Rebirth of the 90s Academic Master Xiao Tuantuan
Chapter 218 Encouraging Uncle to Open a Branch
"Take the pea green suit on the wall as an example. We can match it with the same color or the same type of boys' or girls' clothes as parent-child clothes."
Nan Xiyou pointed to the suit closest to her and began to explain directly.
"Oh~ Tuanzi, I understand. For example, this set is a bean green princess collar pearl button shirt paired with camel suit fabric pants. Children's clothes can also be matched in the same way."
“For boys, we can pair it with a pea green printed T-shirt and camel sweatpants.”
“For girls, we can pair it with a pea green printed princess-neck spotted dress and a beige sweater with pearl buttons.”
Murong is now very good at matching clothes, and he is gradually becoming more comfortable.
"That's right, that's right, Uncle Murong, that's what it means. Matching parent-child outfits in the same color will not only refresh people, but also increase the purchasing power of parents."
"Not only that, as long as we use parent-child clothing to attract traffic, we will expand the scope of clothing stores to sell fashionable children's clothing sets, so that after our clothing stores have more categories, the turnover will definitely rise in a straight line."
Nan Xiyou knew that after Murong suggested to read more fashion magazines, he carefully studied the matching of suits and colors.
When she came to the store this time, she obviously felt that the newly matched suits in the store became more and more fashionable. Not only did the color matching make people feel comfortable, but Murong also figured out how to match them to look thinner and taller.
"Okay, then I'll contact the manufacturers I've been buying from and ask them to send me a batch of children's clothing directly."
Murong felt that Nanxilou's plan was very feasible, so he decided to call the clothing manufacturer directly.
"Wait a minute, Uncle Murong, I think we should first count the color schemes in the ready-to-wear and suits in the store."
"In this way, you can directly request the color of the clothes when you call the clothing manufacturer, so that most of the goods we buy can be matched."
Nan Xiluo felt that such a presumptuous phone call to directly ask for goods might not be particularly beneficial for making parent-child outfits, so she directly told Murong her inner strategy.
"Yes, it seems to be the reason. Come on, let's count the colors of the suits first."
"Tuanzi, you still have a way, you are really my nobleman."
After listening to Nan Xirou's words, Murong took out his notepad, and the two counted the colors of the fashion suits together.
"By the way, Uncle Murong, the purpose of our parent-child clothing is to attract traffic to our children's clothing later on, so we should think about marketing strategies to increase the purchase rate of regular customers."
When Nan Xilou and Murong counted the colors, they still didn't forget to think about the marketing strategy.
"How about discounts? Based on my experience in running a clothing store for so many years, discounts are a relatively popular sales method for returning old customers."
"Discounts are of course possible, but we must distinguish the strength of discounts and welfare subsidies for old customers and new customers."
"For example, regular customers can get a % discount if they buy parent-child clothing directly, and add some low-cost accessories as a gift."
"If a new customer buys a parent-child outfit directly, there will only be a % discount. If you give it away, you can send a silk scarf that costs less than accessories."
"In this way, we have stabilized the flow of old customers and increased the chances of new customers returning."
Nan Xiyou's head was spinning quickly at the moment, and she directly thought of the specific discount methods and differential treatment.
"Okay, Tuanzi, I think this method is very good, so I decided to do so. When the children's clothing arrives, I will immediately write the event as an event notice and tell new and old customers."
So, this new way of drainage was happily determined.
Nan Xiluo waited for Murong to call the clothing manufacturer to settle the deal before saying goodbye to Murong in peace.
After all, in Nan Xiluo's eyes, Murong's clothing store can still receive a part of the dividends at present, and for the dividends at the end of the year, she has to rack her brains from time to time to come up with new marketing plans.
On the way home, Nan Xirou suddenly felt that, in fact, uncle doesn't have to be bound by that jewelry store, oh no!Now it belongs to the boutique.
Nan Xirou, who returned home again, happened to be in time for lunch, and Ms. Lu and Mr. Nan busily carried the food from the kitchen to the dining table.
"Dad, Mom, it smells so good! It seems that there is fish-flavored shredded pork that I like to eat."
"Hey! Duanzi, your little nose is not ordinary. Mom makes fish-flavored shredded pork. Come and try it."
Nan Xiyou couldn't wait to wash her hands, ran to the chair by the dining table and sat down.
After eating the delicious food, Nanxi Shao, Mr. Nan and Ms. Lu cleaned the pots and pans together.
"Mom, Dad, don't you take a lunch break first, I want to call my uncle."
"Tuanzi, you can play. Your dad and I have to watch the course later, it won't affect you."
Nan Xiyou heard that calling at this moment would not affect them, so she went to the sofa in the living room and dialed Lu Siyao's landline in peace.
"Duddu...Hello? Is it sister?"
The waiting sound on the phone did not ring for a few seconds before being connected by Lu Siyao.
"It's me, uncle, Tuanzi."
"Oh! Tuanzi! What's the matter? Do you want me to help you adjust the goods again?"
Lu Siyao thought that Nanxi Shao wanted to set up some new stalls this summer.
"No, uncle, I thought of a good idea and wanted to tell you about it."
"Oh~ what, let's hear it."
"Uncle, I think the transformation of your boutique should be very successful at present, and the turnover will definitely double, right?"
"Huh? It's true that the income has been good recently."
"Uncle, do you want to open more stores? I think uncle can consider it."
"I have an idea now, Uncle, don't we cooperate with Uncle Murong? I want you and Uncle Murong to open new branches."
"For example, when you come back, you open a boutique in Beijing and let Uncle Murong manage it. Then, let Uncle Murong go to Hong Kong City to open a clothing store, and Uncle Murong manages it for you."
"In this way, both you and Uncle Murong's income will increase tenfold and a hundredfold, how about it?"
Nan Ximo uttered all his thoughts on the way home just now.
"Hmm... This idea is not bad. If you want to implement it, there should be no difficulty at present, but I need to call Murong to communicate."
"Okay, okay, Uncle, I don't think it's a problem for you to manage each other's branches. After all, you are very familiar with the operation method of your own store and the original manufacturer, and it's just a different place."
"Okay, after I've finished calling you, I'll go talk to Murong about this matter."
Lu Siyao had always had ideas about opening a branch, but there was no suitable opportunity.
Being reminded by Nan Xirou this time, he can communicate without any worries at all.
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