China Entertainment's performance is king

Chapter 1093 The Consequences of Abandoning Shen Lang

Shen Lang did not lie. When he was pursuing girls before, he never said so much about his love for them at this stage. At that time, pursuing girls was not as difficult as it is now. None of them were big shots, so they could just be together. Unlike now, they consider too much.

The next day, Shen Lang still worked normally and communicated with everyone normally, but Da Tiantian knew that Shen Lang was becoming more and more clear about his purpose.

Shen Lang did not give up on Liu Tianxian. He was now attacking on two fronts. Whoever succeeded first would win. It was that straightforward.

But there is a big event today, Baby is joining the crew, and along with her are Baoqiang and Deng Chao. Baoqiang is the third senior brother, and Deng Chao is the oldest. Logically speaking, he is not in the first season, but for the sake of popularity, it is not impossible for him to show up in advance, it's just a matter of cutting the shot.

Nowadays, the popularity of "Zhu Xian" is increasing as Shen Lang's "Your Wedding" has exceeded 3 billion, and more people are paying attention to "Zhu Xian".

As expected, these people went up the mountain today and they were bound to become a hot topic. Many netizens believed what Shen Lang said, that he really used up all his abilities.

He was able to accomplish something like the 85 Flower Gathering, so you can imagine how hard he worked.

……

"Hi, sister baby, warm welcome." Shen Lang gave baby a full sense of ceremony and stood next to her the moment he got off the car.

"Huo, that's great, you did it." Although Baby had seen it in the video, the situation in person was different.

"I would like to invite Sister Baby to make a guest appearance. If the project is not good, I will directly pass it. How dare I invite you?" Shen Lang said.

"You are a little too low-key." said baby.

"Of course, Sister Baby, is this something you brought for me?" Shen Lang asked, the other party had a handbag in her hand.

"Yes, don't you hate taking selfies the most? Why do you want this?" Baby said.

"It's not that Sister Baby has this resource, I think it's pretty good." Shen Lang said supportively.

"Don't give me that. If you really like it, I can help you get in touch with me and you can be the endorsement directly. Maybe if I see that I can attract you, I can increase my endorsement fee." Baby said with a smile.

Although she said it as a joke, if Shen Lang really wanted to, she would really be willing to make the connection. As time went by, Shen Lang no longer wanted to be an endorser. It was not worth it to spend tens of millions in endorsement fees and to invest points just to show off, and he did not lack that money.

Shen Lang has become more and more popular this year, and with everyone's pay skyrocketing, although his astonishing endorsement fees in the past two years are still unique, many people can already get close to him.

It is also because of this that many businesses have found that since the money spent is about the same, it is better to find the best one. However, Shen Lang really does not accept advertising now.

Back to this, Braun has been having a difficult time recently. It was the first brand that Shen Lang signed a contract with, but the contract was not renewed successfully, and it was endorsed by Fanfan.

This period of time has been quite troublesome, and he has been ridiculed a lot. It is also related to them. Shen Lang's "Twinkle Twinkle Star" was a big hit, and "Your Wedding" was even more popular. The brands he has endorsed will definitely want to take advantage of the popularity, after all, he is the spokesperson.

But who would have thought that Braun would be so crazy that he would not endorse the product and even sent a Weibo message to wish everyone a happy new life. Now, he has become a nobody.

Shen Lang’s fans mocked him, saying that he was trying to get attention without being an endorsement. Fan Fan’s fans were also unhappy, asking, “What do you mean?”

The domestic company of the Braun brand was quite troubled. In fact, they really hated the head of the advertising department who had not successfully renewed the contract with Shen Lang. But there was nothing they could do. What else could they do if they had already fired him?

That’s right, he was fired. Shen Lang failed to renew his contract, so they chose to find Fanfan and started to boost sales. They were very happy at first.

But after Shen Lang stopped endorsing the product, the results were quite annoying. Too many refunds were made for the sales they boosted. People were just boosting the numbers, and returns wouldn't reduce the data anyway.

That would be fine, but since New Year's Day, the brand's sales have plummeted, and from every perspective, it really is related to Shen Lang. At the very least, online sales have returned to the stage before Shen Lang was not the spokesperson, which is terrible.

Most of Fanfan’s fans are women, and Brown is not compatible with him in terms of personality, but he was a little misled by Shen Lang.

This is also the power of the system. Under normal circumstances, if a spokesperson does not endorse the product, it will have little impact on the company's sales, because fans and those who want to buy have already bought it.

But Shen Lang’s case is different. Many people have the same reason for not buying. Either they have a good impression of Shen Lang, or they watched Shen Lang’s advertisements and thought he was high-quality. Now that he has changed, they don’t want to be sissy.

After this kind of remarks came out, they quickly spread. This is very harmful to a brand, especially since most of the products are bought by men, who definitely care about the reviews.

The company's sales volume has been declining. It was able to maintain stability at the beginning, but later it became unacceptable. If we have to be responsible to the head office, then the person in charge of the advertising department can only be held responsible.

The person in charge is not wronged. He accepted benefits from others. In addition, the company's original intention was to find traffic, and Fanfan was actually very suitable for the strategy. But who caused the sales to drop? There is nothing that can be done about it.

However, after one year of Shen Lang's endorsement, the sales of Braun products have increased significantly, but all this has consumed future sales, and the negative consequences are only beginning to show.

Shen Lang has done some great harm to Braun. His endorsement of the brand has significantly increased sales. At that time, people's awareness of the spokesperson was not strong enough, but now people have a strong awareness of him, but he is no longer a spokesperson.

Braun was very regretful. Looking at the Pasha glasses, the popularity of Amul yogurt has remained high, and he also wanted to get in on the trend. In fact, he was also trying to curry favor with Shen Lang.

They have made an internal decision that Fanfan will definitely not be hired. He may have fans and popularity, but he is obviously incompatible with the company's brand. If it weren't for the top star Shen Lang who gave Braun the illusion, under normal circumstances, Fanfan and Braun would not have any cooperation at least for the time being.

This is where the problem arises. Shen Lang didn't say anything, but Shen Lang's fans were unhappy. At that time, Fan Fan's fans mocked Shen Lang for losing his endorsement, saying, "You gave up on Shen Lang, and now you are trying to get some popularity. You are sick."

Fanfan’s fans can’t stand this even more. We can’t help you with sales, and we can’t scold you either, so we will just form a group to report you.

Some things about Braun were also known by some companies. They became aware of Shen Lang's ability to sell products, and more companies wanted to find Shen Lang to be their spokesperson.

Cooperating brands such as Amul and Pasha have made up their minds to sign Shen Lang. After Shen Lang became the spokesperson, the brand sales increased significantly. The ability of the system is indeed a bit exaggerated.

If baby can really facilitate the cooperation between Shen Lang and the brand, even though Shen Lang will earn the money, she will actually owe Shen Lang a favor.

"Two, you're not giving it to someone else, are you? This phone cannot be exposed." Baby reminded.

"You know, it's still being tested. If you weren't the spokesperson, I really couldn't get it out. Baby, go and have a rest. I have something to do." Shen Lang took the thing and said.

"Okay, that's not right. You are so realistic. If you give the things to me, I won't even call you sister." Baby said.

"We have such a good relationship, why are you being so polite? By the way, you go and do the styling. Don't rest today, shoot more footage." Shen Lang said deliberately.

(End of this chapter)