gifts after my girlfriend greeted me. What do you mean by this?"

Upon seeing that the top spot on the leaderboard had been snatched away, Zhang Congxun laughed and said, "Hey, that kid Xiao Tan, President Zhang is definitely a shill he arranged. I knew it wouldn't be that simple to advertise for me."

However, the number of followers is really fast. The account he used to send gifts was newly registered. He only followed a few of his own accounts before. Xiao Tan just made that announcement, and in just a few minutes, the number of followers has already exceeded 200.

"Quickly have the marketing department post a few videos on this account that's sending gifts, introducing our products."

Zhang Congxun felt the power of internet traffic. Watching the number of online viewers in the live stream keep rising, Zhang Congxun was extremely envious. He had originally planned to support Xiao Tan, but unexpectedly, he ended up riding on Xiao Tan's popularity. This kid can turn an interaction opportunity into a business opportunity. He really knows how to play the game.

"Okay, okay, thank you to our top supporter, Mr. Zhang Xupeng. Let me introduce him to everyone. Mr. Zhang Xupeng is in the clothing business, he's the owner of GXG, and he also founded a brand new children's clothing brand called Yueyue. All the designs are original. If you have young children or younger siblings at home, please remember to support our original brand."

"What the hell is GXG's boss? Isn't he the vice president of Flash Group and Tan's childhood friend? Do you think we netizens don't know that?!" "Pah! He was just calling us brothers, and now he's trying to lie to us."

"The children's clothing brand Yueyue? Isn't that your sister's name, Mr. Tan? Pah! You're such a wicked guy!"

The chat was constantly refreshing with messages like these, though they were clearly meant to be jokes. However, Zhang Xupeng, Gu Qingqing, and the others who came later, who didn't quite understand, were still a little nervous.

"Haha, brothers and sisters, you don't understand, do you? When you're out in the world, you choose your own identity. What you're saying is all true, but he is indeed the boss of GXG. I don't care how GXG is run."

The saying "You decide your own identity when you're away from home" is still quite novel these days, and many netizens find it very interesting.

In recent years, Flash has created many popular online terms, and many of these terms originated from Flash's publicity department. Tan Jincheng's reputation as a marketing guru has also spread widely.

Many netizens are just here for fun, wanting to see what this young, wealthy man with so many accolades is like when he's interacting with ordinary netizens, and whether he's still the same as the reports and rumors from his company employees.

During the first ten minutes of the interactive session, Gu Qingqing didn't say much. Apart from introducing herself and giving a brief plug for Ningbo University, Tan Jincheng was the one who controlled the flow of the event.

Believe it or not, even though it's the weekend, there are still quite a few office workers watching. Many of the people in the live stream are actually students, especially those from Ningbo University and other universities in the Ningbo area, either in their dormitories or internet cafes.

They all came because of Gu Qingqing. Gu Qingqing's reputation at Yongcheng University is definitely higher than Tan Jincheng's; she has almost become a legend.

Tan Jincheng's ability to control the flow of the show and interact with the audience was excellent. Even now, more than a decade later, when most netizens are already familiar with the tricks of live streaming, the use of terms like "brothers and sisters" and "older brothers and sisters" remains very popular.

There's no seriousness or preaching. Although there are several advertisements right from the start, it doesn't feel offensive. Billionaires calling you "brother" or "sister" is a novel experience in an era when live streaming wasn't widespread.

Ten minutes later, the netizens in the live stream were experiencing a very novel feeling. Although the gift design was rather rushed, the special effects were still quite beautiful, and many netizens began to study the live stream.

"Alright, alright, just kidding everyone. Those two people who sent big gifts earlier were shills I hired to lighten the mood. You don't need to send me any gifts, after all, I'm richer than most of you, haha."

The viewers in the live stream almost burst out laughing. What the hell? I hired shills? I've never heard of anyone hiring shills and then admitting it themselves. Boss Tan really knows how to play the game.

"I saw it in the chat just now, and many of them are Gu's juniors. You guys don't have jobs yet, so please keep your hands to yourself and follow Gu's account and the top two fans. Just give a like at most, but don't send any gifts."

Gu Qingqing chimed in, "Yes, enabling the gift-giving feature is just to liven things up. Everyone should be rational. Also, all the proceeds from this live stream will be donated to support students in impoverished mountainous areas."

"Yes, if you really can't control yourself, just send a 1-cent heart or a lollipop; Oh, my brother Dong is here too, thank you for my brother Dong's 20 sports cars!"

Dong Jinggui also got involved. After studying it for a while, he finally understood that this was Xiao Tan's opportunity to give them traffic. Although each gift cost 2000 yuan, this whole thing would cost less than 10 yuan at most.

The number of viewers in the live stream has already exceeded 2, so this money was well spent.

"This kid has been messing with us for so long, but this time he finally didn't mess with us at all; haha, we really have to thank him."

Compared to Zhang Congxun, Dong Jinggui was less familiar with computers. They were born into different environments and had only come into contact with these things in the last few years of their lives. Moreover, they couldn't type, so they were somewhat resistant to them.

My assistant did all the gift-giving just now; he doesn't know how.

The assistant also found it quite funny. The boss had been tricked and scolded. A few days ago, when President Tan called him, he specifically asked if he was going to be tricked, and he also had a chat with President Zhang next door.

"Thanks to my brother Dong. He is the owner of Yadi Electric Vehicles and also my fellow townsman. Please support them! But don't forget to support our Shanchi Electric Vehicles too."

"Hey, the top spender is spending again? Top spender, don't spend too much, just enough. If you keep doing this, my brothers Zhang and Dong will feel bad. They'll think I'm cheating them out of their advertising fees."

With his exaggerated movements, even Gu Qingqing, who was sitting next to him, couldn't stop laughing, and the staff backstage who were in charge were also smiling.

This is a sure thing. If nothing unexpected happens, the one-hour live stream will definitely be very successful. The number of viewers has been increasing non-stop, with new viewers constantly joining.

In addition, we also detected a small increase in the number of new registrants on Kaixin001 within a short period of time.

Boss Tan was live-streaming enthusiastically when Tan Jinyue, who had quietly slipped in, suddenly spoke up from beside him. Her sweet, childlike voice asked curiously, "Brother, did Brother Peng give you a car? Where is it?"

That sweet, childlike voice once again ignited the live stream.

(End of this chapter)