The anti-fraud bureau needs a promotional video, and you're going to make a "Desperate Gam

Chapter 27: Increased Screening Time! Box Office Soars!? (First Round of Recommendations Already Available, Please Vote!)
In a movie theater in Shanghai.

The manager is in a meeting.

This year's National Day film season was exceptionally popular.

Many movies are rushing to be released.

Among them, "The Lonely City" took the lead.

Both occupancy rate and box office revenue are in a clear lead.

This prompted Mr. Chen, the person in charge of the cinema, to start an online meeting, urging managers in various regions to speed up the scheduling of screenings.

Try to schedule the release date of "The Lonely City" as soon as possible.

But while they were in a meeting, the person in charge received the latest data.

Based on the real-time rankings from one hour ago.

"The Lonely City" remains in first place.

After all, Zhang Guoshi's films are scheduled for a considerable number of screenings in every cinema.

However, the occupancy rate was only 40%.

It's not even half.

Judging from the reviews, we received a lot of low scores and star ratings in the comments section.

This puzzled Chairman Chen greatly.

Did they fall into the water?!

So Mr. Chen picked up his tablet and carefully examined the data.

It turned out that it had happened as early as 10 a.m.

The popularity of the TV series "The Lonely City" started to wane.

As a veteran filmmaker, Mr. Chen immediately realized what the problem was.

That's the movie; the audience didn't buy it.

When it was released at midnight, many people contributed to the box office because of the big stars and the director's reputation.

But as time went on...

Its reputation is getting worse and worse.

This also led to a slowdown in the box office growth trend, which wasn't as high as it was at the beginning.

Chairman Chen frowned.

But then he discovered another set of strange data.

That is, when "All In" was released in the early hours of the morning, its box office was still at the taillights of the National Day releases.

However, starting from noon, the occupancy rate increased.

According to the latest occupancy rate of the last game, it even reached 93.5%.

This is terrifying data.

It's worth noting that when the State Administration of Radio, Film and Television approved "All In," cinemas were unwilling to schedule screenings for this officially promoted film.

After all, who would want to spend time and money watching anti-fraud propaganda videos?

The National Day holiday is a precious time, and they prefer to allocate screening time to commercial films.

However, everything changed around noon.

The box office for "All for One" was still not high, with less than 1500 million.

However, the magnitude of the increase was alarming.

The seats were almost full.

This led Chairman Chen to make a bold decision.

He told the regional managers, "You need to increase the screening time of 'All or Nothing' right now."

When the regional managers heard this, they thought they had misheard.

They even asked it again.

Chairman Chen nodded and replied, "That's right, we're increasing the screening time for 'All In'. You can check the data I'll post later; 'All In' has already reached an occupancy rate of 93.5%."

These words caused an uproar among the managers in the online meeting.

"Is it so scary?"

"Oh my God."

"That's pretty impressive."

Of course, some managers have raised questions.

"This is an official anti-fraud propaganda video. Could it be that they organized their own people to come and watch the movie?" The manager didn't make it that obvious.

Another person directly pointed out: "Could it be that they're afraid the box office will be too bad, so they're just inflating the figures?"

Chairman Chen then provided another set of data: "I randomly checked the ticket purchase time of a cinema. The time when people bought tickets for the movie 'All or Nothing' was not fixed. Some bought one or two tickets, some bought three or four. If we were to spread out manpower to inflate box office figures, the cost would be too high."

"Therefore, there is only one reason."

"That's because this movie does have something that appeals to the market."

He then asked each manager, "Have you actually seen this movie?"

Everyone shook their heads.

Yes, who would watch an anti-fraud propaganda film?

So Chairman Chen then made another request to them: "Now go to your respective cinemas and watch 'All or Nothing' once you've seen it. You can decide how many times to show it based on your own ratings. I won't make any hard and fast rules." "Alright, meeting adjourned."

After the meeting, the manager of a Shanghai cinema said dismissively, "I'm going to waste two hours watching an anti-fraud propaganda film? How bored must I be?"

But to prevent Chairman Chen from conducting a surprise inspection, he finally gritted his teeth and went into the theater.

But when he saw those movie scenes, he was shocked.

Is this an anti-fraud propaganda video?

This is so realistic!

This time, the filming focused on an overseas fraud ring.

After watching the entire movie, it left a deep impression on the manager of the Shanghai cinema.

"Xiaowen, quick, immediately increase the screening time of a movie and move the screening time of movies that are not doing well at the box office."

"Okay, Manager Qiu, which movie should we increase its screening time for?"

""put all one's eggs in one basket"!"

"Huh? Isn't that a promotional video?"

“Listen to me, increase the screening time for this movie.”

"it is good."

Moreover, cinemas such as Jinling Cinema, Capital Cinema, and Yangcheng Cinema have begun to increase the screening time of "All or Nothing".

In no time, the box office of "All for the Winner" skyrocketed like a rocket.

Meanwhile, He Mei, the beautiful anchorwoman who had previously interviewed Song Hao, also started broadcasting.

"Hello, family members, good afternoon, it's time for our live broadcast again."

As soon as the broadcast started, a large number of fans began to chat.

[The movie "All or Nothing" has been released.]

Did the blogger interview the director of this film before?

[Yes, yes, I heard he's aiming for over 100 million yuan in box office revenue on opening day.]

[That's a joke! How much did it gross at the box office?]

When He Mei looked around, everyone was talking about the box office performance of "All for One".

So, out of curiosity, she searched for it.

Before searching.

Many people in the comments section are talking about the box office data they just saw.

I just watched it before dinner; it hasn't even grossed 1000 million at the box office yet.

[Actually, it's already quite good. A promotional video can earn tens of millions at the box office, but it can't be compared to a commercial film.]

[But their director said they'd gross over 100 million on opening day, what a load of bull!]

They'll definitely push for it to generate some buzz, it's normal.

I remember checking about half an hour ago, and it seemed to have over 1700 million views.

[Is it going up that fast? They must have hired online trolls.]

Haha, I guess so too.

Looking at these comments, He Mei thought that "All In" would only have less than 2000 million views at most.

After all, a prediction that the box office would increase by 300 million in half an hour is already quite generous to director Song Hao.

But the moment she clicked on Maoyan's real-time box office data...

Both the beauty and the man were dumbfounded.

"5000 million?!" He Mei was shocked. Didn't the comments section just say that the box office figure was 1700 million half an hour ago?

How come it's 5000 million now?

Did her viewers lie to her?

She wasn't the only one shocked.

There were also 20,000 fans present.

They were all asking questions.

"What the hell? How come there are so many all of them all of a sudden?"

"Yes, it's terrifying."

"These online trolls are posting way too fast."

"It doesn't seem like it was done by online trolls. Look at the movie theater schedule; there are clearly three or four times more screenings than last night and this morning."

"Oh my god, could it be that the director was right?"

"Is it really going to gross over 100 million on its opening day?!"

He Mei recalled Song Hao's confident expression that day.

She immediately realized something.

That means "All or Nothing" has a real chance of grossing over 100 million yuan on its opening day.
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(End of this chapter)