The day I got married with a big star

Chapter 1156
The ratings of the first episode of the fifth season of "Crossover Actor" have been released.

The ratings of 4.112 not only broke the record for the first broadcast of the variety show, but also created a new record for the ratings of this year's variety show.

Previously, it was maintained by the music variety show "Huaxia Singer" launched by Zhejiang-Hangzhou Satellite TV in March, with an audience rating of 2.763.

The difference is more than one grade.

And such a high ratings not only slapped the "experts" who watched bad shows, but also defended Beijing Satellite TV's dominance in the field of variety shows, leaving other variety shows to compete for second place.

For such a situation, other TV stations have long been familiar with it.

They even directly excluded the two variety shows "Crossover Actor" and "Ordinary Courage" when checking the ratings.

Because the popularity of these two programs is so against the sky, there is no hope of surpassing them, so why bother?
Although the major TV stations are usually competitors, everyone seems to have reached a consensus on this matter, that is, Xu Jie's variety shows will not participate in the ratings ranking.

why?
It hurts self-esteem!
However, when everyone was discussing "Crossover Actor", Xu Jie, as the chief director, didn't even pay attention to it. He focused all his energy on the new movie.

As the producer of the movie "Hot Spot", he still has a lot of things to do before the movie officially starts shooting, such as filming and so on.

He took care of the actors, and director Liu Yulin, the staff of the film crew, took care of it. You have to know where to shoot, right?
So, he and Liu Yulin started running all over the capital, just to find a suitable background for filming.

A month passed in a flash.

With the arrival of May, the movie "Hot Spot" is officially launched.

Xu Jie only held a brief opening ceremony this time, and didn't even invite the media to the scene. First, he didn't want to be interfered by the outside world. Second, he wanted to focus on the highlights of the movie before it was released.

If we promote it now, and then promote it when the movie is released, the audience may not have such strong expectations in their hearts.

For this movie, Xu Jie stayed in the crew every day. While discussing the script with Liu Yulin, he also took on the job of directing the actors.

No one understands the characters in the script better than him, and no one understands the content that each scene wants to express better than him, so when actors can't understand or perform well, he is needed for help.

In contrast, Liu Yulin seemed much more relaxed, because what Xu Jie did was originally his job, but he didn't dare to be careless, for fear of ruining the cooperation with Xu Jie this time, resulting in no chance to cooperate with him in the future.

He also wanted to take this opportunity to cooperate more with Xu Jie in the future.

Who made the other party's script well written?
In his opinion, gold is easy to get, but good scripts are hard to find.

He has already earned enough money, and now he just wants to make a few good movies.

In fact, there is no conflict between making money and making a good movie. As long as a good movie is made, the money will naturally come to your door.

Filming every day will make people forget the concept of time, so the days in the crew will pass very quickly, and it will be July in a blink of an eye.

July is a very important month in the film industry, because it represents the arrival of summer vacation.

Young people have always been the main force for watching movies, so the summer file has always been valued by the film industry. In recent years, more and more blockbuster movies have been released in the summer file.

I still remember last year's summer, the total box office exceeded 180 billion, of which two films broke 30 billion, two films broke 20 billion, and four films broke [-] billion. Not only is the competition fierce, but it also allows all parties to earn money. earned a lot.

And this year's summer file, there are also many exciting movies released, and there are a lot of stars in it, which is even worse than last year.

In fact, as early as June, various movies began to hype, and each one was gearing up, preparing to do a big job in the summer vacation.

In this summer, Beijing TV Culture also has a movie released, and there are still two movies.

One is "The Uninvited Guest" by Zheng Siyan, and the other is "The Desperate Richest Man" by Cheng Cheng. Both of them stood out from Xu Jie's new director support plan. Ushered in the test of Xu Jie.

The test of the director ability of the two newcomers is also a test of Xu Jie's sharp vision.

He selected these two out of hundreds of scripts. If the box office is not good, won't his new director support plan be regarded as a laughing stock?
Did he know that there were many people waiting in the dark to see his jokes.

Although the two films are low-cost films, in order to let more people understand, Xu Jie still did a lot of publicity for the two films.

For example, accept the interview of Beijing Satellite TV's "In-depth Film and Television Talk", contact and report for three days in the "Entertainment Broadcast" of Beijing TV's entertainment channel, place advertisements in short videos, and add "producer: Xu Jie" to the promotional poster of the movie. words to attract more viewers.

Although the "Support Program for Newcomer Directors" was his temporary idea, his attitude towards this matter is very serious.

Now that he has done it, he must do it beautifully and try his best to do it well, and it is not in vain that he has spent so much material resources, financial resources and energy on this matter.

For this year's summer vacation, the vast majority of movies are selected to be released in the middle and end of July, so that they can run through the entire summer vacation.

Xu Jie also knew that the two films "The Uninvited Guest" and "The Desperate Richest Man" could not compete with those blockbusters, so he set the release time of the two films at the beginning of July, that is, July [-]th.

Released at this time, it can guarantee the film scheduling rate, and there is no competitive pressure from the release of blockbuster films.

If it is really the end of July, with the investment and cast of these two films, let alone a [-]% or [-]% screening rate, I'm afraid they won't be able to get it.

Which theater chain and movie theater will arrange shows for movies without stars?

You must know that theater chains and movie theaters will participate in the share of the movie box office.

The more games played, the higher the box office and the more rewards.

Movie theaters are not charities, they show movies to make money.

On the [-]th, "The Uninvited Guest" and "The Desperate Richest Man" will be released simultaneously.

Although there have been promotions for these two films in the past week, because there are no big-name stars participating, not many people pay attention to them, and not many people watch them, and the real-time box office growth is very slow.

Of course, as a small-budget movie with an investment of only a few million, although it is impossible to lose money according to the current box office trend, how can this satisfy Xu Jie's expectations for these two movies?
So he directly started his big move, shaking people!

"Hello, Hu Xuan, are you busy? If you're not busy, recommend two movies for me, one called "The Uninvited Guest" and the other called "The Desperate Richest Man."

Xu Jie's so-called shaking people refers to contacting all the famous artists who are familiar with it, and let these artists promote the two films on Weibo, short videos, and fan clubs.

Hu Xuan immediately agreed after hearing Mr. Xu's instructions.

This is his boss, how dare he not listen to the boss?
What's more, it's just sending out WeChat, isn't it a matter of hand?

Easy, so easy.

"Yes, Mr. Xu, I will send it now." Hu Xuan said.

Xu Jie hung up the phone and called Chen Siyan again.

"Siyan, help me promote the two movies "The Uninvited Guest" and "The Desperate Richest Man"."

"Good boss." Chen Siyan agreed happily.

Next...

"Sister Man, do me a favor and promote two movies on WeChat..."

"Brother Luo, I have two movies here, can you help me promote them?"

"Brother Chen..."

"Miss Hu..."

"..."

Xu Jie made more than a dozen phone calls in one breath, but later felt that the phone calls were too troublesome, so he simply edited a message and sent it to all the artists he had worked with.

In fact, artists’ microblogs are all clearly marked with prices. Some post a microblog for thousands of yuan, and some post a microblog for tens of thousands of yuan. Of course, this refers to business.

If the relationship with the artist is good enough, friendship recommendation is also possible.

What Xu Jie wants is a friendly recommendation.

If you treat him as a friend, you can recommend him, but if you don't treat him as a friend, it doesn't matter if you don't recommend it.

However, those who received the information, who would dare not recommend it?
Mr. Xu asked them for help, but they didn't help. Isn't that ignorant?

It's too late to board Mr. Xu's big boat, who would abandon the boat and leave after seeing the cable being thrown over?Isn't that a fool?

As a result, artists took out their mobile phones and posted on Weibo. The general meaning is: I watched two very interesting movies today and shared them with everyone. One is "The Uninvited Guest" and the other is "The Desperate Richest Man".

Some people will add a few more words, such as: the film’s supervisor is Mr. Xu Jie, and the quality of Lao Xu’s works is guaranteed...

Thousands of words merged into one word: Blow!

Help the movie to blow, help Mr. Xu to blow, and then send the screenshot to Mr. Xu, which not only satisfies Mr. Xu, but also leaves evidence of helping Mr. Xu.

The power of a star is huge, let alone countless stars?

On the [-]th, which is the second day after the release of the two films, the rate of change in the numbers on the real-time box office data began to accelerate when the film scheduling rate remained unchanged.

In just one day, the box office of "The Uninvited Guest" has increased by 400 million. Adding the box office of the first day, the current box office is 580 million.

Another movie "The Desperate Richest Man", because it is a comedy movie and uses familiar comedians, so more people watched it, and the box office was more than 500 million, and the total box office reached 700 million.

At this rate, after tomorrow, the cost of the two films will be recovered.

The publicity effect of celebrities is still fermenting.

On the third day, "The Uninvited Guest" once again earned 400 million at the box office, and "The Desperate Richest Man" dropped slightly, earning 300 million at the box office.

The fourth day was Saturday, and the box office ushered in a small-scale explosion. One movie won 600 million at the box office, and the other movie won 700 million at the box office...

On the fifth day of the show...

Sixth day of release...

……

Two weeks after its release, "The Uninvited Guest" had a box office of 800 million, and "Desperate Rich Man" had a box office of 500 million.

With an investment of 400 million yuan, the two films not only successfully recovered the cost, but also brought considerable profits, which can be regarded as the successful completion of their mission.

As for the remaining half a month...

In fact, after NO.16, the blockbuster summer movies will start to be released, and there will be new movies almost every day.

NO.16, two parts.

NO.18, one.

NO.20, two parts.

On the 21st, a...

……

In the cracks between the release of many blockbuster films, the screening rate of the two films "The Uninvited Guest" and "The Desperate Richest Man" dropped rapidly, leaving only a few tenths of a percent, which is pitifully small.

However, this also reflects from another aspect how correct Xu Jie's decision to release earlier than other blockbuster films was.

Sometimes, what determines the box office of a movie is not only the content and starring roles of the movie, but also the release time.

If the release time is chosen well, it will often seize the opportunity in the competition and get a good box office. If the release time is chosen incorrectly, it may not only become cannon fodder, but even lose everything.

In August, the competition for blockbuster movies in the summer vacation is in full swing. Some people buy hot searches, some ask for releases, some gossip, some reveal that the box office has been stolen. In short, everyone resorts to various means in order to get more attention for their films .

At this moment, the two films "The Uninvited Guest" and "The Desperate Richest Man" produced by JingTV Culture officially went offline.

In the end, "The Uninvited Guest" won a total box office of 600 million, and "The Desperate Richest Man" also won a box office of 300 million.

Calculated based on the investment of 400 million, "Uninvited Guest" can bring more than 100 million profits to Jingshi Culture, and the desperate income can bring more than 300 million profits to Jingshi Culture.

As long as a movie is profitable, it means that it has beaten 90.00% of the movies.

And it is not easy for a movie with a small investment to be profitable.

For this reason, Xu Jie specially organized a celebration banquet to congratulate the two new directors Zheng Siyan and Cheng Cheng.

"Director Zheng, Director Cheng, I wonder if you are interested in joining JingTV Culture?"

At the end of the celebration banquet, Xu Jie directly invited the two of them.

The two can write and direct. Although they are newcomers, they are still talents, and Jingshi Cultural Film Department needs such talents.

Zheng Siyan and Cheng Cheng were stunned.

They never thought that President Xu would send them an invitation.

In fact, many people have been looking for them recently, including some famous film companies, but they are hesitant and have difficulty choosing.

However, Mr. Xu's invitation directly ended their difficulty in choosing.

Mr. Xu attaches so much importance to newcomers, and so much attention to talents, and Beijing TV Station is behind him. Is there any film company that can compare with Mr. Xu?

"Thank you Mr. Xu, it is my honor to join JingTV Culture and make movies with you, and I am willing!" Zheng Siyan said seriously.

"Me too!" Cheng Cheng, who usually doesn't talk much, also echoed.

Xu Jie smiled and toasted the two of them.

Zheng Siyan and Cheng Cheng also picked up the cups.

"cheers!"

"cheers!"

Xu Jie drank it all in one gulp, his happy face glowed red.

The next best movie release time is the National Day file. At that time, the company's highlight movie "The Beast" will also be released at that time. The competition will be more intense then, and I hope it can also achieve a good box office result.

……

(End of this chapter)