The anti-fraud bureau needs a promotional video, and you're going to make a "Desperate Gam

Chapter 190 of "Bright Sword" achieved phenomenal ratings! It quickly went viral! (Please subscribe!)

After filming wrapped up for "Bright Sword", Song Hao and others also began post-production.

Because the team was quite large this time, the production of the final cut of the footage had already begun during the filming process.

The entire series of "Bright Sword" was completed in just half a month.

During this period, Phoenix TV's Director Ma also expressed interest in acquiring the broadcasting rights for "Bright Sword".

So he asked someone to find Song Hao's contact information.

Before long, they met.

Upon meeting, Director Ma said cheerfully, "I've wanted to meet Director Song for a long time, and now I finally have the chance."

Song Hao replied, "It's not too late to get to know him now. I've heard of Master Ma for a long time and have long admired his name."

"Come, come, let's sit down and talk."

Director Ma first inquired about the creation of "Bright Sword".

When he learned that the filming of "Bright Sword" had been completed.

He then asked to see a sample video.

Seeing his sincerity, Song Hao also asked his assistant to bring over the sample photos.

For the next hour, Director Ma kept looking at the computer.

After watching one episode quickly, he praised it, saying, "This is so well made! They brought the characters of Li Yunlong, Zhang Dabiao, and Commander Kong to life."

"What saddens me the most is the monk. He didn't die at the hands of the enemy, but was killed by his own people. It's so ironic."

Director Ma immediately asked Song Hao, "Director Song, can we discuss a cooperation on the broadcasting rights for 'Bright Sword'?"

Song Hao replied, "Of course, no problem. I wonder what Director Ma's intentions are?"

Director Ma said tactfully, "Please name your price. I'm afraid that if I offer an inappropriate price, it might affect our cooperation. I am genuinely sincere in wanting to work with Director Song."

After thinking for a moment, Song Hao finally said, "It's clear that Director Ma came here in person this time because he really wants to cooperate on the broadcasting rights of 'Bright Sword'."

"But I had already reached cooperation agreements with three TV stations before, so it's probably not going to work out for Director Ma to get their prices."

"600 million per episode, what does Director Ma think?"

When he heard that it would cost 600 million per episode, Director Ma was dumbfounded.

"This price," Director Ma smiled awkwardly, "is indeed a bit of a surprise to me."

Song Hao added, promising, "I know Director Ma might be a little hesitant. How about this, let's sign a performance-based agreement."

"What are the conditions?" Director Ma became interested.

"I bet that after 'Bright Sword' premieres, its average viewership rating will exceed 5%, its market share of the entire series will be no less than 35%, and its online viewership will be no less than 10 billion."

"If these figures are met, we'll set the price at 600 million per episode, with a three-year broadcasting period. The number of subsequent rebroadcasts will also be decided by your station, and I won't interfere. If any of the above figures are not met, we'll set the price at 100 million per episode. What do you think?"

Song Hao's words immediately made Director Ma happy.

If "Bright Sword" achieves an average viewership rating of over 5% after its premiere, it will already be a phenomenal TV series.

The previous drama "Raging Waves" broke through 5% and became a popular TV series, sparking a "Raging Waves" craze for a period of time.

If "Bright Sword" can achieve the same data as "Raging Storm".

That deal is definitely a good one.

Director Ma also knew that this was an opportunity.

So he immediately made a decision and said, "Okay, Director Song, we'll do it your way."

Thus, Guoteng Media signed an agreement with Phoenix TV for the broadcasting rights of "Bright Sword".

After Director Ma returned to the TV station, he told the senior executives about this matter.

This surprised many people.

Deputy Director Wang Wenbo stared wide-eyed and said, "Director, you actually bought 'Bright Sword' for 600 million yuan per episode?"

Before this, Wang Wenbo thought that Director Ma would at most take 300 million per episode.

Although he doesn't have a high opinion of war dramas, they are still Song Hao's works and therefore have a certain level of quality.

But now, the price has doubled to buy the broadcasting rights for "Bright Sword".

That's a huge loss!

Director Wu also advised, "Bright Sword is an anti-Japanese war drama. Nowadays, audiences have lost faith in anti-Japanese war dramas. They are basically impatient when they see an anti-Japanese war drama. Their initial impression is already so low. Even if Song Hao were to make an anti-Japanese war drama, he might not be able to break even."

Not only Director Wu, but everyone else also agreed.

Director Ma also explained, "We signed a performance-based agreement with Director Song."

After he finished speaking, he projected the electronic version of the agreement onto the screen.

Seeing this, everyone breathed a sigh of relief.

If this data is indeed used, the two parties will enter into a betting agreement.

If the requirements of the agreement are not met, the price of "Bright Sword" will be 100 million yuan per episode.

Even if the ratings for "Bright Sword" are really bad, with Song Hao's name on the show, it probably won't be too bad.

One million per episode, a guaranteed profit.

But Song Hao firmly believed that this version of "Bright Sword" would definitely not have low ratings.

Although this TV series doesn't have any big-name stars.

But Song Hao has never followed the path of relying on popularity.

Ratings depend on quality and word-of-mouth.

He believes that the audience has discerning eyes and that they will not develop a dislike for "Bright Sword" because of their initial impression of war dramas.

No one understands "Bright Sword" better than him.

Once the finished product was completed, Song Hao immediately sent someone to submit it to the State Administration of Radio and Television for review.

The State Administration of Radio and Television has always had a standard of giving the green light to war dramas.

Not to mention Song Hao's works.

Just three days.

Then I received the final reply.

The review of "Bright Sword" has been completed.

It can be broadcast.

Song Hao also promptly informed the heads of four television stations and two online platforms that "Bright Sword" could be broadcast.

They naturally started promoting it immediately.

Currently, six platforms are able to broadcast "Bright Sword".

Just see which company's advertisement is more prominent, and they will be able to retain more viewers.

CCTV-1, CCTV-8, and even the prime-time broadcast slots every night will advertise trailers for "Bright Sword".

Dragon TV did the same, airing promotional previews alternately during the day and night.

Phoenix TV is the most terrifying, because if the ratings exceed 5%, they will have to pay 600 million yuan per episode to buy the broadcasting rights.

Therefore, they must promote the product or service to make the most of the money spent.

Therefore, Phoenix TV broadcasts a trailer for "Bright Sword" every three hours, morning, noon, and evening.

Such overwhelming publicity.

The promotional hype surrounding "Bright Sword" has already reached its peak.

It's even better than when it was soaring.

Not to mention iQiyi and XunTeng Video.

They went into preview mode early on the website banners, and even sent text messages to members to remind them that a major anti-Japanese war drama, "Bright Sword," was coming soon.

Thanks to the joint efforts of many parties, "Bright Sword" has repeatedly trended on social media.

This piqued the curiosity of netizens.

"My goodness, the promotional budget for 'Bright Sword' this time must have been huge."

"Yes, this is the first time I've seen so much advertising."

"I feel that Director Song is very confident in this TV series."

"Even if you're very confident, you wouldn't watch a war drama, right? I think people who watch war dramas are usually dads, grandpas, and grandmas."

“I think so too. I’ve never watched a war drama. My dad always turns on the TV and watches it happily.”

"I'm a bit conflicted about whether to watch it or not. After all, it's a film directed by Song, but watching war dramas is really a bit boring."

Time flew by amidst the publicity.

Meanwhile, good news also came from overseas regarding "2012".

The overseas box office has exceeded $1000 million.

This data is already quite impressive.

If this trend continues, it could even exceed $1500 million.

This is truly remarkable for a Chinese disaster science fiction film.

During this time, Song Hao also received a task from the system.

[Mission: Win any award at the Venice International Film Festival to receive 1000 film vouchers and Master-level war scene construction ability.]

Upon seeing this task, Song Hao thought it was quite good.

After all, when he was filming "Bright Sword", he always felt that he didn't have enough control over the war scenes.

If we can acquire such construction capabilities, I believe we can film the details of future battles much better.

Moreover, since the TV series is about revolutionary themes, there should be a movie adaptation sometime in the future.

Therefore, he couldn't help but look forward to the day when he could create a large-scale film with a revolutionary theme, giving everyone a visual feast.

half a month later.

"Bright Sword" has officially premiered on CCTV-1, CCTV-8, Dragon TV, Phoenix TV, as well as iQiyi and XunTeng Video during prime time!

To everyone's surprise, Hunan TV also officially broadcast the war drama "Towards the Fire" on the same day.

Because the lead actor is Wu Qilong, it previously sparked a wave of Qing Dynasty costume dramas, making countless young girls want to travel back to ancient times and have an encounter with a prince.

Therefore, before the broadcast, many fans also showed their support for their Fourth Prince.

"Support Angkor forever!"

"Fourth Master, I'm here!"

"I'll definitely watch your TV series tonight!!"

"Keep it up!! After filming this war drama, go back to filming period dramas!!"

Judging from the current situation, it seems that "Towards the Fire" and "Bright Sword" are going to compete for supremacy.

So this day.

Many young people recommended the TV series "Bright Sword" to their parents at a young age.

Some female fans, on the other hand, went to see "Towards the Fire" to support their idols.

In Chaomei residential area.

A middle-aged man, after finishing his dinner, picked up a toothpick and started watching TV.

He watches dating shows every night.

My daughter, who's in college, happened to come home today. When she saw her dad watching a dating show again, she complained, "Dad, why do you watch dating shows every day? Do you want to go on a blind date too?"

The middle-aged man chuckled, "Ask your mother if she agrees. If she does, then I agree."

At this moment, the middle-aged man's wife came out of the kitchen with a frown. She glared at him and said, "I agree, do you dare to go?"

The middle-aged man laughed and replied, "Of course I'm not going. I was just teasing Miaomiao."

Miao Miao said speechlessly, "Can we stop watching dating shows? I'll pick a good drama for you."

"Here, you adjust it." With that, the middle-aged man handed the remote control to his daughter.

He wanted to see what good programs his daughter could pick out.

What interesting content can TV channels offer these days, besides dating shows and family dramas?

Miao Miao kept pressing the remote control, changing several channels in a row.

But there aren't many options.

Even she herself thinks that the most entertaining content is probably those dating shows like "If You Are the One".

Just then, she suddenly remembered a TV series that happened to air tonight.

So she quickly transferred to CCTV-1.

Just then, the sound of gunfire came from the television.

The middle-aged man took one look and chuckled, "Is this the TV series you picked out for me? This is just another anti-Japanese war drama, I'm so tired of it."

“Dad, this might not be a ridiculous war drama, but I can’t say for sure. This director is really talented. Remember the movie I took you to see during Chinese New Year called ‘2012’?” Miao Miao asked. The middle-aged man nodded: “Yes, I remember.”

"That's the director who directed this war drama," Miao Miao replied.

The middle-aged man was somewhat surprised: "So impressive, making such big-budget disaster movies, and now you're making war dramas."

"Anyway, his works are all pretty good, but I don't have much motivation to watch war dramas. You can watch them to kill time when you're bored."

After saying that, Miaomiao put down the remote control and went back to her room to play games with her boyfriend who lived in another city.

The middle-aged man looked at the screen on TV, then glanced at the title of the show in the upper left corner: "Bright Sword, it's about drawing your sword when necessary, quite interesting."

Although he still felt that even if this director made a brilliant film like "2012", it would still be a challenge for him to make a good war drama.

But since his daughter recommended it to him, he couldn't very well spoil his fun.

So he decided to watch for a few minutes to make do with the time.

But gradually, the middle-aged man discovered that the show was actually quite good.

Our soldiers were wearing tattered clothes, and Wang Chengzhu even said that they only had two shells left.

The shortage of ammunition was very different from the exaggerated portrayals of the War of Resistance against Japan in previous dramas.

In old war dramas, a single pistol could fire dozens of bullets.

There's no need to change the magazine at all, which is why middle-aged men hate watching anti-Japanese war dramas so much.

That's too unrealistic.

The current version of "Bright Sword" is not filmed in that way.

Instead, facing the enemy's fierce attack, a regimental commander named Li Yunlong picked up a broadsword and said directly to his brothers, "Brothers, charge with me!"

The intense battle drew the middle-aged man's attention entirely to the television screen.

Meanwhile, his wife, who had been sitting down at some point, was watching with great interest.

Neither of them spoke.

They were all engrossed in the story.

Meanwhile, inside the house, Miaomiao complained speechlessly in the voice chat of the game, "Why are you always like this? Why do you get angry so easily when playing games?! I don't even play ranked matches with you, this is a casual match, and you still keep yelling at me."

Miao Miao's boyfriend: "It's not about whether you're fierce or not, it's about remembering to amplify what you just did. You, Cai Wenji, have milk, but you don't amplify me."

"I already told you I got instantly killed by Lanling King, but you wouldn't listen. Go watch the replay yourself! I'm not that bad! I'm just average! I didn't get it! Okay, fine!"

The couple, who were all lovey-dovey just half an hour ago, suddenly started arguing again after playing a game of King of Glory.

An angry Miaomiao put down her phone, intending to give her boyfriend a break before going out for a drink of water.

As soon as she stepped outside, she saw her parents watching TV, thoroughly engrossed in the show.

Walk over and take a look.

"Sigh, isn't this the TV series I just arranged? They really watch Director Song's works!"

Miaomiao was somewhat surprised.

She took the water and drank it while watching the TV show.

Then she asked her father beside her, "Dad, what do you think of this TV series? Is it particularly to your liking, middle-aged and elderly folks? By the way, does this series have any of the characteristics of a ridiculous war drama?"

After asking the question, Miaomiao took another sip of water and waited for the middle-aged man's reply.

However, his father remained motionless, watching the TV series.

They didn't even blink.

Miaomiao was somewhat surprised.

He called out again, "Dad!"

The middle-aged man was taken aback for a moment, then asked in confusion, "What's wrong? What's going on?"

"I just asked you, what do you think of this TV series? Is it a ridiculous war drama?" Miao Miao continued to ask.

She realized that her father had become hard of hearing.

The middle-aged man laughed and said, "I must say, this drama is quite interesting. I don't know if it's a ridiculous war drama, but the first episode was very well made."

"Huh?" These words immediately piqued Miao Miao's curiosity.

She leaned back on the sofa and began to read intently.

Meanwhile, in the bedroom, her boyfriend had already finished watching the replay.

He sent Miaomiao a WeChat message: "Miaomiao, I'm sorry. I didn't see you get instantly killed by Lanling King. It's my fault. I apologize."

But you can actually zoom in, as long as your hand speed is fast enough.

[The message has been retracted.]

【Miaomiao? Don't be angry~】

【I was wrong!】

Unbeknownst to him, Miao Miao was already engrossed in the plot of "Bright Sword".

She hadn't expected that simply standing on the sofa for a short while would lead her to watch an entire episode out of curiosity.

in the hotel.

A couple entered the room, snuggling together.

They are a long-distance couple.

We finally managed to meet.

As the saying goes, absence makes the heart grow fonder.

They even prepared a box of condoms.

Its main focus is artillery fire.

As soon as the boy closed the door, he began to grope her, wanting to...

But the girl said, "I'm going to take a shower first~ I bought a set of lingerie, I'll show it to you later!"

"Alright, alright, then go ahead."

The boy immediately stripped naked and then lay down on the bed to wait.

Listening to the pattering sound of the showerhead, he became somewhat anxious.

To kill time, he turned on the hotel TV.

As soon as he turned it on, he saw CCTV-8 broadcasting "Bright Sword".

Boys no longer find these kinds of anti-Japanese war dramas very appealing.

So he changed the channel.

However, several channels in a row did not have suitable programs.

Moreover, the hotel only has a few channels available for streaming.

Out of sheer boredom, he had no choice but to rewatch CCTV-8.

I just wanted to kill some time.

Unexpectedly, he gradually became attracted to the plot.

"Damn these bastards, how come their weapons are so powerful?"

"Well done, Li Yunlong! Well done, Zhang Dabiao! Kill them!"

"Commander Chu, you should lend a hand."

"The heroes of that era are truly worthy of respect."

The boy watched and couldn't help but sigh.

This puzzled his girlfriend, who was taking a shower inside.

She had no idea who her boyfriend was chatting with.

After changing into her underwear, my girlfriend couldn't wait to come out and ask, "How do I look? Am I pretty?"

To her surprise, her boyfriend didn't even look at her.

Instead, he stared intently at the television.

[Little brat, pretending to be coy, huh? Watch how I seduce you! ~]

His girlfriend quickly climbed into bed.

The boy then realized who it was and exclaimed in fright, "Oh, it was you! You scared me to death!"

His girlfriend frowned: "If it's not me, then it's a ghost."

"No, I mean I was watching a TV series when you suddenly appeared and startled me," the boy quickly explained.

"What do you mean 'suddenly appeared'? I've called you several times already, and you didn't answer." His girlfriend immediately became agitated: "What kind of crappy TV show are you watching?"

She turned around and looked at it, then muttered to herself, speechless, "If it's this kind of ridiculous war drama, what's so interesting about it? Turn it off!"

"No, no, no, I'll turn the volume down, it won't bother you."

The boy turned down the volume on the remote, his big eyes still fixed on the TV screen.

My girlfriend couldn't hold back any longer.

The two of them started too.

Later, in order to continue watching the TV series, the boy chose to push the cart.

This is truly a great show!

This is a boy's reflection.

That night, only two episodes of "Bright Sword" were broadcast.

But it was a treat for everyone to watch.

In these two episodes, Li Yunlong successfully broke through the enemy's fierce attack from the front and killed Bantian.

The monk Wei from the second episode was even more popular.

This night.

Almost everyone, young and old, kept their remote controls on those few TV channels.

CCTV-1, CCTV-8, Dragon TV, and Phoenix TV.

Young people are mostly watching tonight's "Bright Sword" on online platforms.

They were all sending messages in the live chat.

"Wow! It's so beautiful."

"It got my blood pumping!!"

"Li Yunlong is a real man."

"Kill these bastards."

"I really want to travel back in time and shoot them all."

"I really enjoyed watching it."

After these two episodes aired, they quickly sparked a wave of discussion online.

None of them expected that Song Hao would be a master of war dramas.

"Military-themed films are usually hard to watch, but this one is quite good, and the plot is interesting."

"A truly masculine drama, featuring a self-taught war god—Old Li!"

"Every character is lovable, but not stereotypical. The characters are well-developed, and the plot is not like a ridiculous war drama. It's very realistic and you can watch it over and over again."

"It's really good! Li Yunlong's swearing is surprisingly cute? (ω)"

"This is the kind of plot a war film should have. It's a really good war film."

"Li Youbin and the other actors are truly amazing; they perfectly captured the spirit of 'the brave prevail when paths cross'!"

"Li Youbin perfectly portrayed Li Yunlong's peasant bandit-like and roguish nature, and the story was not pretentious and was very down-to-earth."

Online, it's almost entirely filled with positive reviews.

Some unsuspecting viewers even thought that they had hired online trolls.

But gradually everyone realized that this drama is indeed a good drama.

Now viewers and netizens are even more eager for tonight's ratings.

Soon it was midnight.

Major platforms immediately released the latest data.

The average viewership rating for the premiere of "Bright Sword" was 3.12%.
This data shocked netizens!
at the same time.

Director Ye of Hunan TV also stared wide-eyed as he looked at the ratings report for "Towards the Fire".

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(End of this chapter)