peninsula asteroid.

Chapter 1068 How could this happen?

"...Lorenzoxi, why are the artists we are collaborating with this time so different from what we originally suggested?"

"…Excuse me for being blunt, but most of the artists on the list you recommended previously are unknown, and according to our market research, they don't have outstanding commercial value. We asked for your opinions because of the good relationship we established during our cooperation with Evan, but I didn't sense your sincerity."

In an office on the fifth floor of SM Company, several department heads and staff members were standing around, all of them with their ears perked up, looking at Director Li Junzai who was standing in front of the desk in the middle and making a phone call.

Just now, after receiving the cooperation invitation from GUCCI and seeing the names of the two artists above, all the staff responsible for this project looked at each other in surprise, because the number of targets sent by GUCCI for cooperation invitation was not only as few as two, but also half as few as they expected.

What’s more important is that the two idols they are scheduled to collaborate with are people they have never considered before.

After a period of disbelief and confusion, the staff began to make phone calls and send faxes to inquire about the situation. The person in charge, Li Jun, first inquired about the situation. After learning that it seemed to be related to Chi Jingyuan, he was silent for a while, and then quickly called GUCCI to communicate, both to find out what had happened and to try to see if anything could be changed.

Just after Minister Li asked about the situation in a slightly questioning tone, GUCCI responded very strongly. Not only did it not give any explanation, but it directly put the blame on SM.

This instantly extinguished the anger and resentment that had just been burning in the office staff. They looked at Minister Li, who was talking on his cell phone with an unpleasant expression, and felt their breath stuck in their chest.

The person in charge of GUCCI Peninsula on the other end of the phone was still talking, but his tone was a little softer. "... Most of the artists on your recommended list were active five, ten or even more than ten years ago. Their popularity and popularity this year, especially their commercial value, have dropped significantly. These artists are not in line with the current situation of our brand's overall rejuvenation. This time, we have investigated and carefully considered the partner, and we have chosen the popular idol artist of Peninsula..."

The poor Korean broadcast echoed in the office, and Li Junzai and a group of staff nearby twitched their lips.

Although it sounds reasonable, it is actually all bullshit. The production of their list this time was due to the company's internal transactions and some subjective factors, but because they attached great importance to the cooperation with GUCCI, SM also screened the list very seriously and carefully, even if there were some selfish motives.

At least those popular backing members who are not the main members of their respective groups will have absolutely no chance of being selected.

Listening to GUCCI's rhetoric on the phone, Li Jun was so angry that his mouth was about to twist.

What commercial value is this? Who in the entire SM company can compare to Chi Jingyuan? And what commercial value do other people have in the eyes of GUCCI besides Chi Jingyuan? Aren't they all the same? As for popularity, isn't it the company that controls it?
And when it comes to GUCCI's unbridled popularity and commercial value, how can Bae Joo-hyun compare with Yoona?

And who are the artists who were active five or ten years ago? Forget BOA, Girls' Generation is still releasing albums in 15, okay? Yoona's movie was released this year, but she is still acting in TV dramas now, okay? How can you say that she is retired?

All the SM staff present listened to the high-sounding reasons on the phone and looked at each other with unhappy expressions.

However, even though they were very indignant, no one present dared to directly point out the other party's hypocrisy... In this case, SM is the one asking GUCCI for help, not the other party asking SM for help.

They all knew very well that if it weren't for Chi Jingyuan... the two sides would probably not have been able to get in touch at all.

"..."

Li Jun had a very interesting expression when he hung up the phone. He frowned and looked extremely anxious for a moment, then his nose trembled with anger the next moment, and then he shook his head with helplessness.

He understood what GUCCI meant. The other party had no intention of changing its partners. These two people were decided to be the partners for SM this time.

This made him feel very uncomfortable for a moment.

First of all, he felt that he seemed to have underestimated SM and his own weight in the eyes of GUCCI, and that he had completely lost control of this matter. He felt powerless but also had a strong sense of urgency.

...He found that he and even his entire department seemed insignificant, and it seemed to be the same with or without them.

What’s more important is that because of this cooperation, he has gained a lot of benefits from the exchange of resources, and he has boasted a lot. Now that it has turned out like this, he would feel embarrassed even if others don’t say anything.

"Minister nim..."

After hanging up the phone, the boss looked in a bad mood. The staff around him kept quiet for a while. But after a few minutes, a director broke the silence and said, "Should we accept the cooperation with GUCCI? Do we want to reject it?"

The director tentatively offered some advice.

GUCCI took the initiative to approach the company's artists to collaborate and give them titles, but they were thinking of refusing...even though it sounds stupid.

But there are quite a few such things.

The management companies that manage idols do not unconditionally accept all invitations and resources that come to them. They have their own logic and their own plans for groups and artists. If there are invitations beyond the plans and expectations, such as advertisements and resources that do not fit the style and positioning of the group, they will generally be rejected. Even if it fits the style and positioning, if the brand is looking for a member they do not want to promote, or even a member whose popularity needs to be controlled, they will be rejected.

So the director was asking whether to reject the cooperation with GUCCI this time.

"..."

When Li Jun heard his words, a strong impulse suddenly surged in his heart.

He had been busy and confident in this incident before, but now he was like a clown and couldn't get involved at all. He really wanted to just deny it.

However, deepening the contact and cooperation between SM and GUCCI, and even the European fashion circle, is a major strategy that the company has long set. SM is very happy that GUCCI has taken the initiative to continue the cooperation this time, and it does not dare to damage the relationship between the two sides on impulse.

Moreover… I heard that this matter was because of Chi Jingyuan. As Li Junzai knew the weight of this royal idol in the company very well, he was very worried that if he refused, Chi Jingyuan would come and kick the door in the next second, and then he would be transferred to another position or even resign…

They just pretended that nothing had happened and followed the invitation from GUCCI...but they were a little unwilling to do so, because then they would be the same as before.

After a while of silence, the director who had just proposed something whispered, "Should we contact Director Lee Soo Man and see what he thinks..."

Take the initiative to contact Lee Soo Man? What can Lee Soo Man do? He will only scold us harshly after knowing that we are not doing our job well.

Upon hearing this, Li Jun immediately rolled his eyes without leaving a trace.

You don't think he would scold Chi Jingyuan, do you? The old man treated him more kindly than his own son.

He even wanted to say something harsh... Lee Soo Man treated Ji Kyung-won closer to him than his own father, because he would beat and scold his own son if he was not satisfied.

Seeing his boss's expression, the director immediately shrank his head in embarrassment, and the staff around him fell silent.

This GUCCI collaboration really came as a surprise to everyone, leaving them not only unprepared but also without any solution at all.

"..."

Li Jun suppressed the anger, embarrassment, unhappiness, anxiety and other embarrassing emotions in his heart, took a deep breath, thought again and again, and picked up the phone: "Wait for me to call Jing Yuanxi and ask..."

When the others heard this, some breathed a sigh of relief and looked expectant, while others looked helpless and raised their heads.

This matter confused people at first, but after inquiring and discussing, they all realized that it was clearly Chi Jingyuan's doing. In the entire company, and even in the entire Peninsula Entertainment Industry, he was the only one who had such great power over GUCCI.

Of course Li Jun also noticed it.

They actually knew that GUCCI valued Chi Jingyuan, but when they discussed the cooperation before, they still brought into play the habits and arrogance of their usual operations as company management, so they did not discuss it with Chi Jingyuan, but just made an internal list... At that time, someone actually suggested asking Chi Jingyuan for his opinion, but it was still denied. They were still complacent, thinking that this cooperation was the result of their hard work.

When the final result came out, looking at the names of Bae Joo-hyun and Oh Se-hun, as well as the list that they had worked overtime for several days to make but now didn't know where to throw it like toilet paper, although Ji Jingyuan didn't say anything, Li Junzai and a bunch of staff had a strong feeling of being slapped in the face.

This made him quite angry, but he couldn't help feeling a little guilty.

But no matter how guilty you feel, you still have to fight...

"No, Jingyuanxi?"

There will be more later