2003: Starting with Foreign Trade

Chapter 360 An Unsettled Night

In the upcoming 2008 Olympic Games, his electric vehicles will soar alongside the Olympic athletes; in the domestic market, he has maintained a rapid pace of growth, achieving the second position in the industry and maintaining multiple records for the highest monthly sales.

He is a leader among those born in the 1980s who have become wealthy, and he is a world champion who came from a small town.

"World champion? What does that mean?"

"This means that our electric vehicle exports are number one in the industry, and our company also has other foreign exchange earnings."

On December 14, the financial channel broadcast a previously recorded episode of "Entrepreneurs' Night," in which Tan Jincheng and his family sat in the living room, gathered around the television.

After that introduction, Tan Jincheng will make his appearance, and he will be the last to appear today.

"It's my brother! It's my brother!" Tan Jinyue exclaimed excitedly, pointing at the TV and jumping up and down.

Tan Jincheng received the Newcomer to Economic Figures of the Year award. This award was given to our Little Ma in 2004, when he was "challenged" by the host and asked to promote QQ to the chairman of Haier.

Compared to the rising stars two years ago, this year's rising stars appear to be even younger, and Tan Jincheng faced the same "difficulties".

"Mr. Tan, two years ago we asked Mr. Ma of Tencent how to market QQ to the elites over 35 years old present here. It just so happens that there are rumors that your Orange Technology is in talks with Mr. Ma's company about cooperation. So we would like to ask the same question: how do you market your company's electric vehicles to the relevant people present here?"

Gu Qingqing was somewhat taken aback: "Why did you bring up Orange Technology?"

"I paid for it; I sponsored a program and had the host mention it briefly," Tan Jincheng said with a smile.

"Can this even be used for advertising?"

"Why not? You can see this program as an honor, or you can see it as a large-scale advertising event, a venue for well-known companies and entrepreneurs to promote themselves."

The video background only introduced Flashpoint Technology and Flashpoint Group's apparel business, which is rather one-sided. Many other businesses were not introduced, and it would be a pity to miss such a good promotional opportunity.

During the script preparation phase, Tan Jincheng suggested to the host that the phrase "Orange Technology" be added.

Anyway, by the time the show airs on the 14th, most of the talks will have been completed. If no agreement is reached, it doesn't matter; it's just free advertising for Orange Technology.

Two years ago, we found the CEO of Haier for Pony Ma, and this year we found the CEO of Suning for Tan Jincheng. They are both from the Zhang family.

"Mr. Zhang probably won't need electric vehicles, but he could consider buying a batch to give as a benefit to Su Ning's employees. Alternatively, our Flash can also take on Su Ning's customized electric transport vehicle business, which is energy-saving and environmentally friendly. I wonder if Mr. Zhang would be willing."

Selling electric scooters to the wealth champion of the Shanghai and Shenzhen stock markets—I'm amazed the production team even came up with that idea.

Speaking of which, the chairman of the China Securities Regulatory Commission was the first person to take the stage as the annual economic figure. He has been incredibly busy lately, and Tan Jincheng has almost forgotten that it is almost 2007 and the stock market is about to reach a historic high.

Should we sell some of our stocks? This is quite a price difference; the index has fallen from 6124 points to 1664 points.

After the stock split, Moutai's price is about to rise to 80 yuan again. The market value of 10 shares of Moutai is close to 800 million yuan. At this time, the stock index is only over 2200 points. When it reaches 6124, it will be worth tens of millions of yuan.

The most important thing is the stocks of lithium battery-related companies. These are the real big spenders. Buying and selling them almost doubled the amount at the same price, saving a lot of money.

The program gave Tan Jincheng a lot of screen time. The selected entrepreneurs were all born in the 1960s and 1970s, and they treated Tan Jincheng like a junior. There was no competition between them, so everyone was relatively harmonious.

Ms. Dong was also selected. This year, they reorganized their supplier system, which led to a surge in product sales, especially in exports, where they became the industry leader, and the price of air conditioners also dropped significantly.

The supplier system was reorganized, drawing inspiration from Flash's supplier system. Before Zhang Jindong could answer whether Tan Jincheng was willing to purchase a batch of electric vehicles as employee benefits, Ms. Dong assertively stated that they could order a batch.

Just as Tan Jincheng remembered her, she was assertive.

"Thank you very much, Mr. Dong. I will have the supplier in Guangdong contact your company later and we will definitely give you a preferential price."

How could we miss such a good opportunity? We should be able to sell at least a thousand or two cars, right?

Zhang Jindong's original script, like that of another Zhang, did not accept Tan Jincheng's request.

However, given the unexpected turn of events involving Miss Dong, if he were to stick to the original script and refuse Tan Jincheng now, he would be caught in a bind.

Zhang Jinjin's expression was a little awkward, but he quickly defused it: "President Tan's sales method is very good. Even President Dong couldn't resist placing an order. So, we Su Ning can't fall behind. It's almost Chinese New Year, so let's also purchase a batch."

The host then realized what was happening: "Haha, congratulations, Mr. Tan! I didn't expect to close two deals at just one event. I wish Flashcar all the best!"

"Lend your blessings."

Zhang Suzhi and Gu Qingqing watched with great interest. Tan Jinyue saw her brother on TV and was quite curious, running around the room excitedly. "Slow down, don't fall down, or you'll need a shot."

"Oh, oh, oh, hee hee hee." Tan Jinyue, riding her toy horse, was in a good mood and didn't care about anything else.

On the television screen, Tan Jincheng was dressed in a suit and tie, looking very presentable, a stark contrast to his current casual attire. He was still lounging lazily on the sofa.

However, Tan Jincheng was lying on the sofa reading documents at the moment.

"This is a pre-recorded program, so were things like buying a car all pre-arranged?" Zhang Suzhi asked curiously.

"It was a pre-planned script, but the car-buying part was a bit of a surprise. The lady selling air conditioners wasn't originally scheduled to speak; the script was designed for her to refuse my offer to buy the car."

"Then why did she speak out? If the script is wrong, won't it be corrected?"

"How would I know? But these are minor matters, only about a thousand cars, and each company spent just over a million yuan, which was used to provide employee benefits. What's there to change?"

Each of these two companies ordered 500 Crown series vehicles as year-end bonuses for their employees, amounting to several thousand yuan, which is quite generous these days.

Ms. Dong has always promoted the idea of ​​treating her employees well, perhaps this idea has been around since this era?
As for Old Zhang, Tan Jincheng felt that he was more provoked than anything else, and simply couldn't let go of his pride.

CCTV's Finance Channel's "Economic Night" program has very high viewership and a very large user base.

That evening, both those who knew Tan Jincheng and those who didn't got to know him became familiar with this young man through the financial channel. He spoke eloquently and confidently in front of a group of bigwigs, leaving a deep impression on everyone.

The anecdote of selling 1000 cars became a major topic of conversation at the gala, enlivening the atmosphere.

Tan Lihua watched the program alone at home. People of all ages from Tanjiacun Village, as well as Zhang Suzhi's relatives from her maternal side, gathered around the television in the evening.

Before the official premiere on the 14th, there will be a promotional video. After the video is released, Tan Lihua and Zhang Suzhi will no longer have to suppress their feelings and tell their relatives everywhere to watch the show.

Zhang Xupeng was in Jiangcheng at the time.

GXG plans to open flagship stores in eight major cities across China this year. Seven of the eight stores have been renovated and entered the trial operation stage, with Wuhan being the last one.

All eight shops will be able to officially open for business before New Year's Day.

This marks the first appearance of the GXG brand in China. At the same time, the menswear operations team is also being established. This batch of products is all manufactured by OEM, and the materials and workmanship are very exquisite, which makes the cost relatively high.

The goal is to build brand awareness and establish the brand's positioning as a mid-range menswear brand.

Meanwhile, Zhang Xupeng is also using Tan Jincheng's relationship with the Olympic Committee to contact other countries participating in the Olympics, trying to sponsor them by providing them with entrance and award ceremony attire, especially for some countries that are expected to win gold medals.

As for our Guo Jia, don't even think about it; this matter has already been decided.

In the hotel, Zhang Xupeng watched the "Entrepreneurs' Night" program on the financial channel with a calm expression.

By now, he no longer had the will to compete with Tan Jincheng; he was certain he would lose the 8 yuan wedding dowry.

Yes, Zhang Xupeng admits that he is not as good as Tan Jincheng, but that does not mean he will give up. On the contrary, the more outstanding Tan Jincheng is, the more he is forced to work harder.

Having already appeared on CCTV's financial channel, Xiao Tan is destined to leave a mark on the business market and create her own business legend. As a childhood friend who grew up with Tan Jincheng, went overseas together, and started a business together, Xiao Tan is a testament to this.

Wherever Tan Jincheng is, Zhang Xupeng will be mentioned. If he were to lie down now, who knows what kind of reputation he would receive.

Now, he can only live up to the title of Tan Jincheng's childhood friend and business partner by working hard to make GXG a rising star in the domestic apparel industry, and avoid being described by reporters as a "prodigy who failed to live up to his potential."

What's it like to have an exceptionally talented friend?
Zhang Xupeng will tell you that even if he does nothing, you will unconsciously think about improving and keeping up with his pace. Only by striving to keep up can the two of you have more to talk about in both your careers and lives, and your friendship will not change.

GXG's future path is clear: it opened 8 stores this year and plans to open 100 offline stores by the end of next year.

In addition, stores on major internet platforms will also be opened next year. Although I don't quite understand how Xiaotan came up with this idea, Xiaotan said that the era of online shopping will arrive in less than two years.

"People's lives will be different from now. In the future, you will only need to carry a mobile phone when you go out. The price of clothing will also become more transparent. It will no longer be the era when a product with a cost of 10 yuan can be sold for 300 to 500 yuan at will. We need to keep up with the times and make the clothing business more sustainable."

Going out only requires carrying a mobile phone? No need to carry a wallet? Wouldn't that put thieves out of work?

(End of this chapter)