Reborn on the Internet: Starting with Games

Chapter 235 Opportunities are reserved for those who are prepared

As soon as they met, the trio of Blizzard executives were swayed by the aura of Century Interactive Entertainment.

Each person walked over carrying an oversized suitcase and wearing sunglasses, looking like the Matrix. For a moment, they didn't know what medicine the other person was selling.

After the two parties shook hands and said hello, Chen Hao thought for a while and pulled his sunglasses down, revealing two dark circles under his eyes, similar to those of a giant panda.

He explained to the other party, "I have spent a lot of energy on World of Warcraft recently, so I put on sunglasses to cover it up. Sorry!"

"Oh, my friend, Blizzard appreciates your work attitude very much, which makes me look forward to the surprises you bring even more."

Chen Hao started giving a lecture based on the PPT sent to the other party in advance.

It started out very well, introducing the current situation of Century Interactive Entertainment, its past achievements, and what services Century Zongheng Group can provide for the operation of World of Warcraft.

The words are concise and concise, and the data comes first, although these contents are included in the materials.

However, Chen Hao's rendering was still very effective, and Blizzard asked about some of the details from time to time.

Chen Hao answered the questions he asked, and blurted out sets of data and examples one by one, which shows his overall control over the company and even the group.

The first step of self-introduction is complete. This is the most basic. What Century Interactive Entertainment currently has, and several other competitors should have similar capabilities.

However, this selection or campaign mechanism focuses on difference and irreplaceability. This is the core competitiveness that determines the final winner.

In the second session, Chen Hao started to take action.

Turning the page of the PPT, there are only a few big words, and there are 100 million paid people online at the same time in World of Warcraft!
Chen Hao asked a question that the other party also wanted to know, "So how to do it? The answer is here, please take a look!"

After saying that, he and Xu Pengkun each picked up an oversized suitcase.

Bang bang, the suitcase hit the table. There was nothing they could do, the suitcase was too heavy and they couldn't handle it lightly.

With a click, the box opened, and the opening turned 180 degrees, facing the blizzard.

The other party was also very curious about what was inside, so he stretched his neck to look.

The piles placed in each suitcase were not banknotes as the reporters had guessed, but booklets filled with English writing.

At the top of each pile is a cover, covering technology, operations, channels, publicity, team, after-sales, etc.

Mason and the other two executives picked up a brochure from the box, and the three of them read it with gusto. It was a practical plan for a specific link, and it was written in great detail.

The three of them nodded from time to time and exchanged opinions with each other.

Chen Hao put his elbows on the table, crossed his hands and looked at the other party with interest.

After a few minutes, the other party's discussion gradually died down, and when he looked up, he saw Chen Hao's smiling expression.

"Have you finished reading? Then let me continue. The plan submitted in the second round is just a general direction, and these are the results of half a month of hard work by hundreds of people from the World of Warcraft team of Century Interactive Entertainment. That is how to reach 100 million Detailed execution plan, down to every link, every step, every detail we can think of!
From the beginning of the game agency to the operation and maintenance after the game is launched, all links in the process are listed above. This is the sincerity of Century Interactive Entertainment. I hope you will be satisfied. "

Seeing the other party put down the booklet in his hand, Chen Hao began to continue the second part of the introduction.

The first is the size of the team. In order to prepare for World of Warcraft, Century Interactive Entertainment has set up a separate department with nearly a hundred people in technology, operation and maintenance, and operations.

On the screen were pictures of Century Interactive Entertainment's World of Warcraft department. The office environment didn't look like a company at all, but a themed Internet cafe.

This is what Chen Hao learned in advance after visiting Blizzard's working environment last year.

There were World of Warcraft wallpapers and various Warcraft figures. Everyone was wearing uniformly customized World of Warcraft-themed T-shirts, and they were all smiling.

If you put aside the dark eyes and yellow skin, Mason would have thought he was at Blizzard's headquarters.Chen Hao continued to switch screens and explain simultaneously.

The next pictures are of server rooms prepared by Century Hardware in advance.

Computer rooms in dozens of cities across the country are ready, including Beijing, Shanghai, Hangzhou, Shenzhen, Guangzhou, Chengdu, etc.

They are all independent and very large spaces. The racks and cabling are all ready, except for the servers.

Finally, Chen Hao considered that World of Warcraft is a European and American game after all, and localization work is very important. For this reason, he spent a lot of money to hire more than a dozen professional translators and several professional voice actors to prepare for the arrival of World of Warcraft in advance.

Mason said a little strangely, "Mr. Chen is so confident that he can win World of Warcraft. If he fails, wouldn't it be a waste of manpower and material resources?"

"Everything depends on human effort, and opportunities always come to those who are prepared. Besides, some things should not only be based on interests, but also on feelings!"

After speaking, Chen Hao unlocked the last part of the photos, which were some photos of him as a teenager.

In the photo, Chen Hao, who has a slightly childish appearance, is playing Diablo 2 in front of the computer with a focused expression. The barbarian and his three ancestors can be vaguely seen on the screen.

The next one showed him holding a certificate and smiling brightly in the crowd. The banner above said "XX City StarCraft Challenge"

Picture after picture, what remains is the indissoluble bond between Chen Hao and Blizzard games.

“I am not only the owner of a company, but also a fan of Blizzard games, so for World of Warcraft, I think these preparations are worth it.

Everything is ready, all that is left is the east wind. All Blizzard needs to do is to hand over World of Warcraft to us, and let us play the war hymn of World of Warcraft together in the Chinese mainland. "

Mason, the mobile phone brother and the other deputy director were a little moved. To be honest, they were moved by the other party's sincere expression of emotion.

This is the one they feel is most prepared.

"Mr. Chen is interested. I admit that your preparations are indeed more complete than we imagined. In business negotiations, some agency conditions need you to review them before both parties reach an agreement."

Chen Hao took over the agency terms and said, "This is what it should be."

I have to say that Blizzard is quite considerate and even translated it into Chinese.

After speaking, he looked at the specific file contents with a calm expression.

Blizzard World of Warcraft Agency Agreement Terms:

1. The licensing fee for Blizzard Entertainment's large-scale MMORPG "World of Warcraft" is US$300 million, signed every four years.

2. In addition to licensing fees, US$680 million will be spent on certain specific activities.

3. The sales share of the "World of Warcraft" game after charging is 22%.

4. The total royalties for four years are approximately US$4 million.

5. Spend no less than 1300 million US dollars in marketing expenses for the promotion of "World of Warcraft" in the Chinese market.

6. Operators are required to use servers equipped with 8 CPUs, and a set of servers costs about 60 US dollars;
7. Operators must have an independent carrier-grade computer room. Servers for other games must not be placed in the computer room, and ensure that the average online load of the server is only 70%, in order to ensure that players have a smooth gaming experience.

These terms are still within Chen Hao's heart.

When he saw the last two, his eyes narrowed
8. The charging method for World of Warcraft is a point card system, and monthly, quarterly, and half-year cards are prohibited.

9. Operators can only purchase servers provided by Blizzard, and are prohibited from purchasing servers from other third-party suppliers privately.

(End of this chapter)