peninsula asteroid.

Chapter 925 Endorsement
"..."

Hearing what Bae Suzy said, Chi Jingyuan was also slightly stunned.

Bae Suzy has been busy with her album these past two days, and he didn't have much time so they didn't contact each other much. He also never told her that he was in a bad mood... Among the people around him, only Ming Jingnan noticed it, and Bae Suzy actually noticed it herself.

This woman is really smart...or she understands him.

Although Chi Jingyuan knew that this might be some kind of trick used by this woman, and that what she said just now might be just a prelude to this sentence to move him...but the effect was really good, and Chi Jingyuan was indeed very happy.

After all, no matter how much people want to see what she does...it does feel good to be cared for by others.

However... Chi Jingyuan thought about tomorrow's schedule and the recent tense atmosphere and limelight, and decided to postpone it:
"Then I'd like to thank you in advance for your generosity, Suzy-sama... But forget about it tomorrow, as the filming will probably last until midnight. Let's wait a few days until I'm done with this busy period."

"Jingyuanxi, get ready, it's your turn to shoot."

"OK.

…………

At noon the next day, Bae Suzy came to the crew. She was very popular and greeted others. After walking around, she naturally came to Ji Jingyuan and pulled a stool to sit down. Her agent also naturally did not come close, but sat aside and chatted with Park Jae-hyun.

"Well……"

As soon as she sat down, she stretched lazily, showing off her waist and figure through the hem of her unbuttoned down jacket. Then she looked over curiously, "It's really tiring to debut as a solo artist. You have to worry about everything... By the way, when will your solo album be released?"

"Me?" Hearing this, Chi Jingyuan raised his eyes and thought for a moment, then said directly without hiding anything: "Based on the current progress, it will probably take until early or mid-February."

After saying that, he glanced over and said, "What? Are you afraid of bumping into me?"

"Of course, who isn't afraid of Kyungwon's solo... I heard that Jinyoung is considering rescheduling the next comeback of that trainee group because he doesn't want it to clash with your solo. It seems they are also in February..."

Bae Suzy pursed her lips without feeling embarrassed, and then smiled: "Fortunately, I made my solo debut in mid-January, perfectly avoiding Jingyuan Oppa's strong period~"

When Chi Jingyuan heard her words, his face showed no movement, but he shook his head in his heart.

Although she looked very proud when she smiled... but even if the words she used were a little awkward, she still firmly called Ming Jingnan "that trainee".

Maybe she was really resentful in her heart, being bullied by the foreign juniors whom she had never taken seriously before. Although she didn't say it on the surface, she always felt resentful about it.

The same is probably true for Mingjingnan. I heard that she was even in trouble with Bae Suzy.

Chi Jingyuan didn't know how Ming Jingnan called Bae Suzy in private...but he thought it was probably not a good word.

"Don't worry, we are not on the same track, so it won't have any impact even if we collide head-on." Looking at her smiling face, Chi Jingyuan curled his lips and said casually.

Their fans and audience groups are completely different. Although their popularity may overshadow each other, their essential results should not be affected too much.

It also inadvertently showed Ji Kyung-won's confidence... Although Bae Suzy is very popular and can be called the little queen of commercials, there is really nothing worth mentioning about MISSA's performance as an idol except that her music source is pretty good.

Seeing Bae Suzy rolling her eyes and pretending not to see it, Chi Jingyuan remembered something and asked curiously, "By the way, I haven't heard your solo title song yet... I heard that it was written and composed by Jinyoung again?"

"Do you want to listen?"

After hearing what he said, Bae Suzy also became interested. Her eyes lit up and she took out her mobile phone from her bag, connected the earphones and handed it to Chi Jingyuan.

Ji Jingyuan and Bae Suzy each put on a headset and asked casually, "What's the name of the title song?"

“Yes No Maybe”

Soon, Bae Suzy's familiar loud voice sounded with a somewhat avant-garde melody. Bae Suzy became quiet and did not speak, and Chi Jingyuan also listened attentively.

"How was it?" After the song ended, Bae Suzy asked with some anticipation.

She prepared very carefully for her solo debut this time. Even during the busy filming of the TV series, she still found time to do a lot of practice. It can be said that she worked very hard.

"Let's not comment on the song first... How long did it take you to record the high notes in the middle?"

Unexpectedly, Chi Jingyuan took off his headphones, looked at him with a puzzled and curious look, and then wiped his chin, and praised him thoughtfully: "Your JYP planning is average, the art is average, and Cody is also average... I didn't expect the level of the tuner is quite good."

"But what about live performances? The sound engineer can't be on site, and they can't just keep the mic off... I was wondering why Twice has this bad habit, it turns out the seniors all..."

"ah!"

When Bae Suzy heard this, her expression changed instantly, the corners of her mouth twitched and murderous intent appeared in her eyes.

Even as cunning as she is, she has pains in her heart... One of the biggest pains is that she debuted in a hurry and did not practice for too long. In addition, due to her limited talent, her various abilities as an idol, especially singing, are very average.

She still can't forget the look of disgust and confusion that Chi Jingyuan inadvertently revealed under her careful observation when they were recording "Some" together.

What I dislike is that she has a hoarse voice and sings without feeling, and her emotional expression is always inadequate.

I wonder how she made her debut, how could she be so famous with such a high level...

She knew at first glance what this man was thinking... and she still can't forget it.

The past memories came back to her, and she heard such sarcastic comments again. Pei Xiuzhi was instantly furious. She gritted her teeth and glared at Chi Jingyuan angrily. She pouted her mouth, crossed her hands in front of her body and made a big 'X', and said firmly:
"The drinking agreement is void! The touching agreement is also void!"

"No, I'm just telling the truth. Why are you so angry?"

"Go to hell! Go tell the truth to that trainee of yours!"

………………

Although she cancelled the drinking and touching plans in anger, Bae Suzy was a mature woman after all, and her anger did not last long. Soon, everything calmed down and returned to normal.

Although she knew that Chi Jingyuan was in a bad mood these two days, like Ming Jingnan, she did not say any words of comfort. Everything was the same as usual.

It also made Chi Jingyuan feel very comfortable.

After finishing the afternoon scenes, the main actors started rehearsing and recording the COVER video of "TT" in the room prepared by the crew.

When the audience agreement to dance to "TT" was made, everyone had almost guessed that the agreement would be achieved, so actors including Lee Dong Wook and Liu In Na practiced it privately. Although their dancing level was average, they still looked pretty good.

As for Ji Kyung-won, Bae Suzy, and Yook Sung-jae, the three professional idols, it goes without saying that if they can't learn the gymnastics dance like "TT" after watching it several times, they should change their careers as soon as possible.

If this kind of cute and adorable girl group dance was performed by one person, Ji Kyung-won and Lee Dong-wook would definitely feel embarrassed... But if so many people danced together, it wouldn't matter. The TV series is so popular and has such high ratings, and fans like to watch it, so of course they can't be shy.

Originally, Ji Kyung-won was planning to see if he could dance the part of Naejin-nam in "TT", but as the male lead, he must stand in the C position, and there is only one person in the C position of Twice... Lim Nayeon.

“I’m like TT”

“Just like TT”

While Chi Jingyuan was posing in this speechless cute pose, he was complaining in his heart that Lim Nayeon was really a royal family, and she was the center part from beginning to end.
After finally finishing the recording and agreeing that this cover video would be posted on YouTube when "Goblin" airs its eleventh and twelfth episodes next week, everyone dispersed and went to their own separate ways for a break. However, Ji Jingyuan was pulled into the nanny car by Park Jae-hyun and talked about endorsement matters.

"These are the endorsement contracts you have recently confirmed and accepted. Jingyuan, take a look..."

After getting in the car, Park Jae-hyun handed over a large stack of organized documents. The thick stack surprised Chi Jingyuan:
"so much?"

"Well, didn't I tell you a lot yesterday? These are the high-quality endorsement invitations that were selected by SM and are suitable for your status. If you didn't select them, the information and contracts alone would probably bury you completely."

Park Jae-hyun smiled when he saw his surprised expression. As he spoke, he jokingly asked, "Jingyuan, guess what the average market price of your advertising endorsement is now for a year?"

"Average market value for one year? 800 million? 900 million?"

Chi Jingyuan thought about it and asked tentatively.

The endorsement fees of celebrities will fluctuate with their personal popularity and popularity as well as market demand. Chi Jingyuan's highest personal endorsement fee was after the broadcast of "The Heirs" in 13, when the local revenue was around million to million.

Since Park Jae-hyun said yesterday that it had increased a lot, he felt that 800 million or 900 million was about right... The market on the peninsula itself was small, and the endorsement fees were incomparable to those in other countries overseas. This figure was already the highest price.

"After actor and comedian Lee Kwang Soo became famous through the variety show Running Man, his current market value is about 400 million per year for a single endorsement."

However, Park Jae-hyun just laughed when he heard this, and did not reveal the answer directly. Instead, he talked about the situation in the industry: "Lee Hye-ri, who just finished filming the TV series "Reply 2016" in 1988, has seen a sharp rise in popularity. Industry sources say that she has received 13 endorsements in a year, with a total advertising fee of more than 60 billion won, with an average price of about million for each endorsement."

"According to the market prices I know, the prices for local advertising endorsements by popular first-line actors or popular artists in the Peninsula are about the same, and there has not been much change in recent years... The highest price so far was in 2014, when My Love from the Star became popular in Asia, and the endorsement prices of the two leading actors, Kim Soo-hyun and Jun Ji-hyun, both rose sharply to billion won, which is already the highest in the Peninsula."

"And due to market factors, this price has not been broken for nearly three years."

"With the huge success of "Goblin", coupled with your idol's popularity and fans' support, as well as your long-standing good image, Jingyuan, you..."

Park Jae-hyun looked at Chi Jingyuan, paused for a moment with a surprised expression, and said, "Your recent single advertising endorsement value is between 12 billion and 15 billion, which has broken the upper limit of artist endorsement prices that has not changed for several years... and it is priceless, and almost every competitive industry has brands vying for it."

"I have talked to the presidents of some advertising companies. The reason why the price is so high is partly due to the huge success of Goblin and your popularity. In addition, your identity as the spokesperson for GUCCI in the Asia-Pacific region has also played a big role. In the eyes of many brands, your image is in line with international standards, so the price is naturally high."

"Qingjia?" Chi Jingyuan was a little surprised when he heard that... He knew that "Goblin" was very popular, and he also knew that he was very popular. He had always been very popular in the advertising market, but he didn't expect that he would rise to such a high position all of a sudden.

Break the limit.

Glancing at Chi Jingyuan's slightly surprised expression, Park Jae-hyun pointed at the information in his hand and said very familiarly, "BONJUK, KB Kookmin Bank, KANU Coffee, TERRA Beer, Jeju Samdasoo, Banana Milk... These are all new ads. None of them cost less than 12 billion won, and the average is around 14 billion."

"In addition, the renewal prices of many brands such as LETTO Duty Free Shop, KGC Ginseng Corporation, Georgia Gotica Coffee, etc. have also increased significantly to the market price."

"Not only yours, but also the SK enmove Korean motor oil commercial with Lee Dong Wook, and several commercials with Suzy..."

He looked at Chi Jingyuan, thinking of how busy he had been recently, and couldn't help but sigh: "Jingyuan, apart from filming, you have been busy with your album at the company recently. You don't know how popular you are recently... If you were not an American citizen, you would definitely be the ambassador for the 18 Pyeongchang Winter Olympics."

"Forget about this..." Chi Jingyuan laughed when he heard this, and waved his hands secretly in his heart: "I'm not very interested."

"Heh." Seeing Chi Jingyuan's reserved expression, Park Jae-hyun also smiled, and then shook his head: "Those materials have been confirmed, you just need to take a look and understand them... Today, there are a few endorsements that SM has not confirmed yet, so you need to make your own decision."

"Brother, you say." Chi Jingyuan sat up straight, looking like he was listening carefully.

"First, there are invitations from cosmetics companies. After screening, there are only two left, namely Innisfree and Sulwhasoo, two skincare brands under AmorePacific Group... Most users of similar products are women, and your excellent image among women is very important to them."

"Innisfree is a mid-to-low-end brand. Lin Yunerxi, who you are very familiar with, has been the spokesperson for this brand for many years. The characteristics of this brand's cosmetics are natural, healthy, and simple..."

"Then there's Sulwhasoo, which is one of Amorepacific's most high-end brands and currently has no male spokesperson. Compared to the former, Sulwhasoo's brand is more high-end and more in line with your positioning, and the price offered for endorsement is higher..."

Park Jae-hyun gave a detailed introduction to the two brands and handed over two documents. Chi Jingyuan looked through the documents and listened carefully.

He soon understood the pros and cons of the two invitations. Sulwhasoo's brand is of a higher level and the price of endorsement is higher, while Innisfree can work with senior Yoona.

Is there any need to think about this? Of course, I would choose...

"Just Sulwhasoo."

Chi Jingyuan made the decision easily.

"Okay... Actually, I also think Sulwhasoo is more suitable for you, but I don't recommend signing a long-term contract because you have always been the focus of some well-known European and American brands. According to what I know, after the GUCCI title was upgraded today, we are very likely to reach a cooperation."

"Then sign for one year."

"I see... Now comes the main point of today. Your contract to endorse LG Electronics' full range of products will expire in April this year, and LG is currently actively seeking a contract extension."

Without waiting for Chi Jingyuan to ask, he continued to introduce the situation:

"LG and we have been working happily together since 14. Over the years, Samsung has replaced many spokespeople with huge sums of money and invested considerable publicity resources, while LG Electronics relies on you alone, but it is not inferior in publicity and exposure, and even surpasses you. Therefore, LG is very satisfied with you and is very eager to renew the contract."

"Through the competition with LG over the years, Samsung has also seen your value. In addition, with the recent popularity of Goblin sweeping Southeast Asia, they recently made an offer of 35 billion won to invite you and Bae Suzy, the 'Goblin CP', to endorse Samsung Electronics' Galaxy smartphone series, UHD TVs, tablets, refrigerators and other electronic products... Among them, Suzy, well, is your partner, and your price accounts for the vast majority, about 30 to 32 billion won."

"The last time the price was so high was in 2014, when Samsung spent 280 billion won to buy the "Double Hyun CP" from "My Love from the Star" and it was a very good result. This time, they are repeating the same trick, but the price is much higher."

"You have to know that 2014 was the peak of the Korean wave, and the mainland market was very large, so the price was so high... Now that you can't go to the mainland market, your endorsement price is still so high, which is enough to prove that the brand is optimistic about you."

"After hearing this, LG said directly that no matter how much Samsung offered, they would offer a higher price, or even much higher... It can be said that they were very sincere."

"But..." Park Jae-hyun changed the subject and said, "But LG Electronics has lagged behind in development in recent years due to some serious internal problems. It lags behind Samsung in all aspects... You can't change this by yourself. So although they are very sincere, their development prospects are questionable, so you still have to consider it carefully."

"..."

Park Jae-hyun’s explanation was very thorough, and Chi Jingyuan fell into deep thought after listening to it.

He has had a very pleasant cooperation with LG over the years. The other party respects and values ​​him very much. Apart from the financial factors, he can even directly specify the partners for some small advertisements or sub-product advertisements. LG will hire whoever he wants to cooperate with, and the salary is not low.

I don’t know what the situation is when it comes to Samsung... In fact, when he reaches his level and such a top brand, the impact of endorsement fees becomes much smaller. What is more important is the improvement of his personal image through the brand and the brand’s attention to him.

But what Park Jae-hyun said made sense, and Chi Jingyuan could also see that LG's current development momentum was very average... which made him unable to make a decision for a while.

"Let me think about it again." After thinking for a while, Chi Jingyuan decided to think about it more.

"Okay, then..." Park Jae-hyun didn't urge him, but talked about some other important things. The two of them talked for nearly two hours before they came to an end. Finally, he looked at the large stack of information in his hand, smiled and said with emotion:

"After this "Goblin", it can be said that you have endorsed Jingyuan, a high-end brand in all walks of life in the entire peninsula. The people will be able to see you almost everywhere in the future."

"I hope they won't be bored with my face... After all, no matter how good-looking it is, you'll get tired of it if you look at it too much." Chi Jingyuan also laughed and patted his cheek narcissistically.

"Haha..." Park Jae-hyun also smiled and glanced at the last few pieces of information in his hand. His expression suddenly became cheerful:

"Finally, let me tell you a piece of good news... In addition to local endorsements, I have also received several overseas endorsements recently. Can you guess how much the endorsement fees are in total...

The total endorsement fees of the six brands are close to 800 billion won, and the highest one is the ice cream brand Haagen-Dazs. They chose you to replace Kim Soo-hyun as the new spokesperson and directly offered you a sky-high price of 240 billion won. This alone is almost comparable to most advertising contracts on the peninsula..."

"So many?" Chi Jingyuan was stunned when he heard this. He was surprised but also a little bit unbelievable.
"Well, the price of overseas endorsements is much higher than that of domestic ones. It can even be said that they are not even on the same level... You know that."

"If your income this year, just the advertising endorsement figures, were to be exposed, the entire entertainment industry would probably be shaken."

Even though Chi Jingyuan didn't care much about money, he couldn't help but compare these two completely different figures in his mind. After a while, he couldn't help but sigh in a low voice:
"We still have to go overseas..."

…………

After noon the next day, without having eaten breakfast or lunch, Liu Zhimin, who was extremely hungry, followed the director Lee Mi Joo and several other trainees to the new SM building that she had longed to see.

Along the way, I couldn't help but look at the surrounding decorations and the flow of people curiously, took the elevator and followed Lee Mi Joo to the makeup and lounge on the seventh floor.

As soon as she entered the door, she heard a rustling of people standing up and greeting each other. She looked up and saw beautiful and innocent faces one after another:

"Hanihasayo..."