2003: Starting with Foreign Trade

Chapter 363 Dealer Conference

The launch ceremony for Flashspeed's production was also a dealer conference.

These days, most large companies like to hold dealer conferences, but Flash has never held one since its inception.

Holding dealer conferences has also become a way for companies to demonstrate their strength.

In 2006, we sold 47.22 electric vehicles, and our total sales since the company was established have exceeded 50 vehicles. It's time to hold a dealer conference.

Set goals for 2007.

This was FlashChi's first dealer conference, and dealers from all over the country gathered in Beicang. There were so many people that the entire Tiangang Hotel had been booked out by FlashChi Group in advance for the past few days.

Tiangang Hotel was taken aback when it received the application from Flash Group to book the entire venue. Flash Group was bound to hold a dealer conference sooner or later, but they did not expect Flash Group to hold it in Beicang. In their minds, it should be in the city center, where the transportation would be more convenient and the surrounding facilities of the hotel would be more complete and luxurious.

However, they definitely had to seize this opportunity. Those in the hotel industry have experience in this area. If they helped Shanchi get things done, their hotel's reputation in Beicang would be established.

On New Year's Day, after a production launch ceremony at the new factory, all dealers with cars drove there themselves, while those who came by car were taken by bus by the Flash Group to the Tiangang Hotel to check in.

The official event will not begin until tomorrow.

"Brother-in-law, I heard there will be a celebrity performance tomorrow, is that true?" Hu Xiaoyong asked curiously, as this was his first time attending such a large-scale event.

Tan Lixin smiled and said, "Isn't it written in the procedure? After signing in, put your things down, tidy up, and someone will come to pick us up in a little while."

Are you going to your nephew's house?

"Yes, don't forget the gifts, especially for the children."

Tan Jincheng's doting on his younger sister has almost become an open secret within the Flash Group. The little girl often accompanies her brother to the company and is not shy at all. Relatives at home also know that if they want to please Tan Jincheng, they just need to please this little girl.

The brother-in-law is not very worldly. Tan Lixin brought him here this time. He is in the steel business and can't spend every day playing games with his brother-in-law at an electric vehicle store. He needs to help the brother-in-law get on his own as soon as possible.

They arrived today and spent the day at the Flash Factory, but didn't get a chance to talk to Tan Jincheng. His nephew was too busy today, surrounded by big bosses and leaders.

However, he has already contacted Tan Lihua and his wife, and a driver will come over soon to take them to their home.

The person who arrived was Liu Suman. As Tan Jincheng's personal driver, Li Yaohui was too busy to pick him up today. After Liu Suman called Tan Lixin at the registration desk, she waited downstairs. Soon after, Tan Lixin and his brother-in-law hurriedly came downstairs.

Tan Lixin and Tan Lihua have similar facial features and are about the same height, so Liu Suman can easily tell them apart by their appearance.

"Hello, are you Mr. Tan Lixin?"

"Yes, that's me."

"President Tan asked me to come and pick you up."

Liu Suman spoke softly. This was the registration area, bustling with people, mostly distributors or store owners. If they made too much noise, it would negatively impact tomorrow's distributor conference.

Some people who are unaware of the truth may even suspect that there is some inside story.

"Thank you," Tan Lihua said politely.

At this moment, Tan Jincheng was leading Zhang Congxun and his colleagues on a tour of the factory and production line at the new factory of Flash Motors. Ordinary people would think that visiting a factory and production line is a very boring thing.

But for their peers, visiting the factory and production line is the real business. Flash's production capacity has always been insufficient, but they have managed to achieve a good balance between increasing sales and production.

People often criticize them for using scarcity marketing, but overall the delivery time has not been delayed for too long, and it has not caused too much resentment among distributors and consumers.

This shows that they have a very good system for production management.

"You're bringing so many people to visit the new factory, aren't you afraid someone will poach your staff?" Zhang Congxun glanced at Dong Jinggui beside him and said with a provocative smile.

He knew that after Tan Jincheng visited Yadi last time, several R&D staff members resigned.

"You can't stop this from happening even if you don't come to see it. Water flows downhill, and people strive for higher places," Tan Jincheng said with a nonchalant shrug.

Even the best-paying companies will have employees leaving; you can't stop that. What business owners need to do is not to retain employees who are already thinking of leaving, but to recruit new employees in a timely manner and stabilize the emotions of those who haven't left.

Dong Jinggui didn't take it to heart. It was all in the past. Old Zhang still had the nerve to bring it up. If you really wanted to talk about it, Yu Lin was the one who was truly in his heart.

Under Yu Lin's leadership, Aima's team was quickly established. Due to his network of connections, Yu Lin inevitably started by working with the Xinri distributors he had previously known.

Zhang Congxun had no choice but to organize a dealer conference to stabilize internal morale, and the time was set before the Chinese New Year. As the end of the year approached, everyone was very busy. The colleagues who were able to attend the production launch ceremony of Flashchip had all made time for it. They didn't have time to stay overnight in Beicang. After the tour following the lunch, they all had to go back.

I took a day to come here, not only to give face to Tan Jincheng who is currently riding high, but also to see the scale and equipment of Flash Motors' new factory with my own eyes, in order to prepare for future competition.

This year, almost all electric vehicle manufacturers are expanding. The four largest manufacturers in terms of sales volume, namely Xinri, Shanchi, Yadi, and Luyuan, have all expanded their factories to varying degrees. Many electric vehicle companies with an annual production capacity of 10 or 20 vehicles have also emerged in various regions.

Almost the entire industry is expanding its production capacity. 2007 is destined to be a year of extremely fierce competition in the electric vehicle industry. Surviving in the competition in the future has become the goal of many small electric vehicle companies.

As the crackdown on substandard electric motorcycles continues across the country, there are growing calls for new electric vehicle standards, and many localities have already begun to introduce local regulations.

To some extent, the involvement of FlashCar has accelerated the pace of competition in the electric vehicle industry. Tan Jincheng has reason to suspect that the new national standard may be implemented ahead of schedule.

"Let's go back."

After seeing off the guests one by one, it was already past 5 p.m. Tan Jincheng did not attend the supplier dinner tonight; Lin Yumin, Wu Zhenping, and Zeng Jixiang represented him.

However, there were guests at home in the evening, and more than one.

"Uncle, you've arrived! Welcome to our home. I saw you during the day, but I was too busy to come and say hello. Please don't mind."

When Tan Jincheng returned home, Tan Lixin was sitting on the sofa in the villa chatting with his father and the others, while Hu Xiaoyong next to him was watching TV with a bored expression.

If they were relatives who had never seen much of the world and had never left the county, they might really think that Tan Jincheng looked down on them and didn't even greet them when they saw them, but Tan Lixin naturally wouldn't think that way.

In that kind of situation, it would be more of a burden to him to greet him in advance.

"How could that be? You're quite something now, a role model for post-80s entrepreneurs, wow, you've even been named Economic Person of the Year," Tan Lixin said with a smile.

At home, Tan Lixin was more relaxed and less reserved. He then introduced his brother-in-law, Hu Xiaoyong.

Tan Jincheng nodded in a friendly manner. This guy was only a few years older than him, and Tan Jincheng really couldn't treat him as an elder.

Hu Xiaoyong seemed a little flustered. Tan Jincheng still had a strong presence. Before meeting him, he dared to talk nonsense in front of his brother-in-law, but of course he wouldn't do that now that he actually met him. He was just lazy, not stupid.

Not seeing Gu Qingqing, Tan Jincheng looked at his mother and asked, "Hasn't Qingqing come back yet?"

For the first dealer conference, we'll definitely need to invite celebrities to perform, and we'll definitely need to invite a few brand ambassadors. Jay Chou is out of the question; he's getting busier and busier and simply can't find the time.

However, Chun Ge and Liu Yifei can come. Liu Yifei's new album flopped, and she hasn't been in the mood to promote it lately. She hasn't been taking on many roles either, so she's quite easy to invite.

Chun Ge is actually not much less free than Jay Chou, but when she renewed her contract, Tan Jincheng had already said that there would be a dealer conference around New Year's Day, so she should clear a few days off.

In addition, Xu Wei, who had previously performed commercial shows for Flash in Shanghai, was also invited.

In addition, some minor celebrities were invited, all of which were arranged by Flash Marketing Department. The lineup of performers for the evening was quite impressive.

The other celebrities were arranged by the marketing department staff, and their accommodations were also arranged in the city. However, Liu Yifei didn't know what she said to Gu Qingqing, but she wanted to stay in Beicang.

Gu Qingqing happened to have nothing to do today, so she went to make arrangements for her herself, but she doesn't know why she hasn't returned yet.

"Soon, you called before you came back, you'll be back soon," Zhang Suzhi replied.

"Oh, then let's have dinner together later, Uncle, you don't mind, do you?"

"I don't mind at all. Come to think of it, I haven't given you a red envelope yet," Tan Lixin said with a smile.

Actually, he did give it to Tan Lixin when he went home for the Mid-Autumn Festival. Tan Lixin was out of town, and his wife had already given it to him.

"As long as my aunt has given it to me, it's all the same."

Gu Qingqing said she would be home soon, and indeed she was. She returned shortly after Tan Jincheng arrived home, almost immediately. However, what was surprising was that there was a person following behind her who was wrapped up tightly and whose appearance could not be seen.

Why would someone be so bundled up so late at night, and then contact Gu Qingqing? It's obvious who it is. But why would she come here?
Although this place is very secluded, aren't you afraid of being seen by others?

Tan Jincheng gave Gu Qingqing an inquiring look, to which Gu Qingqing replied with a "we'll talk about it later" expression.

At this moment, Liu Yifei had taken off her hat and sunglasses, and looked at Tan Jincheng, who was looking puzzled, and smiled, "You don't mind if I come to your house for a meal, do you?"

(End of this chapter)